Tool Comparisons

    Apollo.io vs Kixie: Sales Engagement Platform Comparison

    Compare Apollo.io and Kixie side by side. See pricing, features, and integrations to choose the right sales engagement platform for your needs.

    Editorial illustration for Apollo.io vs Kixie
    August 28, 2026Updated September 4, 20266 min read
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    The short answer

    Apollo.io and Kixie are both sales engagement platforms, but they solve different problems. Apollo.io combines a 275 million plus contact database with multi-channel sequences and starts free, while Kixie focuses on a multi-line power dialer, business SMS, and CRM integration with custom, contact-sales pricing across all its plans.

    Key takeaways

    • Apollo.io offers a free plan plus three paid tiers priced at $49/mo, $79/mo, and $119/mo, while Kixie uses custom pricing across three plans that require contacting sales.
    • Apollo.io's database includes more than 275 million contacts and companies, supporting multi-channel sequences across email, phone, and LinkedIn.
    • Kixie's Multi-Line PowerDialer plan supports dialing up to four lines at once with unlimited minutes for US and Canada calls.
    • Both platforms integrate with Salesforce, HubSpot, Pipedrive, and Zapier, but Apollo.io also connects with Gmail, Microsoft Outlook, Slack, Sendgrid, Outreach, and Salesloft.
    • Apollo.io publishes four pricing tiers compared to Kixie's three, giving more granularity for teams as they scale.

    Reviewed and updated September 4, 2026

    Apollo.io vs Kixie: Sales Engagement Platform Comparison

    Apollo.io and Kixie are both sales engagement platforms. Choosing between them depends on your team size, budget, and specific multi-channel sales outreach and engagement tracking requirements. Here is what each vendor publishes about pricing, features, and integrations.

    The Quick Answer

    By each vendor's own wording, Apollo.io lists b2b contact and company database (275m+ contacts) and multi-channel sequences (email, phone, linkedin), while Kixie lists outbound call & text cadences and bi-directional crm integration. A capability both offer can appear under different names, so read both feature lists below.

    Apollo.io publishes an entry price of $0/mo; Kixie uses custom pricing, so the two cannot be compared on list price.

    If your priority is coordinating outreach across email, phone, and social channels, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.

    Understanding the Core Difference

    Apollo.io is All-in-one sales intelligence and engagement platform combining a 275M+ contact database with automated sequences, email outreach, dialer, and AI-powered workflows for prospecting at scale.

    Kixie is AI-powered sales communications platform combining a multi-line power dialer, business SMS and a contact center with bi-directional CRM integration. Runs automated outbound calling and texting cadences and adds conversation intelligence for call analysis and coaching.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing table: Pricing Comparison (Apollo.io, Kixie, Free, Professional Plan)

    FreeApollo.io entry plan

    Free

    Contact SalesKixie entry plan

    Professional Plan

    Entry pricing for Apollo.io and Kixie, as published on each vendor's own pricing page.

    Apollo.io Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree900 credits per seat per year, granted monthly
    Basic$49/mo30,000 credits per seat per year, granted upfront
    Professional$79/mo48,000 credits per seat per year, granted upfront
    Organization$119/mo72,000 credits per seat per year, granted upfront

    Source: Apollo.io Pricing

    Kixie Pricing (as of September 2026)

    PlanPriceEmails
    Professional PlanContact SalesUnlimited Minutes for US/Canada calls
    Single-Line PowerDialerContact SalesUnlimited Minutes for US/Canada calls; 1-line PowerDialer
    Multi-Line PowerDialerContact SalesUnlimited Minutes for US/Canada calls; PowerDial up to 4 lines

    Source: Kixie Pricing

    Pricing Analysis

    One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.

    Apollo.io offers 4 pricing tiers compared to Kixie's 3, giving you more granularity as you scale.

    Apollo.io includes a free tier, letting you test the platform before committing financially.

    Features Breakdown

    Apollo.io lists
    • B2B contact and company database (275M+ contacts)
    • Multi-channel sequences (email, phone, LinkedIn)
    • AI-powered email writing and optimization
    • Built-in dialer with call recording
    • Automated workflows and engagement rules
    • A/B testing for email sequences
    • and 4 more listed below
    Kixie lists
    • Outbound Call & Text Cadences
    • Bi-Directional CRM Integration
    • Click-to-Call / Click-to-Text
    • SMS Templates
    • Team SMS
    • Voicemail Drop
    • and 6 more listed below
    What Apollo.io and Kixie each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Apollo.io Key Features

    • B2B contact and company database (275M+ contacts)
    • Multi-channel sequences (email, phone, LinkedIn)
    • AI-powered email writing and optimization
    • Built-in dialer with call recording
    • Automated workflows and engagement rules
    • A/B testing for email sequences
    • Buying intent signals and job change alerts
    • Advanced lead scoring and filtering
    • Email deliverability tools and mailbox rotation
    • Conversation intelligence (Professional+)

