Tool Comparisons

    Bitrix24 vs Close: CRM Platform Comparison

    Compare Bitrix24 and Close side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.

    Editorial illustration for Bitrix24 vs Close
    August 26, 2026Updated September 4, 20265 min read
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    The short answer

    Bitrix24 and Close are both CRM platforms, but they target different needs. Bitrix24 is an all-in-one team management platform starting at $0/mo with CRM, tasks, chat, and telephony bundled in. Close is a CRM built specifically for inside sales teams starting at $19/mo, focused on built-in calling, SMS, and email-based sales velocity.

    Key takeaways

    • Bitrix24 offers a free entry plan while Close's entry-level Solo plan costs $19/mo.
    • Bitrix24 lists 5 pricing tiers compared to Close's 4 pricing tiers.
    • Bitrix24 is billed as a flat rate per organization with a fixed number of users included, rather than per seat.
    • Close lists built-in calling with Power Dialer, native SMS messaging, and an AI Email Assistant as key features, while Bitrix24 lists basic CRM, sales pipelines, and chat and video calls.
    • Gmail is the only integration listed by both Bitrix24 and Close, with Bitrix24 also connecting to Google Calendar, Office 365, and Dropbox, and Close also connecting to Zapier, Slack, and HubSpot.

    Reviewed and updated September 4, 2026

    Bitrix24 vs Close: CRM Platform Comparison

    If you are comparing customer relationship management and sales pipeline tracking tools, Bitrix24 and Close will likely both appear on your radar. They share some surface-level similarities, but the details reveal important differences in pricing, capability, and target audience.

    The Quick Answer

    By each vendor's own wording, Bitrix24 lists basic crm (deals, contacts) and sales pipelines, while Close lists built-in calling with power dialer and native sms messaging. A capability both offer can appear under different names, so read both feature lists below.

    Bitrix24 offers a lower entry point at $0/mo compared to Close at $19/mo.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.

    Understanding the Core Difference

    Bitrix24 is Bitrix24 is an all-in-one platform to manage a team and run sales, combining CRM, tasks and projects, chat and video calls, a website builder and telephony. Paid plans are billed as a flat rate per organization that includes a fixed number of users rather than per seat.

    Close is A CRM built specifically for inside sales teams, with built-in calling, SMS, and email functionality. Close focuses on reducing manual data entry and increasing sales velocity with features like Power Dialer, predictive dialing, and workflow automation.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing panels: Pricing Comparison (Close, Solo, Essentials, Growth)

    FreeBitrix24 entry plan

    Free

    $19/moClose entry plan

    Solo

    Entry pricing for Bitrix24 and Close, as published on each vendor's own pricing page.

    Bitrix24 Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree5 GB storage; free for 1-2 users
    BasicContact Salesincludes 5 users; 24 GB storage
    StandardContact Salesincludes 50 users; 100 GB storage
    ProfessionalContact Salesincludes 100 users; 1 TB storage
    EnterpriseContact SalesUser-count ladder above the Professional plan

    Source: Bitrix24 Pricing

    Close Pricing (as of September 2026)

    PlanPriceContacts
    Solo$19/moLimited to 10k leads
    Essentials$49/mo-
    Growth$109/mo-
    Scale$149/mo-

    Source: Close Pricing

    Pricing Analysis

    Bitrix24 is more affordable at the entry level ($0/mo vs $19/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking, this price difference matters.

    Bitrix24 offers 5 pricing tiers compared to Close's 4, giving you more granularity as you scale.

    Bitrix24 includes a free tier, letting you test the platform before committing financially.

