Act! vs Salesflow: CRM Platform vs Sales Engagement Platform Comparison
Compare Act! (CRM platform) and Salesflow (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Act! is a CRM platform for customer relationship management and sales pipeline tracking, priced from $30/mo. Salesflow is a sales engagement platform for multichannel outreach across email and LinkedIn, priced from $99/mo. Teams focused on organizing contacts and forecasting revenue fit Act!, while teams coordinating outreach fit Salesflow, and many run both.
Key takeaways
- Act! Advantage Standard starts at $30/mo and includes 2,500 email sends per month.
- Salesflow's Basic plan starts at $99/mo for a minimum of 1 seat, while its Enterprise tier drops to $24.99/mo for 100+ seats added in batches of 10.
- Act! lists features such as a full-featured CRM and mobile app, marketing automation, lead scoring, and accounting integration.
- Salesflow lists features such as multichannel dynamic outreach, a unified inbox for LinkedIn and Sales Navigator, and an AI GTM employee called Ariel.
- Act! is sold as Act! Advantage cloud plans plus an on-premises Act! Premium Desktop edition priced at $40/mo.
Reviewed and updated September 4, 2026
Act! vs Salesflow: CRM Platform vs Sales Engagement Platform Comparison
Act! is a CRM platform; Salesflow is a sales engagement platform. Whether you need one, the other, or both depends on which part of the workflow you are buying for: customer relationship management and sales pipeline tracking on one side, multi-channel sales outreach and engagement tracking on the other. This guide lays out what each vendor publishes.
The Quick Answer
Act! is a CRM platform for customer relationship management and sales pipeline tracking; Salesflow is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Act! lists full-featured crm and mobile app and email marketing, and Salesflow lists multichannel dynamic outreach that adapts to prospect behaviour and combined email and linkedin campaigns.
Act! offers a lower entry point at $30/mo compared to Salesflow at $99/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Act! is the one built for it; for coordinating outreach across email, phone, and social channels, that is Salesflow. Many teams run one of each.
Understanding the Core Difference
Act! is Act! is a CRM and marketing automation platform for small and midsize businesses that unites sales, marketing and customer management in one platform. It is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.
Salesflow is Social and email outreach platform that combines LinkedIn and email into adaptive multichannel campaigns, with a unified inbox, condition-based sequences and cross-channel campaign reporting.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Act! Advantage Standard
Basic
Act! Pricing (as of September 2026)
| Plan | Price | Emails |
|---|---|---|
| Act! Advantage Standard | $30/mo | Basic Email Marketing (includes 2,500 sends/mo) |
| Act! Advantage Professional | $45/mo | Email Marketing Plus (includes 25,000 sends/mo) |
| Act! Advantage Ultimate | $60/mo | Marketing Automation (includes 50,000 sends/mo) |
| Act! Premium Desktop | $40/mo | - |
| Enterprise Engagement | Contact Sales | - |
Source: Act! Pricing
Salesflow Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $99/mo | Team size: 1+ users, minimum 1 seat |
| Starter | $70/mo | Team size: 5+ seats |
| Pro | $39.95/mo | Team size: 20+ seats |
| Agency | $29.98/mo | Team size: 50+ seats, seats added in batches of 5 |
| Enterprise | $24.99/mo | Team size: 100+ seats, seats added in batches of 10 |
Source: Salesflow Pricing
Pricing Analysis
Act! is more affordable at the entry level ($30/mo vs $99/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking, this price difference matters.
Features Breakdown
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- and 4 more listed below
- Multichannel dynamic outreach that adapts to prospect behaviour
- Combined email and LinkedIn campaigns
- Unified inbox for LinkedIn and Sales Navigator conversations
- Inbox management with reminders, snooze and scheduled sending
- Campaign intelligence and analytics across LinkedIn and email
- Ariel, the Salesflow AI GTM employee
- and 4 more listed below
Act! Key Features
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Salesflow Key Features
- Multichannel dynamic outreach that adapts to prospect behaviour
- Combined email and LinkedIn campaigns
- Unified inbox for LinkedIn and Sales Navigator conversations
- Inbox management with reminders, snooze and scheduled sending
- Campaign intelligence and analytics across LinkedIn and email
- Ariel, the Salesflow AI GTM employee
- Whitelabel URL and access customisation
- UI customisation with your own branding
- API access
- Early feature access on higher tiers
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Act!
