Tool Comparisons

    Artisan vs Insightly: Sales Engagement Platform vs CRM Platform Comparison

    Compare Artisan (sales engagement platform) and Insightly (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    September 2, 20265 min read
    Share:
    The short answer

    Compare Artisan (sales engagement platform) and Insightly (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Reviewed and updated September 2, 2026

    Artisan vs Insightly: Sales Engagement Platform vs CRM Platform Comparison

    Sales teams building an outbound stack often weigh Artisan, a sales engagement platform for multi-channel sales outreach and engagement tracking, against Insightly, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Artisan is a sales engagement platform for multi-channel sales outreach and engagement tracking; Insightly is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Artisan lists ava, the ai bdr and ai-powered prospect identification, and Insightly lists lead and contact management and lead assignment and routing.

    Insightly publishes an entry price of $29/mo; Artisan uses custom pricing, so the two cannot be compared on list price.

    If your priority is coordinating outreach across email, phone, and social channels, Artisan is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Insightly. Many teams run one of each.

    Understanding the Core Difference

    Artisan is AI BDR platform whose agent Ava finds leads, runs autonomous email and social campaigns from your own sending domains, handles replies and books meetings, with a dialer add-on for reps.

    Insightly is Insightly is a CRM for fast-growing companies that tracks all pipeline data in one place, auto-scores leads and sends follow-ups. It is sold alongside Insightly marketing automation, support and ticketing, and the AppConnect workflow builder.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Contact SalesArtisan entry plan

    Team

    $29/moInsightly entry plan

    Plus

    Entry pricing for Artisan and Insightly, as published on each vendor's own pricing page.

    Artisan Pricing (as of September 2026)

    PlanPriceContacts
    TeamContact Sales~2,500 leads contacted/mo
    ScaleContact Sales~6,000 leads contacted/mo
    EnterpriseContact Sales-

    Source: Artisan Pricing

    Insightly Pricing (as of September 2026)

    PlanPrice
    Plus$29/mo
    Professional$49/mo
    Enterprise$99/mo

    Source: Insightly Pricing

    Pricing Analysis

    One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.

    Features Breakdown

    Artisan lists
    • Ava, the AI BDR
    • AI-powered prospect identification
    • Autonomous email and social campaigns with calls queued
    • Intent signal campaigns
    • CRM reengagement and cross-sell campaigns
    • Autonomous replies and meeting booking
    • and 4 more listed below
    Insightly lists
    • Lead and contact management
    • Lead assignment and routing
    • Opportunity management
    • Customizable sales processes
    • Workflow automation
    • Project management
    • and 2 more listed below
    What Artisan and Insightly each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Artisan Key Features

    • Ava, the AI BDR
    • AI-powered prospect identification
    • Autonomous email and social campaigns with calls queued
    • Intent signal campaigns
    • CRM reengagement and cross-sell campaigns
    • Autonomous replies and meeting booking
    • 250M+ verified B2B contacts
    • Two-way Salesforce and HubSpot sync
    • AI dialer add-on, per seat
    • Send approvals with tone locks and banned phrases

    Insightly Key Features

    • Lead and contact management
    • Lead assignment and routing
    • Opportunity management
    • Customizable sales processes
    • Workflow automation
    • Project management
    • Advanced reports and pre-built business dashboards
    • AI Copilot

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Artisan

    • Ava, the AI BDR
    • AI-powered prospect identification
    • Autonomous email and social campaigns with calls queued
    • Intent signal campaigns
    • CRM reengagement and cross-sell campaigns
    • Autonomous replies and meeting booking
    • 250M+ verified B2B contacts
    • Two-way Salesforce and HubSpot sync
    • AI dialer add-on, per seat
    • Send approvals with tone locks and banned phrases

    Listed only by Insightly

    • Lead and contact management
    • Lead assignment and routing
    • Opportunity management
    • Customizable sales processes
    • Workflow automation
    • Project management
    • Advanced reports and pre-built business dashboards
    • AI Copilot

    Integration Ecosystem

    Artisan Integrations

    Artisan connects with: Salesforce, HubSpot, Slack, Webhooks.

    Insightly Integrations

    Insightly connects with: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.

    Shared Integrations

    Both tools integrate with: Slack.

    Integrations listed only by Artisan: Salesforce, HubSpot, Webhooks.

    Integrations listed only by Insightly: Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.

    Use Case Recommendations

    Best Fit for Artisan

    • Teams that need a wide feature set (10 capabilities listed)
    • Enterprise buyers who prefer custom pricing and dedicated support
    • SDR teams running multi-channel outreach sequences
    • Sales managers tracking team engagement metrics

    Best Fit for Insightly

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (10 integrations)
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting

    Feature Comparison Summary

    FeatureArtisanInsightly
    Starting PriceContact Sales$29/mo
    Top Tier PriceContact Sales$99/mo
    Total Features Listed108
    Integrations410

    Getting Started Checklist

    1. Define your multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking requirements and monthly budget
    2. Estimate your expected sequences and engagement actions and contacts and deals to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Artisan serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Insightly the customer relationship management and sales pipeline tracking side. Insightly publishes an entry price of $29/mo, while Artisan uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Artisan and Insightly for current information.

    ArtisanInsightlySales Engagement PlatformCRM PlatformComparisonsales-engagementcrm
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

    Connect on LinkedIn →
    Your next move

    Ready to scale your outreach?

    We build GTM engines that book real meetings. See the receipts.

    Further reading

    Related articles.

    Tool Comparisons

    Klenty vs Meet Alfred: Cold Email Platform vs Sales Engagement Platform Comparison

    Compare Klenty (cold email platform) and Meet Alfred (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    5 min readRead →
    Tool Comparisons

    Koncert vs People Data Labs: Sales Engagement Platform vs Data Enrichment Tool Comparison

    Compare Koncert (sales engagement platform) and People Data Labs (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    6 min readRead →
    Tool Comparisons

    Koncert vs Prospeo: Sales Engagement Platform vs Data Enrichment Tool Comparison

    Compare Koncert (sales engagement platform) and Prospeo (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    6 min readRead →
    Tool Comparisons

    Koncert vs SmartReach.io: Sales Engagement Platform vs Cold Email Platform Comparison

    Compare Koncert (sales engagement platform) and SmartReach.io (cold email platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    6 min readRead →
    Tool Comparisons

    Koncert vs Surfe: Sales Engagement Platform vs Data Enrichment Tool Comparison

    Compare Koncert (sales engagement platform) and Surfe (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    6 min readRead →
    Tool Comparisons

    Koncert vs Vocus.io: Sales Engagement Platform vs Cold Email Platform Comparison

    Compare Koncert (sales engagement platform) and Vocus.io (cold email platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    6 min readRead →