Tool Comparisons

    Act! vs Leadspicker: CRM Platform vs Sales Engagement Platform Comparison

    Compare Act! (CRM platform) and Leadspicker (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    September 4, 20266 min read
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    The short answer

    Compare Act! (CRM platform) and Leadspicker (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Reviewed and updated September 4, 2026

    Act! vs Leadspicker: CRM Platform vs Sales Engagement Platform Comparison

    Sales teams building an outbound stack often weigh Act!, a CRM platform for customer relationship management and sales pipeline tracking, against Leadspicker, a sales engagement platform for multi-channel sales outreach and engagement tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Act! is a CRM platform for customer relationship management and sales pipeline tracking; Leadspicker is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Act! lists full-featured crm and mobile app and email marketing, and Leadspicker lists ai agents and data enrichment.

    Act! offers a lower entry point at $30/mo compared to Leadspicker at $249/mo.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, Act! is the one built for it; for coordinating outreach across email, phone, and social channels, that is Leadspicker. Many teams run one of each.

    Understanding the Core Difference

    Act! is Act! is a CRM and marketing automation platform for small and midsize businesses that unites sales, marketing and customer management in one platform. It is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.

    Leadspicker is AI lead generation and multichannel sales outreach platform where AI Agents find prospects from live sources, enrich their data, run email and LinkedIn sequences and route inbound leads, with a unified inbox for every reply.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    $30/moAct! entry plan

    Act! Advantage Standard

    $249/moLeadspicker entry plan

    Explorer

    Entry pricing for Act! and Leadspicker, as published on each vendor's own pricing page.

    Act! Pricing (as of September 2026)

    PlanPriceEmails
    Act! Advantage Standard$30/moBasic Email Marketing (includes 2,500 sends/mo)
    Act! Advantage Professional$45/moEmail Marketing Plus (includes 25,000 sends/mo)
    Act! Advantage Ultimate$60/moMarketing Automation (includes 50,000 sends/mo)
    Act! Premium Desktop$40/mo-
    Enterprise EngagementContact Sales-

    Source: Act! Pricing

    Leadspicker Pricing (as of September 2026)

    PlanPriceContactsEmails
    Explorer$249/mo10 email outreach seats; 5 LinkedIn outreach seats; 1 team member4000 credits; 5 routines
    Growth$599/mo100 email outreach seats; 50 LinkedIn outreach seats; 10 team members16 000 credits; 50 routines
    Scale$1999/mo1000 email outreach seats; 500 LinkedIn outreach seats; 100 team members80 000 credits; unlimited routines
    EnterpriseContact SalesUnlimited seats and team membersUnlimited credits

    Source: Leadspicker Pricing

    Pricing Analysis

    Act! is more affordable at the entry level ($30/mo vs $249/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking, this price difference matters.

    Act! offers 5 pricing tiers compared to Leadspicker's 4, giving you more granularity as you scale.

    Features Breakdown

    Act! lists
    • Full-featured CRM and mobile app
    • Email marketing
    • Interactive quotes and payments
    • Online appointment scheduling
    • Forms, surveys, website chat and event management
    • Reports and interactive dashboards
    • and 4 more listed below
    Leadspicker lists
    • AI Agents
    • Data Enrichment
    • Inbound Processing
    • Multichannel Outreach
    • Unified Inbox
    • AI Workflows
    • and 6 more listed below
    What Act! and Leadspicker each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Act! Key Features

    • Full-featured CRM and mobile app
    • Email marketing
    • Interactive quotes and payments
    • Online appointment scheduling
    • Forms, surveys, website chat and event management
    • Reports and interactive dashboards
    • Marketing automation
    • Lead scoring
    • Project management
    • Accounting integration

    Leadspicker Key Features

    • AI Agents
    • Data Enrichment
    • Inbound Processing
    • Multichannel Outreach
    • Unified Inbox
    • AI Workflows
    • Sequences
    • AI Discovery
    • Signal Tracking
    • MCP access
    • API access
    • Webhooks

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Act!

    • Full-featured CRM and mobile app
    • Email marketing
    • Interactive quotes and payments
    • Online appointment scheduling
    • Forms, surveys, website chat and event management
    • Reports and interactive dashboards
    • Marketing automation
    • Lead scoring
    • Project management
    • Accounting integration

    Listed only by Leadspicker

    • AI Agents
    • Data Enrichment
    • Inbound Processing
    • Multichannel Outreach
    • Unified Inbox
    • AI Workflows
    • Sequences
    • AI Discovery
    • Signal Tracking
    • MCP access
    • API access
    • Webhooks

    Integration Ecosystem

    Act! Integrations

    Act! connects with: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.

    Leadspicker Integrations

    Leadspicker connects with: HubSpot, Salesforce, Pipedrive, Google Sheets, Slack.

    Shared Integrations

    Both tools integrate with: Slack.

    Integrations listed only by Act!: Outlook, Google Contacts, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.

    Integrations listed only by Leadspicker: HubSpot, Salesforce, Pipedrive, Google Sheets.

    Use Case Recommendations

    Best Fit for Act!

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (16 integrations)
    • Enterprise buyers who prefer custom pricing and dedicated support

    Best Fit for Leadspicker

    • Mid-market to enterprise teams with established multi-channel sales outreach and engagement tracking budgets
    • Teams that need a wide feature set (12 capabilities listed)
    • Enterprise buyers who prefer custom pricing and dedicated support

    Feature Comparison Summary

    FeatureAct!Leadspicker
    Starting Price$30/mo$249/mo
    Top Tier PriceContact SalesContact Sales
    Total Features Listed1012
    Integrations165

    Getting Started Checklist

    1. Define your customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking requirements and monthly budget
    2. Estimate your expected contacts and deals and sequences and engagement actions to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Act! serves the customer relationship management and sales pipeline tracking side of an outbound stack and Leadspicker the multi-channel sales outreach and engagement tracking side. Act! offers a more accessible entry point at $30/mo, while Leadspicker starts at $249/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Act! and Leadspicker for current information.

    Act!LeadspickerCRM PlatformSales Engagement PlatformComparisoncrmsales-engagement
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

    Connect on LinkedIn →
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