Clay vs Icypeas: Data Enrichment Tool Comparison
Compare Clay and Icypeas side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.

Clay and Icypeas are both data enrichment tools, but they differ sharply on price and scope. Clay starts at $185/mo with 150+ data provider integrations and AI-powered enrichment via Claygent, while Icypeas starts at $19/mo focused on email finding, verification, and lead enrichment. Icypeas suits budget-conscious teams, Clay suits larger organizations needing broad integration support.
Key takeaways
- Clay's entry plan, Launch, costs $185/mo and includes from 15,000 actions per month.
- Icypeas's entry plan, Basic, costs $19/mo and includes 1,000 credits.
- Icypeas offers 4 pricing tiers (Basic, Premium, Advanced, Hypergrowth) compared to Clay's 3 tiers (Launch, Growth, Enterprise).
- Clay lists 14 integrations including Salesforce, HubSpot, and ZoomInfo, while Icypeas lists 6 integrations including n8n, Make, and Zapier.
- Clay lists 9 features total including AI-powered enrichment via Claygent, while Icypeas lists 8 features including Email Finder and Email Verifier.
Reviewed and updated September 2, 2026
Clay vs Icypeas: Data Enrichment Tool Comparison
Clay and Icypeas are both data enrichment tools. Choosing between them depends on your team size, budget, and specific B2B lead data and contact enrichment requirements. Here is what each vendor publishes about pricing, features, and integrations.
The Quick Answer
By each vendor's own wording, Clay lists 150+ data provider integrations and ai-powered enrichment (claygent), while Icypeas lists email finder and email verifier. A capability both offer can appear under different names, so read both feature lists below.
Icypeas offers a lower entry point at $19/mo compared to Clay at $185/mo.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Clay is Data enrichment and workflow automation platform with 150+ integrations and AI-powered enrichment (Claygent).
Icypeas is Helps B2B teams find and verify professional email addresses, enrich leads and identify LinkedIn profiles, through a web app or an API. Credits are charged only for found emails.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Launch
Basic
Clay Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Launch | $185/mo | From 15,000 actions/month |
| Growth | $495/mo | From 40,000 actions/month |
| Enterprise | Contact Sales | Custom |
Source: Clay Pricing
Icypeas Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $19/mo | 1,000 credits |
| Premium | $39/mo | 4,000 credits |
| Advanced | $89/mo | 10,000 credits |
| Hypergrowth | $499/mo | 100,000 credits |
Source: Icypeas Pricing
Pricing Analysis
Icypeas offers the lower entry point ($19/mo vs $185/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Icypeas offers 4 pricing tiers compared to Clay's 3, giving you more granularity as you scale.
Features Breakdown
- 150+ data provider integrations
- AI-powered enrichment (Claygent)
- Unlimited users on all plans
- Credit rollover
- Workflow automation
- Data waterfall enrichment
- and 3 more listed below
- Email Finder
- Email Verifier
- Domain Scan
- Profile Scraper
- Company Scraper
- Reverse Email Lookup
- and 2 more listed below
Clay Key Features
- 150+ data provider integrations
- AI-powered enrichment (Claygent)
- Unlimited users on all plans
- Credit rollover
- Workflow automation
- Data waterfall enrichment
- Custom API key support
- HTTP API integration
- Webhooks
Icypeas Key Features
- Email Finder
- Email Verifier
- Domain Scan
- Profile Scraper
- Company Scraper
- Reverse Email Lookup
- Catch-All verification
- Credits roll over
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Clay
- 150+ data provider integrations
- AI-powered enrichment (Claygent)
- Unlimited users on all plans
- Credit rollover
- Workflow automation
- Data waterfall enrichment
- Custom API key support
- HTTP API integration
- Webhooks
Listed only by Icypeas
- Email Finder
- Email Verifier
- Domain Scan
- Profile Scraper
- Company Scraper
- Reverse Email Lookup
- Catch-All verification
- Credits roll over
Integration Ecosystem
Clay Integrations
Clay connects with: Salesforce, HubSpot, Pipedrive, Close, Apollo.io, Clearbit, ZoomInfo, Lemlist, Instantly, Smartlead, OpenAI, Google Sheets, Airtable, Notion.
Icypeas Integrations
Icypeas connects with: Google Sheets, n8n, Make, Zapier, Clay, MCP.
Shared Integrations
Both tools integrate with: Google Sheets.
Integrations listed only by Clay: Salesforce, HubSpot, Pipedrive, Close, Apollo.io, Clearbit, ZoomInfo, Lemlist, Instantly, Smartlead, OpenAI, Airtable, Notion.
Integrations listed only by Icypeas: n8n, Make, Zapier, Clay, MCP.
Use Case Recommendations
Best Fit for Clay
- Mid-market to enterprise teams with established B2B lead data and contact enrichment budgets
- Teams that need a wide feature set (9 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (14 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Icypeas
- Budget-conscious teams looking for an affordable data enrichment tool
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
- Sales teams researching target accounts
Feature Comparison Summary
| Feature | Clay | Icypeas |
|---|---|---|
| Starting Price | $185/mo | $19/mo |
| Top Tier Price | Contact Sales | $499/mo |
| Total Features Listed | 9 | 8 |
| Integrations | 14 | 6 |
| Founded | N/A | 2022 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Clay and Icypeas both serve the B2B lead data and contact enrichment market. Icypeas offers a more accessible entry point at $19/mo, while Clay starts at $185/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Clay and Icypeas for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Clay and Icypeas?
- Clay is a data enrichment and workflow automation platform with 150+ integrations and AI-powered enrichment called Claygent, while Icypeas focuses on finding and verifying professional email addresses, enriching leads, and identifying LinkedIn profiles through a web app or API. Icypeas charges credits only for found emails.
- How much does Clay cost compared to Icypeas?
- Clay's entry plan, Launch, is $185/mo and includes from 15,000 actions per month, while Icypeas's entry plan, Basic, is $19/mo and includes 1,000 credits. Clay's Growth plan is $495/mo, and Icypeas's top tier, Hypergrowth, is $499/mo for 100,000 credits.
- Which tool has more integrations, Clay or Icypeas?
- Clay has more integrations, listing 14 including Salesforce, HubSpot, Pipedrive, Apollo.io, ZoomInfo, and OpenAI. Icypeas lists 6 integrations including Google Sheets, n8n, Make, Zapier, Clay, and MCP. The only integration both tools share is Google Sheets.
- Which team size is Icypeas best suited for?
- Icypeas is best suited for budget-conscious teams looking for an affordable data enrichment tool. It also fits revenue operations teams building targeted prospect lists, marketing teams enriching CRM data for segmentation, and sales teams researching target accounts.
- Is Clay better for larger organizations?
- Yes, Clay is recommended for mid-market to enterprise teams with established enrichment budgets. It suits teams needing a wide feature set of 9 listed capabilities, organizations with complex tech stacks needing broad integration support across 14 integrations, and enterprise buyers who prefer custom pricing and dedicated support.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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