Apollo.io vs Zeliq: Sales Engagement Platform Comparison
Compare Apollo.io and Zeliq side by side. See pricing, features, and integrations to choose the right sales engagement platform for your needs.
Apollo.io and Zeliq are both multi-channel sales engagement platforms that start at $0 per month, but they differ in structure. Apollo.io offers a 275M+ contact database with four pricing tiers up to $119/mo, while Zeliq centers on lead search and enrichment with three tiers up to $59/mo. The right pick depends on budget and required features.
Key takeaways
- Apollo.io pricing includes a Free plan, Basic at $49/mo, Professional at $79/mo, and Organization at $119/mo as of September 2026.
- Zeliq pricing includes a Free Basic plan, Starter at $59/mo, and a Custom tier available by contacting sales as of September 2026.
- Apollo.io lists a B2B contact and company database with 275M+ contacts, a feature not listed by Zeliq.
- Apollo.io offers 4 pricing tiers compared to Zeliq's 3 tiers, giving more granularity as usage scales.
- Both platforms share integrations with Salesforce, HubSpot, Pipedrive, and Gmail.
Reviewed and updated September 2, 2026
Apollo.io vs Zeliq: Sales Engagement Platform Comparison
If you are comparing multi-channel sales outreach and engagement tracking tools, Apollo.io and Zeliq will likely both appear on your radar. They share some surface-level similarities, but the details reveal important differences in pricing, capability, and target audience.
The Quick Answer
By each vendor's own wording, Apollo.io lists b2b contact and company database (275m+ contacts) and multi-channel sequences (email, phone, linkedin), while Zeliq lists multichannel sequences across email, call and social and lead search with basic and advanced filters. A capability both offer can appear under different names, so read both feature lists below.
Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.
If your priority is coordinating outreach across email, phone, and social channels, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Apollo.io is All-in-one sales intelligence and engagement platform combining a 275M+ contact database with automated sequences, email outreach, dialer, and AI-powered workflows for prospecting at scale.
Zeliq is Sales prospecting and engagement platform that combines a lead search and waterfall enrichment hub with multichannel sequences across email, calls and social, plus a connected dialer and CRM sync.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Apollo.io Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 900 credits per seat per year, granted monthly |
| Basic | $49/mo | 30,000 credits per seat per year, granted upfront |
| Professional | $79/mo | 48,000 credits per seat per year, granted upfront |
| Organization | $119/mo | 72,000 credits per seat per year, granted upfront |
Source: Apollo.io Pricing
Zeliq Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Basic | Free | Import up to 100 leads per month | Run 2 active sequences (emails only) |
| Starter | $59/mo | 750 credits / month | 75 phone numbers or 750 emails |
| Custom | Contact Sales | Starts as from 24k credits/user/year | - |
Source: Zeliq Pricing
Pricing Analysis
Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.
Apollo.io offers 4 pricing tiers compared to Zeliq's 3, giving you more granularity as you scale.
Both platforms offer free tiers, so you can test each one before spending anything.
Features Breakdown
- B2B contact and company database (275M+ contacts)
- Multi-channel sequences (email, phone, LinkedIn)
- AI-powered email writing and optimization
- Built-in dialer with call recording
- Automated workflows and engagement rules
- A/B testing for email sequences
- and 4 more listed below
- Multichannel sequences across email, call and social
- Lead search with basic and advanced filters
- Enrichment Hub with waterfall enrichment
- Chrome extension for enrichment
- Lead engagement scoring
- Dialer connection for calling from the platform
- and 4 more listed below
Apollo.io Key Features
- B2B contact and company database (275M+ contacts)
- Multi-channel sequences (email, phone, LinkedIn)
- AI-powered email writing and optimization
- Built-in dialer with call recording
- Automated workflows and engagement rules
- A/B testing for email sequences
- Buying intent signals and job change alerts
- Advanced lead scoring and filtering
- Email deliverability tools and mailbox rotation
- Conversation intelligence (Professional+)
Zeliq Key Features
- Multichannel sequences across email, call and social
- Lead search with basic and advanced filters
- Enrichment Hub with waterfall enrichment
- Chrome extension for enrichment
- Lead engagement scoring
- Dialer connection for calling from the platform
- Social automation
- SDR and manager cockpits for reporting
- Two-way CRM integration to pull and push records
- Enrichment API
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Apollo.io
- B2B contact and company database (275M+ contacts)
- Multi-channel sequences (email, phone, LinkedIn)
- AI-powered email writing and optimization
- Built-in dialer with call recording
- Automated workflows and engagement rules
- A/B testing for email sequences
- Buying intent signals and job change alerts
- Advanced lead scoring and filtering
- Email deliverability tools and mailbox rotation
- Conversation intelligence (Professional+)
Listed only by Zeliq
- Multichannel sequences across email, call and social
- Lead search with basic and advanced filters
- Enrichment Hub with waterfall enrichment
- Chrome extension for enrichment
- Lead engagement scoring
- Dialer connection for calling from the platform
- Social automation
- SDR and manager cockpits for reporting
- Two-way CRM integration to pull and push records
- Enrichment API
Integration Ecosystem
Apollo.io Integrations
Apollo.io connects with: Salesforce, HubSpot, Pipedrive, Gmail, Microsoft Outlook, LinkedIn, Zapier, Slack, Sendgrid, Outreach, Salesloft, Webhooks API.
