Tool Comparisons

    Amplemarket vs Close: Sales Engagement Platform vs CRM Platform Comparison

    Compare Amplemarket (sales engagement platform) and Close (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Amplemarket vs Close
    September 2, 2026Updated September 2, 20266 min read
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    The short answer

    Amplemarket is a sales engagement platform for multi-channel outreach and engagement tracking, starting at $600/mo. Close is a CRM platform for pipeline tracking and customer relationship management, starting at $19/mo. Amplemarket suits teams coordinating outreach across email, phone, and social; Close suits teams organizing contacts and forecasting revenue. Many teams run both.

    Key takeaways

    • Amplemarket's entry plan is $600/mo for the Startup tier with 27,000 contacts, while Close's entry plan is $19/mo for the Solo tier limited to 10k leads.
    • Close offers four pricing tiers (Solo, Essentials, Growth, Scale) compared to Amplemarket's three (Startup, Growth, Elite).
    • Amplemarket lists features such as Multichannel Sequences, Duo Copilot AI sales agent, and a Domain Health Center for deliverability, none of which appear on Close's list.
    • Close lists features such as built-in calling with Power Dialer, native SMS messaging, and predictive dialing, none of which appear on Amplemarket's list.
    • Amplemarket and Close share integrations with HubSpot, Gmail, and Zapier, while Amplemarket alone connects with Salesforce, Pipedrive, and Clay, and Close alone connects with Slack, Zoom, and Calendly.

    Reviewed and updated September 2, 2026

    Amplemarket vs Close: Sales Engagement Platform vs CRM Platform Comparison

    Sales teams building an outbound stack often weigh Amplemarket, a sales engagement platform for multi-channel sales outreach and engagement tracking, against Close, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Amplemarket is a sales engagement platform for multi-channel sales outreach and engagement tracking; Close is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Amplemarket lists multichannel sequences and duo copilot ai sales agent, and Close lists built-in calling with power dialer and native sms messaging.

    Close offers a lower entry point at $19/mo compared to Amplemarket at $600/mo.

    If your priority is coordinating outreach across email, phone, and social channels, Amplemarket is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Close. Many teams run one of each.

    Understanding the Core Difference

    Amplemarket is AI sales copilot and multichannel engagement platform that combines a B2B contact and company database, intent signals, sequences across email, phone and social, and mailbox deliverability tooling for outbound sales teams.

    Close is A CRM built specifically for inside sales teams, with built-in calling, SMS, and email functionality. Close focuses on reducing manual data entry and increasing sales velocity with features like Power Dialer, predictive dialing, and workflow automation.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing table: Pricing Comparison (Amplemarket, Close, Startup, Solo)

    $600/moAmplemarket entry plan

    Startup

    $19/moClose entry plan

    Solo

    Entry pricing for Amplemarket and Close, as published on each vendor's own pricing page.

    Amplemarket Pricing (as of September 2026)

    PlanPriceContacts
    Startup$600/mo27,000 contacts
    GrowthContact Sales140,000 contacts
    EliteContact Sales400,000 contacts

    Source: Amplemarket Pricing

    Close Pricing (as of September 2026)

    PlanPriceContacts
    Solo$19/moLimited to 10k leads
    Essentials$49/mo-
    Growth$109/mo-
    Scale$149/mo-

    Source: Close Pricing

    Pricing Analysis

    Close offers the lower entry point ($19/mo vs $600/mo). Teams watching their budget will appreciate the savings, especially when starting out.

    Close offers 4 pricing tiers compared to Amplemarket's 3, giving you more granularity as you scale.

    Features Breakdown

    Amplemarket lists
    • Multichannel Sequences
    • Duo Copilot AI sales agent
    • Duo Copywriter for personalized first-touch emails
    • Duo Voice for AI voice messages at scale
    • Duo Inbox with automatic draft replies
    • Contact and company search over a B2B database
    • and 4 more listed below
    Close lists
    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • and 2 more listed below
    What Amplemarket and Close each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Amplemarket Key Features

    • Multichannel Sequences
    • Duo Copilot AI sales agent
    • Duo Copywriter for personalized first-touch emails
    • Duo Voice for AI voice messages at scale
    • Duo Inbox with automatic draft replies
    • Contact and company search over a B2B database
    • AI Intent Signals
    • Job change alerts on tracked contacts
    • Outbound Dialer for verified phone numbers
    • Domain Health Center with deliverability booster and spam checker