    Kixie Key Features

    • Outbound Call & Text Cadences
    • Bi-Directional CRM Integration
    • Click-to-Call / Click-to-Text
    • SMS Templates
    • Team SMS
    • Voicemail Drop
    • Live Call Coaching
    • IVR Auto-Attendant
    • Call Recording
    • ConnectionBoost
    • Conversation Intelligence
    • Developer API

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Apollo.io

    • B2B contact and company database (275M+ contacts)
    • Multi-channel sequences (email, phone, LinkedIn)
    • AI-powered email writing and optimization
    • Built-in dialer with call recording
    • Automated workflows and engagement rules
    • A/B testing for email sequences
    • Buying intent signals and job change alerts
    • Advanced lead scoring and filtering
    • Email deliverability tools and mailbox rotation
    • Conversation intelligence (Professional+)

    Listed only by Kixie

    • Outbound Call & Text Cadences
    • Bi-Directional CRM Integration
    • Click-to-Call / Click-to-Text
    • SMS Templates
    • Team SMS
    • Voicemail Drop
    • Live Call Coaching
    • IVR Auto-Attendant
    • Call Recording
    • ConnectionBoost
    • Conversation Intelligence
    • Developer API

    Integration Ecosystem

    Integration flow: Integration Ecosystem (Apollo.io, Kixie, Salesforce, HubSpot)

    Apollo.io Integrations

    Apollo.io connects with: Salesforce, HubSpot, Pipedrive, Gmail, Microsoft Outlook, LinkedIn, Zapier, Slack, Sendgrid, Outreach, Salesloft, Webhooks API.

    Kixie Integrations

    Kixie connects with: HubSpot, Salesforce, Zoho, Pipedrive, Zapier.

    Shared Integrations

    Both tools integrate with: Salesforce, HubSpot, Pipedrive, Zapier.

    Integrations listed only by Apollo.io: Gmail, Microsoft Outlook, LinkedIn, Slack, Sendgrid, Outreach, Salesloft, Webhooks API.

    Integrations listed only by Kixie: Zoho.

    Use Case Recommendations

    Best Fit for Apollo.io

    • Budget-conscious teams looking for an affordable sales engagement platform
    • Organizations with complex tech stacks needing broad integration support (12 integrations)
    • Teams that want to start free and scale up as needs grow

    Best Fit for Kixie

    • Teams that need a wide feature set (12 capabilities listed)
    • Enterprise buyers who prefer custom pricing and dedicated support
    • SDR teams running multi-channel outreach sequences
    • Sales managers tracking team engagement metrics

    Feature Comparison Summary

    FeatureApollo.ioKixie
    Starting PriceFreeContact Sales
    Top Tier Price$119/moContact Sales
    Total Features Listed1012
    Integrations125
    Founded2015N/A

    Getting Started Checklist

    Step sequence: Getting Started Checklist (Define multi-channel sales, Estimate expected sequences, List integrations, Sign up)

    1. Define your multi-channel sales outreach and engagement tracking requirements and monthly budget
    2. Estimate your expected sequences and engagement actions to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Apollo.io and Kixie both serve the multi-channel sales outreach and engagement tracking market. Apollo.io publishes an entry price (a free tier), while Kixie uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Apollo.io and Kixie for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    How much does Apollo.io cost compared to Kixie?
    Apollo.io publishes a free entry plan plus paid tiers at $49/mo, $79/mo, and $119/mo. Kixie does not publish list pricing and instead requires contacting sales for a custom quote across its Professional, Single-Line PowerDialer, and Multi-Line PowerDialer plans.
    What is the main difference between Apollo.io and Kixie?
    Apollo.io is an all-in-one sales intelligence and engagement platform built around a database of more than 275 million contacts, automated sequences, and AI-powered workflows. Kixie is an AI-powered sales communications platform centered on a multi-line power dialer, business SMS, and bi-directional CRM integration.
    Which integrations do Apollo.io and Kixie share?
    Both platforms integrate with Salesforce, HubSpot, Pipedrive, and Zapier. Apollo.io additionally connects with Gmail, Microsoft Outlook, LinkedIn, Slack, Sendgrid, Outreach, Salesloft, and a webhooks API, while Kixie's published list also includes Zoho.
    Does Apollo.io have a free plan?
    Yes, Apollo.io offers a free plan that grants 900 credits per seat per year, distributed monthly. Kixie does not publish a free tier and lists all of its plans, Professional, Single-Line PowerDialer, and Multi-Line PowerDialer, as requiring contact with its sales team for pricing.
    Which tool is better for outbound calling, Apollo.io or Kixie?
    Kixie is built specifically around outbound calling and texting, offering a Multi-Line PowerDialer that can dial up to four lines at once with unlimited US and Canada call minutes. Apollo.io includes a built-in dialer with call recording, but its core strength is its contact database and multi-channel sequences.
    Apollo.ioKixieSales Engagement PlatformComparisonsales-engagement
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

    Connect on LinkedIn →
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