Zeliq Integrations
Zeliq connects with: HubSpot, Salesforce, Pipedrive, Aircall, Ringover, Gmail, Microsoft, API.
Shared Integrations
Both tools integrate with: Salesforce, HubSpot, Pipedrive, Gmail.
Integrations listed only by Apollo.io: Microsoft Outlook, LinkedIn, Zapier, Slack, Sendgrid, Outreach, Salesloft, Webhooks API.
Integrations listed only by Zeliq: Aircall, Ringover, Microsoft, API.
Use Case Recommendations
Best Fit for Apollo.io
- Budget-conscious teams looking for an affordable sales engagement platform
- Organizations with complex tech stacks needing broad integration support (12 integrations)
- Teams that want to start free and scale up as needs grow
Best Fit for Zeliq
- Budget-conscious teams looking for an affordable sales engagement platform
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Apollo.io | Zeliq |
|---|---|---|
| Starting Price | Free | Free |
| Top Tier Price | $119/mo | Contact Sales |
| Total Features Listed | 10 | 10 |
| Integrations | 12 | 8 |
| Founded | 2015 | N/A |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Apollo.io and Zeliq both serve the multi-channel sales outreach and engagement tracking market. Apollo.io offers a more accessible entry point, while Zeliq starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Apollo.io and Zeliq for current information.
Frequently asked questions.
Frequently asked questions- Is Apollo.io or Zeliq cheaper?
- Both platforms start at the same $0 per month price point on their free tiers. Beyond that, Apollo.io's paid tiers run $49/mo for Basic, $79/mo for Professional, and $119/mo for Organization, while Zeliq's paid tier is $59/mo for Starter, with a Custom tier available by contacting sales.
- What is the main difference between Apollo.io and Zeliq?
- Apollo.io is built around an all-in-one sales intelligence and engagement approach, combining a 275M+ contact database with automated sequences, email outreach, a dialer, and AI-powered workflows. Zeliq centers on a lead search and waterfall enrichment hub paired with multichannel sequences, a connected dialer, and CRM sync.
- Do Apollo.io and Zeliq offer free plans?
- Yes, both platforms offer free tiers so you can test them before spending money. Apollo.io's free plan grants 900 credits per seat per year, granted monthly, while Zeliq's free Basic plan allows importing up to 100 leads per month and running 2 active sequences for emails only.
- What integrations do Apollo.io and Zeliq share?
- Both tools integrate with Salesforce, HubSpot, Pipedrive, and Gmail. Apollo.io additionally connects with Microsoft Outlook, LinkedIn, Zapier, Slack, Sendgrid, Outreach, Salesloft, and a Webhooks API, while Zeliq also connects with Aircall, Ringover, Microsoft, and its own API.
- Which tool has more pricing tiers, Apollo.io or Zeliq?
- Apollo.io has 4 pricing tiers, Free, Basic, Professional, and Organization, compared to Zeliq's 3 tiers, Basic, Starter, and Custom. This gives Apollo.io more granularity as a team scales its usage.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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