    Features Breakdown

    Bitrix24 lists
    • Basic CRM (deals, contacts)
    • Sales pipelines
    • Sales automation
    • Tasks (Kanban, Gantt)
    • Chat & video calls
    • Email marketing
    • and 2 more listed below
    Close lists
    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • and 2 more listed below
    What Bitrix24 and Close each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Bitrix24 Key Features

    • Basic CRM (deals, contacts)
    • Sales pipelines
    • Sales automation
    • Tasks (Kanban, Gantt)
    • Chat & video calls
    • Email marketing
    • Telephony integration
    • Analytics & reporting tools

    Close Key Features

    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • Pipeline and activity reporting
    • Role-based access and permissions

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Bitrix24

    • Basic CRM (deals, contacts)
    • Sales pipelines
    • Sales automation
    • Tasks (Kanban, Gantt)
    • Chat & video calls
    • Email marketing
    • Telephony integration
    • Analytics & reporting tools

    Listed only by Close

    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • Pipeline and activity reporting
    • Role-based access and permissions

    Integration Ecosystem

    Integration schematic: Integration Ecosystem (Close, Gmail, Zapier, Slack)

    Bitrix24 Integrations

    Bitrix24 connects with: Gmail, Google Calendar, Google Drive, Office 365, MS Outlook, MS Exchange, MS OneDrive, Dropbox, Xero, Mailchimp.

    Close Integrations

    Close connects with: Zapier, Slack, Gmail, Microsoft Outlook, Zoom, HubSpot, Segment, Calendly.

    Shared Integrations

    Both tools integrate with: Gmail.

    Integrations listed only by Bitrix24: Google Calendar, Google Drive, Office 365, MS Outlook, MS Exchange, MS OneDrive, Dropbox, Xero, Mailchimp.

    Integrations listed only by Close: Zapier, Slack, Microsoft Outlook, Zoom, HubSpot, Segment, Calendly.

    Use Case Recommendations

    Best Fit for Bitrix24

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (10 integrations)
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Best Fit for Close

    • Budget-conscious teams looking for an affordable CRM platform
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting
    • Growing teams that need scalable contact management

    Feature Comparison Summary

    FeatureBitrix24Close
    Starting PriceFree$19/mo
    Top Tier PriceContact Sales$149/mo
    Total Features Listed88
    Integrations108
    FoundedN/A2013

    Getting Started Checklist

    Before-and-after steps: Getting Started Checklist (Define customer relationship, Estimate expected contacts, List integrations, Sign up)

    1. Define your customer relationship management and sales pipeline tracking requirements and monthly budget
    2. Estimate your expected contacts and deals to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Bitrix24 and Close both serve the customer relationship management and sales pipeline tracking market. Bitrix24 offers a more accessible entry point, while Close starts at $19/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Bitrix24 and Close for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    Which is cheaper, Bitrix24 or Close?
    Bitrix24 is cheaper at the entry level, offering a free plan compared to Close's Solo plan at $19/mo. Bitrix24's paid tiers are listed as Contact Sales pricing rather than fixed monthly rates, while Close's paid plans go up to $149/mo for the Scale tier.
    What is the main difference between Bitrix24 and Close?
    Bitrix24 is an all-in-one platform combining CRM, tasks and projects, chat and video calls, a website builder, and telephony, billed as a flat rate per organization. Close is a CRM built specifically for inside sales teams, centered on built-in calling, SMS, and email functionality to increase sales velocity.
    Does Close have a power dialer?
    Yes, Close lists built-in calling with a Power Dialer as one of its key features, along with predictive dialing and native SMS messaging. These calling-focused features are part of what distinguishes Close's feature set from Bitrix24's, which does not list a power dialer among its listed features.
    What integrations does Bitrix24 support compared to Close?
    Bitrix24 connects with Gmail, Google Calendar, Google Drive, Office 365, MS Outlook, MS Exchange, MS OneDrive, Dropbox, Xero, and Mailchimp. Close connects with Zapier, Slack, Gmail, Microsoft Outlook, Zoom, HubSpot, Segment, and Calendly. Gmail is the only integration both tools share.
    Which CRM is better for sales teams tracking deals from first touch to close?
    Close is positioned as the better fit for sales teams tracking deals from first touch to close, along with managers who need pipeline visibility and forecasting. Bitrix24 is better suited for budget-conscious teams, organizations with complex tech stacks needing broad integration support, and enterprise buyers who prefer custom pricing.
    Bitrix24CloseCRM PlatformComparisoncrm
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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