Act! vs Monday CRM: CRM Platform Comparison
Compare Act! and Monday CRM side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.

Act! and Monday CRM both target sales pipeline and contact management, but differ in price and structure. Monday CRM starts at $12/mo with 4 pricing tiers, while Act! starts at $30/mo with 5 tiers. Act! emphasizes marketing automation and CRM features, while Monday CRM emphasizes customizable pipelines and project management integration.
Key takeaways
- Monday CRM's entry plan costs $12/mo (Basic) compared to Act!'s entry plan at $30/mo (Advantage Standard).
- Act! offers 5 pricing tiers including Act! Premium Desktop at $40/mo and an Enterprise Engagement plan requiring Contact Sales.
- Monday CRM offers 4 pricing tiers, with the Ultimate plan requiring Contact Sales.
- Act! integrates with tools like QuickBooks Online, Xero, Shopify, and Zendesk, while Monday CRM integrates with Zoom, Zapier, and DocuSign.
- Both Act! and Monday CRM list Slack as a shared integration.
Reviewed and updated September 4, 2026
Act! vs Monday CRM: CRM Platform Comparison
Sales teams evaluating customer relationship management and sales pipeline tracking tools often narrow their shortlist to Act! and Monday CRM. Both target the same job, but they cater to different workflows and budgets. This comparison covers pricing, features, and integrations so you can pick the right fit.
The Quick Answer
By each vendor's own wording, Act! lists full-featured crm and mobile app and email marketing, while Monday CRM lists customizable deal pipeline boards and lead and contact management. A capability both offer can appear under different names, so read both feature lists below.
Monday CRM offers a lower entry point at $12/mo compared to Act! at $30/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Act! is Act! is a CRM and marketing automation platform for small and midsize businesses that unites sales, marketing and customer management in one platform. It is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.
Monday CRM is A flexible CRM built on the monday.com Work OS platform, offering highly customizable pipelines, automations, and dashboards. Ideal for teams that want a CRM tightly integrated with project management and collaboration workflows, with a visual and intuitive interface.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison

Act! Advantage Standard
Basic
Act! Pricing (as of September 2026)
| Plan | Price | Emails |
|---|---|---|
| Act! Advantage Standard | $30/mo | Basic Email Marketing (includes 2,500 sends/mo) |
| Act! Advantage Professional | $45/mo | Email Marketing Plus (includes 25,000 sends/mo) |
| Act! Advantage Ultimate | $60/mo | Marketing Automation (includes 50,000 sends/mo) |
| Act! Premium Desktop | $40/mo | - |
| Enterprise Engagement | Contact Sales | - |
Source: Act! Pricing
Monday CRM Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Basic | $12/mo |
| Standard | $17/mo |
| Pro | $28/mo |
| Ultimate | Contact Sales |
Source: Monday CRM Pricing
Pricing Analysis
Monday CRM offers the lower entry point ($12/mo vs $30/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Act! offers 5 pricing tiers compared to Monday CRM's 4, giving you more granularity as you scale.
Features Breakdown
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- and 4 more listed below
- Customizable deal pipeline boards
- Lead and contact management
- Sales automations and workflows
- Email tracking and templates
- Activity management and logging
- Customizable dashboards and reporting
- and 2 more listed below
Act! Key Features
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Monday CRM Key Features
- Customizable deal pipeline boards
- Lead and contact management
- Sales automations and workflows
- Email tracking and templates
- Activity management and logging
- Customizable dashboards and reporting
- Document management
- Integrated project management capabilities
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Act!
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Listed only by Monday CRM
- Customizable deal pipeline boards
- Lead and contact management
- Sales automations and workflows
- Email tracking and templates
- Activity management and logging
- Customizable dashboards and reporting
- Document management
- Integrated project management capabilities
Integration Ecosystem

Act! Integrations
Act! connects with: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Monday CRM Integrations
Monday CRM connects with: Gmail, Microsoft Outlook, Slack, Zoom, Zapier, Google Workspace, Microsoft Teams, DocuSign.
Shared Integrations
Both tools integrate with: Slack.
Integrations listed only by Act!: Outlook, Google Contacts, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Integrations listed only by Monday CRM: Gmail, Microsoft Outlook, Zoom, Zapier, Google Workspace, Microsoft Teams, DocuSign.
Use Case Recommendations
Best Fit for Act!
- Budget-conscious teams looking for an affordable CRM platform
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (16 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Monday CRM
- Budget-conscious teams looking for an affordable CRM platform
- Enterprise buyers who prefer custom pricing and dedicated support
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | Act! | Monday CRM |
|---|---|---|
| Starting Price | $30/mo | $12/mo |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 10 | 8 |
| Integrations | 16 | 8 |
| Founded | N/A | 2012 |
Getting Started Checklist

- Define your customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Act! and Monday CRM both serve the customer relationship management and sales pipeline tracking market. Monday CRM offers a more accessible entry point at $12/mo, while Act! starts at $30/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Act! and Monday CRM for current information.
Frequently asked questions.
Frequently asked questions- Which is cheaper, Act! or Monday CRM?
- Monday CRM is cheaper at the entry level, starting at $12/mo compared to Act!'s $30/mo starting price. Monday CRM's Basic plan is the lowest cost option between the two platforms, according to each vendor's published pricing pages.
- How many pricing tiers does each platform offer?
- Act! offers 5 pricing tiers: Advantage Standard, Advantage Professional, Advantage Ultimate, Premium Desktop, and an Enterprise Engagement plan requiring Contact Sales. Monday CRM offers 4 tiers: Basic, Standard, Pro, and Ultimate, with Ultimate requiring Contact Sales.
- What features does Act! offer that Monday CRM does not list?
- Act! lists features including full-featured CRM and mobile app, email marketing, interactive quotes and payments, online appointment scheduling, forms and surveys, marketing automation, lead scoring, project management, and accounting integration that do not appear on Monday CRM's own feature list.
- What integrations do Act! and Monday CRM have in common?
- Act! and Monday CRM share Slack as a common integration, based on each vendor's published integration lists. Act! also connects with tools like QuickBooks Online, Shopify, and Zendesk, while Monday CRM connects with Zoom, Zapier, and DocuSign among others.
- Who is Act! best suited for?
- Act! is best suited for budget-conscious teams looking for an affordable CRM platform and teams that need a wide feature set, according to the article's use case recommendations. It combines sales, marketing, and customer management in one platform for small and midsize businesses.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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