Champify vs FindThatLead: Data Enrichment Tool Comparison
Compare Champify and FindThatLead side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Champify and FindThatLead both offer B2B contact enrichment but serve different needs and budgets. Champify starts at $2000 per month and tracks job changes among past customers for relationship intelligence, integrating with 10 tools including Salesforce and Gong. FindThatLead starts free, finds and verifies emails, and integrates with 4 tools including HubSpot and Pipedrive.
Key takeaways
- Champify's Core plan costs $2000 per month and includes relationship tracking for 15,000 or more contacts with unlimited Salesforce users.
- FindThatLead offers a free trial with 50 email credits, then paid plans at $49 per month for 2000 credits or $99 per month for unlimited credits under fair use.
- Champify integrates with 10 tools including Salesforce, Marketo, Gong, and Slack, while FindThatLead integrates with 4 tools including Pipedrive, HubSpot, and Zapier.
- Both Champify and FindThatLead list 8 features each on their own pages, but the two feature sets do not overlap by exact wording.
- FindThatLead was founded in 2014, while Champify's founding date is not listed in the comparison.
Reviewed and updated September 4, 2026
Champify vs FindThatLead: Data Enrichment Tool Comparison
Champify and FindThatLead compete head-to-head in the B2B lead data and contact enrichment space. This guide compares their pricing tiers, feature sets, and integration ecosystems to help you make a confident decision.
The Quick Answer
By each vendor's own wording, Champify lists relationship tracking and insider ai, while FindThatLead lists email finder and email verifier. A capability both offer can appear under different names, so read both feature lists below.
FindThatLead offers a lower entry point at $0/mo compared to Champify at $2000/mo.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Champify is Relationship intelligence tool that tracks when past customers, users and champions change jobs, enriches them in Salesforce, and routes them to sellers as warm pipeline.
FindThatLead is B2B lead generation platform that finds and verifies email addresses, builds prospect lists and sends cold email campaigns. Includes an internal CRM and a Chrome extension.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Core
Free Trial
Champify Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Core | $2000/mo | Relationship Tracking for 15k+ contacts, Salesforce Package with unlimited users |
| Pro | $3000/mo | Relationship Tracking for 40k+ contacts, Calendar Sync for 50+ users, InsiderAI for 2k+ accounts |
| Enterprise | $6000/mo | Relationship Tracking for 150k+ contacts, Insider AI for 5k+ accounts, CRM Clean for 200k+ contacts |
Source: Champify Pricing
FindThatLead Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free Trial | Free | 50 Email Credits |
| Starter | $49/mo | 2000 Email Credits |
| Ultimate | $99/mo | Unlimited Email Credits, subject to fair use policy |
Source: FindThatLead Pricing
Pricing Analysis
FindThatLead offers the lower entry point ($0/mo vs $2000/mo). Teams watching their budget will appreciate the savings, especially when starting out.
FindThatLead includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Relationship Tracking
- Insider AI
- CRM Clean
- Calendar Sync
- Custom Playbooks
- Salesforce Package
- and 2 more listed below
- Email Finder
- Email Verifier
- Prospector - Automatic Prospecting Tool
- Email Sender
- Bulk Processing
- Local Business - Lead Generation Tool
- and 2 more listed below
Champify Key Features
- Relationship Tracking
- Insider AI
- CRM Clean
- Calendar Sync
- Custom Playbooks
- Salesforce Package
- Salesforce Sandbox Deployment
- Shared Slack Channel
FindThatLead Key Features
- Email Finder
- Email Verifier
- Prospector - Automatic Prospecting Tool
- Email Sender
- Bulk Processing
- Local Business - Lead Generation Tool
- Internal CRM
- CRM Integrations
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Champify
- Relationship Tracking
- Insider AI
- CRM Clean
- Calendar Sync
- Custom Playbooks
- Salesforce Package
- Salesforce Sandbox Deployment
- Shared Slack Channel
Listed only by FindThatLead
- Email Finder
- Email Verifier
- Prospector - Automatic Prospecting Tool
- Email Sender
- Bulk Processing
- Local Business - Lead Generation Tool
- Internal CRM
- CRM Integrations
Integration Ecosystem
Champify Integrations
Champify connects with: Salesforce, Marketo, Gong, Outreach, Salesloft, Slack, 6sense, Gainsight, Demandbase, LinkedIn.
FindThatLead Integrations
FindThatLead connects with: Salesforce, Pipedrive, HubSpot, Zapier.
Shared Integrations
Both tools integrate with: Salesforce.
Integrations listed only by Champify: Marketo, Gong, Outreach, Salesloft, Slack, 6sense, Gainsight, Demandbase, LinkedIn.
Integrations listed only by FindThatLead: Pipedrive, HubSpot, Zapier.
Use Case Recommendations
Best Fit for Champify
- Mid-market to enterprise teams with established B2B lead data and contact enrichment budgets
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Best Fit for FindThatLead
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | Champify | FindThatLead |
|---|---|---|
| Starting Price | $2000/mo | Free |
| Top Tier Price | $6000/mo | $99/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 4 |
| Founded | N/A | 2014 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Champify and FindThatLead both serve the B2B lead data and contact enrichment market. FindThatLead offers a more accessible entry point, while Champify starts at $2000/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Champify and FindThatLead for current information.
Frequently asked questions.
Frequently asked questions- How much does Champify cost compared to FindThatLead?
- Champify's Core plan starts at $2000 per month and goes up to $6000 per month for Enterprise. FindThatLead starts with a free trial offering 50 email credits, then moves to $49 per month for 2000 credits or $99 per month for unlimited credits subject to fair use.
- What is the main difference between Champify and FindThatLead?
- Champify is a relationship intelligence tool that tracks when past customers, users, and champions change jobs, then enriches that data in Salesforce and routes warm pipeline to sellers. FindThatLead is a B2B lead generation platform that finds and verifies email addresses, builds prospect lists, and sends cold email campaigns with an internal CRM.
- Which tool has more integrations, Champify or FindThatLead?
- Champify has more integrations, connecting with 10 tools including Salesforce, Marketo, Gong, Outreach, Salesloft, Slack, 6sense, Gainsight, Demandbase, and LinkedIn. FindThatLead connects with 4 tools: Salesforce, Pipedrive, HubSpot, and Zapier.
- Is there a free plan available for Champify or FindThatLead?
- FindThatLead offers a free trial that includes 50 email credits, making it possible to evaluate the platform without upfront cost. Champify does not offer a free tier, with its entry-level Core plan priced at $2000 per month.
- Which tool is better suited for enterprise teams versus budget-conscious teams?
- Champify best fits mid-market to enterprise teams with established enrichment budgets and complex tech stacks needing broad integration support across 10 tools. FindThatLead best fits budget-conscious teams that want to start free and scale up as their needs grow.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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