    Close Key Features

    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • Pipeline and activity reporting
    • Role-based access and permissions

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Amplemarket

    • Multichannel Sequences
    • Duo Copilot AI sales agent
    • Duo Copywriter for personalized first-touch emails
    • Duo Voice for AI voice messages at scale
    • Duo Inbox with automatic draft replies
    • Contact and company search over a B2B database
    • AI Intent Signals
    • Job change alerts on tracked contacts
    • Outbound Dialer for verified phone numbers
    • Domain Health Center with deliverability booster and spam checker

    Listed only by Close

    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • Pipeline and activity reporting
    • Role-based access and permissions

    Integration Ecosystem

    Integration flow: Integration Ecosystem (Amplemarket, Close, HubSpot, Gmail)

    Amplemarket Integrations

    Amplemarket connects with: Salesforce, HubSpot, Pipedrive, Gmail, Microsoft 365, Zapier, Clay, Okta, CloudTalk, Orum, Nooks, SendSpark.

    Close Integrations

    Close connects with: Zapier, Slack, Gmail, Microsoft Outlook, Zoom, HubSpot, Segment, Calendly.

    Shared Integrations

    Both tools integrate with: HubSpot, Gmail, Zapier.

    Integrations listed only by Amplemarket: Salesforce, Pipedrive, Microsoft 365, Clay, Okta, CloudTalk, Orum, Nooks, SendSpark.

    Integrations listed only by Close: Slack, Microsoft Outlook, Zoom, Segment, Calendly.

    Use Case Recommendations

    Best Fit for Amplemarket

    • Mid-market to enterprise teams with established multi-channel sales outreach and engagement tracking budgets
    • Teams that need a wide feature set (10 capabilities listed)
    • Organizations with complex tech stacks needing broad integration support (12 integrations)
    • Enterprise buyers who prefer custom pricing and dedicated support

    Best Fit for Close

    • Budget-conscious teams looking for an affordable CRM platform
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting
    • Growing teams that need scalable contact management

    Feature Comparison Summary

    FeatureAmplemarketClose
    Starting Price$600/mo$19/mo
    Top Tier PriceContact Sales$149/mo
    Total Features Listed108
    Integrations128
    FoundedN/A2013

    Getting Started Checklist

    Step sequence: Getting Started Checklist (Define multi-channel sales, Estimate expected sequences, List integrations, Sign up)

    1. Define your multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking requirements and monthly budget
    2. Estimate your expected sequences and engagement actions and contacts and deals to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Amplemarket serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Close the customer relationship management and sales pipeline tracking side. Close offers a more accessible entry point at $19/mo, while Amplemarket starts at $600/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Amplemarket and Close for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What is the main difference between Amplemarket and Close?
    Amplemarket is a sales engagement platform built for multi-channel outreach and engagement tracking across email, phone, and social, while Close is a CRM platform built for organizing contacts, tracking deals, and forecasting revenue. They address different parts of the sales workflow, so some teams use both together.
    How much do Amplemarket and Close cost?
    Amplemarket's entry plan, Startup, costs $600/mo and includes 27,000 contacts. Close's entry plan, Solo, costs $19/mo and is limited to 10k leads. Close also offers Essentials at $49/mo, Growth at $109/mo, and Scale at $149/mo, giving it four pricing tiers compared to Amplemarket's three.
    Which tool has better calling features, Amplemarket or Close?
    Close lists built-in calling with a Power Dialer, predictive dialing, and native SMS messaging as core features. Amplemarket lists an Outbound Dialer for verified phone numbers and a Duo Voice feature for AI voice messages at scale. The two vendors describe their calling capabilities differently, so a direct feature-for-feature comparison depends on exact wording.
    Do Amplemarket and Close integrate with the same tools?
    They share integrations with HubSpot, Gmail, and Zapier. Beyond that, Amplemarket also connects with Salesforce, Pipedrive, Microsoft 365, Clay, Okta, CloudTalk, Orum, Nooks, and SendSpark, while Close also connects with Slack, Microsoft Outlook, Zoom, Segment, and Calendly.
    Should I use Amplemarket or Close for my sales team?
    If your priority is coordinating outreach across email, phone, and social channels, Amplemarket is built for that. If your priority is organizing contacts, tracking deals, and forecasting revenue, Close is built for that. The article notes many teams run one of each rather than choosing only one.
    AmplemarketCloseSales Engagement PlatformCRM PlatformComparisonsales-engagementcrm
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

    Connect on LinkedIn →
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