Artisan vs Microsoft Dynamics 365 Sales: Sales Engagement Platform vs CRM Platform Comparison
Compare Artisan (sales engagement platform) and Microsoft Dynamics 365 Sales (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Artisan is a sales engagement platform built around Ava, an AI BDR that runs multi-channel outreach and books meetings, while Microsoft Dynamics 365 Sales is a CRM platform for pipeline tracking and forecasting starting at $65 per month. They solve different parts of the workflow, so many teams run both rather than choosing one over the other.
Key takeaways
- Microsoft Dynamics 365 Sales publishes an entry price of $65/mo for its Professional plan, while Artisan uses custom pricing across its Team, Scale, and Enterprise tiers.
- Artisan's Team plan supports roughly 2,500 leads contacted per month and its Scale plan supports roughly 6,000 leads contacted per month.
- Microsoft Dynamics 365 Sales Premium costs $150/mo and includes 1,000 Copilot Credits per user per month.
- Microsoft Dynamics 365 Sales offers four pricing tiers compared to Artisan's three, giving more granularity when scaling.
- Artisan integrates with Salesforce, HubSpot, Slack, and Webhooks.
Reviewed and updated September 4, 2026
Artisan vs Microsoft Dynamics 365 Sales: Sales Engagement Platform vs CRM Platform Comparison
Sales teams building an outbound stack often weigh Artisan, a sales engagement platform for multi-channel sales outreach and engagement tracking, against Microsoft Dynamics 365 Sales, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Artisan is a sales engagement platform for multi-channel sales outreach and engagement tracking; Microsoft Dynamics 365 Sales is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Artisan lists ava, the ai bdr and ai-powered prospect identification, and Microsoft Dynamics 365 Sales lists sales force automation and microsoft 365 interoperation.
Microsoft Dynamics 365 Sales publishes an entry price of $65/mo; Artisan uses custom pricing, so the two cannot be compared on list price.
If your priority is coordinating outreach across email, phone, and social channels, Artisan is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Microsoft Dynamics 365 Sales. Many teams run one of each.
Understanding the Core Difference
Artisan is AI BDR platform whose agent Ava finds leads, runs autonomous email and social campaigns from your own sending domains, handles replies and books meetings, with a dialer add-on for reps.
Microsoft Dynamics 365 Sales is Dynamics 365 Sales is Microsoft's sales force automation product, covering pipeline, reporting and dashboards with contextual insights and Copilot AI. It interoperates with Microsoft 365 and pairs with LinkedIn Sales Navigator through the Microsoft Relationship Sales offer.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Team
Dynamics 365 Sales Professional
Artisan Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Team | Contact Sales | ~2,500 leads contacted/mo |
| Scale | Contact Sales | ~6,000 leads contacted/mo |
| Enterprise | Contact Sales | - |
Source: Artisan Pricing
Microsoft Dynamics 365 Sales Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Dynamics 365 Sales Professional | $65/mo | - |
| Dynamics 365 Sales Enterprise Edition | $105/mo | - |
| Dynamics 365 Sales Premium | $150/mo | 1,000 Copilot Credits per user/month |
| Microsoft Relationship Sales | Contact Sales | Requires a 10-seat minimum |
Source: Microsoft Dynamics 365 Sales Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Microsoft Dynamics 365 Sales offers 4 pricing tiers compared to Artisan's 3, giving you more granularity as you scale.
