BetterContact vs Datagma: Data Enrichment Tool Comparison
Compare BetterContact and Datagma side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
BetterContact starts at $15/month with 200 credits and waterfall enrichment across more than 20 data providers, charging only for valid results. Datagma offers a free tier plus paid plans from $49/month, with 10 seats and API access included on every plan. Datagma has 5 pricing tiers versus BetterContact's 3.
Key takeaways
- BetterContact's Starter plan costs $15/month and includes 200 credits, equal to 200 valid emails or 20 mobile phone lookups.
- Datagma's Free plan costs $0/month and provides 3 phone lookups and 90 to 100 emails per month.
- Datagma offers 5 pricing tiers ranging from Free to $249/month, while BetterContact offers 3 tiers before its custom Enterprise plan.
- BetterContact aggregates more than 20 data providers in one subscription and only charges for valid results.
- Datagma includes 10 seats, API access, and a shared credit pool on every plan, and the only integration it shares with BetterContact is Clay.
Reviewed and updated September 4, 2026
BetterContact vs Datagma: Data Enrichment Tool Comparison
Sales teams evaluating B2B lead data and contact enrichment tools often narrow their shortlist to BetterContact and Datagma. Both target the same job, but they cater to different workflows and budgets. This comparison covers pricing, features, and integrations so you can pick the right fit.
The Quick Answer
By each vendor's own wording, BetterContact lists waterfall lead finder and waterfall enrichment (20+ vendors), while Datagma lists phone finder and email finder. A capability both offer can appear under different names, so read both feature lists below.
Datagma offers a lower entry point at $0/mo compared to BetterContact at $15/mo.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
BetterContact is Waterfall enrichment tool that aggregates more than 20 data providers in one subscription to find and verify work emails and mobile phone numbers, and charges only for valid results.
Datagma is Real-time B2B data enrichment returning verified emails and direct mobile numbers. Every plan includes 10 seats, API access and a shared credit pool.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Starter
Free
BetterContact Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Starter | $15/mo | 200 credits / month (200 valid emails or 20 mobile phones); 1 email = 1 credit, 1 mobile phone = 10 credits |
| Pro | $49/mo | 1,000 credits / month at the entry step of a volume selector |
| Enterprise | Contact Sales | Custom credits / month |
Source: BetterContact Pricing
Datagma Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Free | Free | 3 phones/month | 90 to 100 emails/month (vendor surfaces disagree) |
| Regular | $49/mo | 100 phones/month | 3,000 emails/month |
| Popular | $99/mo | 250 phones/month | 7,500 emails/month |
| Expert | $249/mo | 750 phones/month | 22,500 emails/month |
| Enterprise | Contact Sales | Custom limits | - |
Source: Datagma Pricing
Pricing Analysis
Datagma offers the lower entry point ($0/mo vs $15/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Datagma offers 5 pricing tiers compared to BetterContact's 3, giving you more granularity as you scale.
Datagma includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Waterfall Lead Finder
- Waterfall enrichment (20+ vendors)
- Only charged when valid
- Credit roll-over
- Email & Catch-all verification
- Mobile Phone Verification
- and 2 more listed below
- Phone Finder
- Email Finder
- 10 seats included
- API access
- WhatsApp integration
- CatchALL emails FREE
- and 2 more listed below
BetterContact Key Features
- Waterfall Lead Finder
- Waterfall enrichment (20+ vendors)
- Only charged when valid
- Credit roll-over
- Email & Catch-all verification
- Mobile Phone Verification
- Use your own API keys
- API & Integrations
Datagma Key Features
- Phone Finder
- Email Finder
- 10 seats included
- API access
- WhatsApp integration
- CatchALL emails FREE
- Chrome extension
- Priority support
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by BetterContact
- Waterfall Lead Finder
- Waterfall enrichment (20+ vendors)
- Only charged when valid
- Credit roll-over
- Email & Catch-all verification
- Mobile Phone Verification
- Use your own API keys
- API & Integrations
Listed only by Datagma
- Phone Finder
- Email Finder
- 10 seats included
- API access
- WhatsApp integration
- CatchALL emails FREE
- Chrome extension
- Priority support
Integration Ecosystem
BetterContact Integrations
BetterContact connects with: Hubspot, Google Sheets, Make.com, Clay.
Datagma Integrations
Datagma connects with: Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, Zeliq.
Shared Integrations
Both tools integrate with: Clay.
Integrations listed only by BetterContact: Hubspot, Google Sheets, Make.com.
Integrations listed only by Datagma: Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, Zeliq.
Use Case Recommendations
Best Fit for BetterContact
- Budget-conscious teams looking for an affordable data enrichment tool
- Enterprise buyers who prefer custom pricing and dedicated support
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Best Fit for Datagma
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (8 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | BetterContact | Datagma |
|---|---|---|
| Starting Price | $15/mo | Free |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 4 | 8 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
BetterContact and Datagma both serve the B2B lead data and contact enrichment market. Datagma offers a more accessible entry point, while BetterContact starts at $15/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit BetterContact and Datagma for current information.
Frequently asked questions.
Frequently asked questions- What's the main difference between BetterContact and Datagma?
- BetterContact focuses on waterfall enrichment across more than 20 data providers, charging only for valid emails or phone numbers found. Datagma offers real-time enrichment with verified emails and direct mobile numbers, including 10 seats and API access on every plan.
- How much does BetterContact cost?
- BetterContact's Starter plan costs $15/month for 200 credits, where one credit equals one valid email and 10 credits equal one mobile phone number. The Pro plan costs $49/month for 1,000 credits, and Enterprise pricing requires contacting sales.
- How much does Datagma cost?
- Datagma offers a free plan with 3 phone lookups and 90 to 100 emails per month. Paid tiers start at $49/month for the Regular plan with 100 phones and 3,000 emails monthly, rising to $249/month for the Expert plan with 750 phones and 22,500 emails.
- Which integrations do BetterContact and Datagma support?
- BetterContact integrates with Hubspot, Google Sheets, Make.com, and Clay. Datagma integrates with Clay, Lemlist, Instantly, Make, Salesforce, BetterContact, FullEnrich, and Zeliq. The only integration both tools share is Clay.
- Which tool is better for budget-conscious teams?
- Datagma suits budget-conscious teams well since it offers a free tier at $0/month, letting teams start free and scale up as needs grow. BetterContact's lowest paid plan starts at $15/month, and both tools are listed as good fits for budget-conscious buyers.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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