BetterContact vs CompanyEnrich: Data Enrichment Tool Comparison
Compare BetterContact and CompanyEnrich side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
BetterContact and CompanyEnrich are both data enrichment tools, but they differ in approach and price. BetterContact starts at $15/mo and focuses on waterfall enrichment across 20+ vendors to find verified emails and mobile phones, charging only for valid results. CompanyEnrich starts at $49/mo and provides company and people data through an API for platforms, AI agents, and sales teams.
Key takeaways
- BetterContact's Starter plan costs $15/mo and includes 200 credits per month, where one email equals one credit and one mobile phone equals ten credits.
- CompanyEnrich's Starter plan costs $49/mo and includes 5,000 credits per month, scaling up to a Scale plan at $549/mo with 500,000 credits.
- BetterContact lists 8 features including Waterfall Lead Finder and Mobile Phone Verification, while CompanyEnrich lists 8 features including Company Enrichment API and Jobs API.
- BetterContact integrates with 4 tools including Hubspot and Clay, while CompanyEnrich integrates with 6 tools including Hubspot, Clay, Cargo, Databar, n8n, and Intercom.
- BetterContact's top tier is Contact Sales for custom pricing, while CompanyEnrich's top tier, Scale, is priced at $549/mo.
Reviewed and updated September 4, 2026
BetterContact vs CompanyEnrich: Data Enrichment Tool Comparison
BetterContact and CompanyEnrich are both data enrichment tools. Choosing between them depends on your team size, budget, and specific B2B lead data and contact enrichment requirements. Here is what each vendor publishes about pricing, features, and integrations.
The Quick Answer
By each vendor's own wording, BetterContact lists waterfall lead finder and waterfall enrichment (20+ vendors), while CompanyEnrich lists company enrichment api and company search api. A capability both offer can appear under different names, so read both feature lists below.
BetterContact offers a lower entry point at $15/mo compared to CompanyEnrich at $49/mo.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
BetterContact is Waterfall enrichment tool that aggregates more than 20 data providers in one subscription to find and verify work emails and mobile phone numbers, and charges only for valid results.
CompanyEnrich is Real-time B2B company and people data delivered as an API for platforms, AI agents and sales teams. Covers company enrichment, search, funding, hiring and headcount signals.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Starter
Starter
BetterContact Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Starter | $15/mo | 200 credits / month (200 valid emails or 20 mobile phones); 1 email = 1 credit, 1 mobile phone = 10 credits |
| Pro | $49/mo | 1,000 credits / month at the entry step of a volume selector |
| Enterprise | Contact Sales | Custom credits / month |
Source: BetterContact Pricing
CompanyEnrich Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Starter | $49/mo | 5,000 credits / month |
| Pro | $149/mo | 50,000 credits / month |
| Scale | $549/mo | 500,000 credits / month |
Source: CompanyEnrich Pricing
Pricing Analysis
BetterContact is more affordable at the entry level ($15/mo vs $49/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment, this price difference matters.
Features Breakdown
- Waterfall Lead Finder
- Waterfall enrichment (20+ vendors)
- Only charged when valid
- Credit roll-over
- Email & Catch-all verification
- Mobile Phone Verification
- and 2 more listed below
- Company Enrichment API
- Company Search API
- People Search API
- CRM Enrichment API
- Similar Companies API
- Reverse Email Lookup API
- and 2 more listed below
BetterContact Key Features
- Waterfall Lead Finder
- Waterfall enrichment (20+ vendors)
- Only charged when valid
- Credit roll-over
- Email & Catch-all verification
- Mobile Phone Verification
- Use your own API keys
- API & Integrations
CompanyEnrich Key Features
- Company Enrichment API
- Company Search API
- People Search API
- CRM Enrichment API
- Similar Companies API
- Reverse Email Lookup API
- Company Funding API
- Jobs API
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by BetterContact
- Waterfall Lead Finder
- Waterfall enrichment (20+ vendors)
- Only charged when valid
- Credit roll-over
- Email & Catch-all verification
- Mobile Phone Verification
- Use your own API keys
- API & Integrations
Listed only by CompanyEnrich
- Company Enrichment API
- Company Search API
- People Search API
- CRM Enrichment API
- Similar Companies API
- Reverse Email Lookup API
- Company Funding API
- Jobs API
Integration Ecosystem
BetterContact Integrations
BetterContact connects with: Hubspot, Google Sheets, Make.com, Clay.
CompanyEnrich Integrations
CompanyEnrich connects with: Clay, Cargo, Databar, n8n, Intercom, HubSpot.
Shared Integrations
Both tools integrate with: Hubspot, Clay.
Integrations listed only by BetterContact: Google Sheets, Make.com.
Integrations listed only by CompanyEnrich: Cargo, Databar, n8n, Intercom.
Use Case Recommendations
Best Fit for BetterContact
- Budget-conscious teams looking for an affordable data enrichment tool
- Enterprise buyers who prefer custom pricing and dedicated support
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Best Fit for CompanyEnrich
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (6 integrations)
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | BetterContact | CompanyEnrich |
|---|---|---|
| Starting Price | $15/mo | $49/mo |
| Top Tier Price | Contact Sales | $549/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 4 | 6 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
BetterContact and CompanyEnrich both serve the B2B lead data and contact enrichment market. BetterContact offers a more accessible entry point at $15/mo, while CompanyEnrich starts at $49/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit BetterContact and CompanyEnrich for current information.
Frequently asked questions.
Frequently asked questions- Which is cheaper, BetterContact or CompanyEnrich?
- BetterContact is cheaper at the entry level, starting at $15/mo compared to CompanyEnrich's $49/mo starting price. BetterContact's Starter plan includes 200 credits per month, while CompanyEnrich's Starter plan includes 5,000 credits per month at its higher price point.
- What is the main difference between BetterContact and CompanyEnrich?
- BetterContact is a waterfall enrichment tool that aggregates more than 20 data providers to find and verify work emails and mobile phone numbers, charging only for valid results. CompanyEnrich delivers real-time B2B company and people data as an API, covering company enrichment, search, funding, hiring, and headcount signals.
- What integrations does BetterContact support?
- BetterContact connects with Hubspot, Google Sheets, Make.com, and Clay, totaling 4 integrations. This is fewer than CompanyEnrich, which lists 6 integrations, though both tools share Hubspot and Clay as common integration points.
- What integrations does CompanyEnrich support?
- CompanyEnrich connects with Clay, Cargo, Databar, n8n, Intercom, and HubSpot, totaling 6 integrations. This makes it a better fit for organizations with complex tech stacks that need broad integration support compared to BetterContact's 4 integrations.
- Who should choose CompanyEnrich over BetterContact?
- CompanyEnrich is best suited for organizations with complex tech stacks needing broad integration support, since it lists 6 integrations compared to BetterContact's 4. It also suits revenue operations teams building targeted prospect lists and marketing teams enriching CRM data for segmentation.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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