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Listed only by Salesflow
- Multichannel dynamic outreach that adapts to prospect behaviour
- Combined email and LinkedIn campaigns
- Unified inbox for LinkedIn and Sales Navigator conversations
- Inbox management with reminders, snooze and scheduled sending
- Campaign intelligence and analytics across LinkedIn and email
- Ariel, the Salesflow AI GTM employee
- Whitelabel URL and access customisation
- UI customisation with your own branding
- API access
- Early feature access on higher tiers
Integration Ecosystem
Act! Integrations
Act! connects with: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Salesflow Integrations
Salesflow connects with: HubSpot, LinkedIn Sales Navigator, Zapier, API.
Integrations listed only by Act!: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Integrations listed only by Salesflow: HubSpot, LinkedIn Sales Navigator, Zapier, API.
Use Case Recommendations
Best Fit for Act!
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (16 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Salesflow
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
- Revenue teams coordinating email, phone, and social touches
Feature Comparison Summary
| Feature | Act! | Salesflow |
|---|---|---|
| Starting Price | $30/mo | $99/mo |
| Top Tier Price | Contact Sales | $24.99/mo |
| Total Features Listed | 10 | 10 |
| Integrations | 16 | 4 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected contacts and deals and sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Act! serves the customer relationship management and sales pipeline tracking side of an outbound stack and Salesflow the multi-channel sales outreach and engagement tracking side. Act! offers a more accessible entry point at $30/mo, while Salesflow starts at $99/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Act! and Salesflow for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Act! and Salesflow?
- Act! is a CRM platform built for customer relationship management and sales pipeline tracking, while Salesflow is a sales engagement platform built for multi-channel sales outreach and engagement tracking across email and LinkedIn. They address different parts of the sales workflow rather than competing directly.
- How much does Act! cost compared to Salesflow?
- Act! starts at $30/mo with its Advantage Standard plan, while Salesflow's Basic plan starts at $99/mo for a minimum of 1 seat. Act! has a lower entry price, and the article notes this difference matters for teams with tight budgets.
- Can Act! and Salesflow be used together?
- Yes, the article states that many teams run one of each since Act! handles contact organization, deal tracking, and revenue forecasting, while Salesflow handles coordinated outreach across email, phone, and social channels.
- What are Salesflow's key features?
- Salesflow lists multichannel dynamic outreach that adapts to prospect behaviour, combined email and LinkedIn campaigns, a unified inbox for LinkedIn and Sales Navigator conversations, campaign intelligence and analytics, and an AI GTM employee called Ariel, among other features.
- Does Act! offer an on-premises option?
- Yes, Act! is sold as both Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition, with the Premium Desktop edition priced at $40/mo according to the article's pricing table.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
Connect on LinkedIn →Explore more.
Ready to scale your outreach?
We build GTM engines that book real meetings. See the receipts.
Related articles.
Kommo vs Luru: CRM Platform vs Sales Engagement Platform Comparison
Compare Kommo (CRM platform) and Luru (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Dripify vs Membrain: Sales Engagement Platform vs CRM Platform Comparison
Compare Dripify (sales engagement platform) and Membrain (CRM platform). See pricing, features, and integrations to decide which one, or both, your stack needs.
Artisan vs Salesflow: Sales Engagement Platform Comparison
Compare Artisan and Salesflow side by side. See pricing, features, and integrations to choose the right sales engagement platform for your needs.
AroundDeal vs Leadspicker: Data Enrichment Tool vs Sales Engagement Platform Comparison
Compare AroundDeal (data enrichment tool) and Leadspicker (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
AroundDeal vs Salesflare: Data Enrichment Tool vs CRM Platform Comparison
Compare AroundDeal (data enrichment tool) and Salesflare (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
GetSales.io vs Yet Another Mail Merge: Sales Engagement Platform vs Cold Email Platform Comparison
Compare GetSales.io (sales engagement platform) and Yet Another Mail Merge (cold email platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.