Features Breakdown
- Ava, the AI BDR
- AI-powered prospect identification
- Autonomous email and social campaigns with calls queued
- Intent signal campaigns
- CRM reengagement and cross-sell campaigns
- Autonomous replies and meeting booking
- and 4 more listed below
- Sales force automation
- Microsoft 365 interoperation
- Reporting and dashboards
- Customization and automation
- Conversation intelligence
- Sales engagement
- and 2 more listed below
Artisan Key Features
- Ava, the AI BDR
- AI-powered prospect identification
- Autonomous email and social campaigns with calls queued
- Intent signal campaigns
- CRM reengagement and cross-sell campaigns
- Autonomous replies and meeting booking
- 250M+ verified B2B contacts
- Two-way Salesforce and HubSpot sync
- AI dialer add-on, per seat
- Send approvals with tone locks and banned phrases
Microsoft Dynamics 365 Sales Key Features
- Sales force automation
- Microsoft 365 interoperation
- Reporting and dashboards
- Customization and automation
- Conversation intelligence
- Sales engagement
- Copilot capabilities in Dynamics 365 Sales
- Access to Sales Qualification, Opportunity, Research and Close agents
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Artisan
- Ava, the AI BDR
- AI-powered prospect identification
- Autonomous email and social campaigns with calls queued
- Intent signal campaigns
- CRM reengagement and cross-sell campaigns
- Autonomous replies and meeting booking
- 250M+ verified B2B contacts
- Two-way Salesforce and HubSpot sync
- AI dialer add-on, per seat
- Send approvals with tone locks and banned phrases
Listed only by Microsoft Dynamics 365 Sales
- Sales force automation
- Microsoft 365 interoperation
- Reporting and dashboards
- Customization and automation
- Conversation intelligence
- Sales engagement
- Copilot capabilities in Dynamics 365 Sales
- Access to Sales Qualification, Opportunity, Research and Close agents
Integration Ecosystem
Artisan Integrations
Artisan connects with: Salesforce, HubSpot, Slack, Webhooks.
Microsoft Dynamics 365 Sales Integrations
Microsoft Dynamics 365 Sales connects with: Microsoft 365, Outlook, Microsoft Teams, LinkedIn Sales Navigator, Microsoft Copilot Studio, Azure.
Integrations listed only by Artisan: Salesforce, HubSpot, Slack, Webhooks.
Integrations listed only by Microsoft Dynamics 365 Sales: Microsoft 365, Outlook, Microsoft Teams, LinkedIn Sales Navigator, Microsoft Copilot Studio, Azure.
Use Case Recommendations
Best Fit for Artisan
- Teams that need a wide feature set (10 capabilities listed)
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
Best Fit for Microsoft Dynamics 365 Sales
- Organizations with complex tech stacks needing broad integration support (6 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | Artisan | Microsoft Dynamics 365 Sales |
|---|---|---|
| Starting Price | Contact Sales | $65/mo |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 10 | 8 |
| Integrations | 4 | 6 |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected sequences and engagement actions and contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Artisan serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Microsoft Dynamics 365 Sales the customer relationship management and sales pipeline tracking side. Microsoft Dynamics 365 Sales publishes an entry price of $65/mo, while Artisan uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Artisan and Microsoft Dynamics 365 Sales for current information.
Frequently asked questions.
Frequently asked questions- What's the main difference between Artisan and Microsoft Dynamics 365 Sales?
- Artisan is a sales engagement platform focused on multi-channel outreach and engagement tracking, led by its AI BDR agent Ava. Microsoft Dynamics 365 Sales is a CRM platform for customer relationship management and pipeline tracking, with sales force automation and Microsoft 365 interoperation. They address different parts of the sales workflow.
- How much does Artisan cost compared to Microsoft Dynamics 365 Sales?
- Microsoft Dynamics 365 Sales publishes an entry price of $65/mo for its Professional plan, with Enterprise Edition at $105/mo and Premium at $150/mo. Artisan uses custom pricing across its Team, Scale, and Enterprise tiers, so the two cannot be directly compared on list price.
- Can Artisan and Microsoft Dynamics 365 Sales be used together?
- Yes, many teams run both since they cover different workflow needs. Artisan offers two-way Salesforce and HubSpot sync, and the article notes that teams often pair a sales engagement tool with a CRM platform like Microsoft Dynamics 365 Sales rather than choosing only one.
- Which tool is better for outbound sales outreach?
- Artisan is built specifically for coordinating outreach across email, phone, and social channels through its AI BDR agent Ava, which runs autonomous campaigns and books meetings. Microsoft Dynamics 365 Sales is better suited for organizing contacts, tracking deals, and forecasting revenue rather than running outbound campaigns.
- What integrations does Artisan support?
- Artisan connects with Salesforce, HubSpot, Slack, and Webhooks according to the article. This allows two-way syncing with major CRMs like Salesforce and HubSpot alongside its own outreach and engagement features.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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