Apollo.io vs Kylas: Sales Engagement Platform vs CRM Platform Comparison
Compare Apollo.io (sales engagement platform) and Kylas (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Apollo.io is a sales engagement platform built for multi-channel outreach across email, phone, and LinkedIn, backed by a 275 million plus contact database, while Kylas is a CRM platform for organizing contacts, tracking deals, and managing sales pipelines. Both start free at $0 per month, so the choice depends on whether a team needs outreach tooling, pipeline management, or both.
Key takeaways
- Apollo.io's paid plans are Basic at $49 per month, Professional at $79 per month, and Organization at $119 per month, each with a free tier.
- Kylas offers an Embark free plan with 10,000 non-expandable records, an Elevate plan at $175 per month with 100,000 expandable records, and an Exceed plan available by contacting sales.
- Kylas prices paid plans as a flat fee for the whole organization with unlimited users rather than charging per seat.
- Apollo.io lists a B2B contact and company database of over 275 million contacts plus multi-channel sequences covering email, phone, and LinkedIn.
- Apollo.io offers 4 pricing tiers while Kylas offers 3, and both platforms include a free tier to test before paying.
Reviewed and updated September 4, 2026
Apollo.io vs Kylas: Sales Engagement Platform vs CRM Platform Comparison
Apollo.io (sales engagement platform) and Kylas (CRM platform) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Apollo.io is a sales engagement platform for multi-channel sales outreach and engagement tracking; Kylas is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Apollo.io lists b2b contact and company database (275m+ contacts) and multi-channel sequences (email, phone, linkedin), and Kylas lists lead management with customizable lead pipelines and contact management.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is coordinating outreach across email, phone, and social channels, Apollo.io is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Kylas. Many teams run one of each.
Understanding the Core Difference
Apollo.io is All-in-one sales intelligence and engagement platform combining a 275M+ contact database with automated sequences, email outreach, dialer, and AI-powered workflows for prospecting at scale.
Kylas is Kylas Sales CRM helps growing businesses streamline sales efforts with lead, contact, company and deal management, customizable pipelines and quotations. Paid pricing is a flat fee for the whole organization with unlimited users rather than a per-seat rate.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Apollo.io Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 900 credits per seat per year, granted monthly |
| Basic | $49/mo | 30,000 credits per seat per year, granted upfront |
| Professional | $79/mo | 48,000 credits per seat per year, granted upfront |
| Organization | $119/mo | 72,000 credits per seat per year, granted upfront |
Source: Apollo.io Pricing
Kylas Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Embark | Free | 10,000 Records (Non-expandable); Unlimited Users |
| Elevate | $175/mo | 100,000 Records (Expandable); Unlimited Users |
| Exceed | Contact Sales | Unlimited Users |
Source: Kylas Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Apollo.io offers 4 pricing tiers compared to Kylas's 3, giving you more granularity as you scale.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- B2B contact and company database (275M+ contacts)
- Multi-channel sequences (email, phone, LinkedIn)
- AI-powered email writing and optimization
- Built-in dialer with call recording
- Automated workflows and engagement rules
- A/B testing for email sequences
- and 4 more listed below
- Lead management with customizable lead pipelines
- Contact Management
- Company Management
- Deals Management
- Pipeline Management
- Quotations
- and 2 more listed below
Apollo.io Key Features
- B2B contact and company database (275M+ contacts)
- Multi-channel sequences (email, phone, LinkedIn)
- AI-powered email writing and optimization
- Built-in dialer with call recording
- Automated workflows and engagement rules
- A/B testing for email sequences
- Buying intent signals and job change alerts
- Advanced lead scoring and filtering
- Email deliverability tools and mailbox rotation
- Conversation intelligence (Professional+)
Kylas Key Features
- Lead management with customizable lead pipelines
- Contact Management
- Company Management
- Deals Management
- Pipeline Management
- Quotations
- Products/Services catalog
- Mobile App
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Apollo.io
- B2B contact and company database (275M+ contacts)
- Multi-channel sequences (email, phone, LinkedIn)
- AI-powered email writing and optimization
- Built-in dialer with call recording
- Automated workflows and engagement rules
- A/B testing for email sequences
- Buying intent signals and job change alerts
- Advanced lead scoring and filtering
- Email deliverability tools and mailbox rotation
- Conversation intelligence (Professional+)
Listed only by Kylas
- Lead management with customizable lead pipelines
- Contact Management
- Company Management
- Deals Management
- Pipeline Management
- Quotations
- Products/Services catalog
- Mobile App
Integration Ecosystem
Apollo.io Integrations
Apollo.io connects with: Salesforce, HubSpot, Pipedrive, Gmail, Microsoft Outlook, LinkedIn, Zapier, Slack, Sendgrid, Outreach, Salesloft, Webhooks API.
Kylas Integrations
Kylas connects with: Aircall, Apollo.io, Call Hippo, CallerDesk, 99 Acres, Authkey, Arka, Big V Telecom.
Integrations listed only by Apollo.io: Salesforce, HubSpot, Pipedrive, Gmail, Microsoft Outlook, LinkedIn, Zapier, Slack, Sendgrid, Outreach, Salesloft, Webhooks API.
Integrations listed only by Kylas: Aircall, Apollo.io, Call Hippo, CallerDesk, 99 Acres, Authkey, Arka, Big V Telecom.
Use Case Recommendations
Best Fit for Apollo.io
- Budget-conscious teams looking for an affordable sales engagement platform
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (12 integrations)
- Teams that want to start free and scale up as needs grow
Best Fit for Kylas
- Budget-conscious teams looking for an affordable CRM platform
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Apollo.io | Kylas |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | $119/mo | Contact Sales |
| Total Features Listed | 10 | 8 |
| Integrations | 12 | 8 |
| Founded | 2015 | N/A |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected sequences and engagement actions and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Apollo.io serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Kylas the customer relationship management and sales pipeline tracking side. Apollo.io offers a more accessible entry point, while Kylas starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Apollo.io and Kylas for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Apollo.io and Kylas?
- Apollo.io is a sales engagement platform for multi-channel outreach and engagement tracking, while Kylas is a CRM platform for customer relationship management and sales pipeline tracking. Apollo.io focuses on prospecting and sequences across email, phone, and LinkedIn, and Kylas focuses on lead, contact, company, and deal management with customizable pipelines.
- How much does Apollo.io cost compared to Kylas?
- Apollo.io's free plan starts at $0 per month, with paid tiers at $49, $79, and $119 per month. Kylas also has a free Embark plan at $0 per month, with its Elevate plan priced at $175 per month and an Exceed plan available only by contacting sales.
- Can Apollo.io and Kylas be used together?
- Yes, Kylas lists Apollo.io as one of its own integrations, alongside tools like Aircall, Call Hippo, and CallerDesk. Many teams use Apollo.io for outreach and Kylas for pipeline and deal tracking side by side rather than choosing only one.
- Which tool is better for outbound sales outreach?
- Apollo.io is built specifically for coordinating outreach across email, phone, and social channels, with features like a built-in dialer, AI-powered email writing, and A/B testing for sequences. Kylas does not list these outreach features, focusing instead on lead pipelines, contact management, and quotations.
- Does Kylas charge per user like Apollo.io does?
- No, Kylas prices its paid plans as a flat fee for the entire organization with unlimited users rather than a per-seat rate. Apollo.io's paid tiers, by contrast, allocate credits per seat per year, such as 30,000 credits per seat on the Basic plan.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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