Tool Comparisons

    Close vs Expandi: CRM Platform vs Sales Engagement Platform Comparison

    Compare Close (CRM platform) and Expandi (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    September 2, 20266 min read
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    The short answer

    Compare Close (CRM platform) and Expandi (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Reviewed and updated September 2, 2026

    Close vs Expandi: CRM Platform vs Sales Engagement Platform Comparison

    Close (CRM platform) and Expandi (sales engagement platform) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.

    The Quick Answer

    Close is a CRM platform for customer relationship management and sales pipeline tracking; Expandi is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Close lists built-in calling with power dialer and native sms messaging, and Expandi lists multichannel outreach sending connection requests, messages and email follow-ups in one sequence and conditional sequence builder with if/action branching.

    Close offers a lower entry point at $19/mo compared to Expandi at $99/mo.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, Close is the one built for it; for coordinating outreach across email, phone, and social channels, that is Expandi. Many teams run one of each.

    Understanding the Core Difference

    Close is A CRM built specifically for inside sales teams, with built-in calling, SMS, and email functionality. Close focuses on reducing manual data entry and increasing sales velocity with features like Power Dialer, predictive dialing, and workflow automation.

    Expandi is Cloud-based LinkedIn outreach tool that sends connection requests, messages and email follow-ups in one sequence, with a conditional sequence builder, profile warm-up and per-account safety limits.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    $19/moClose entry plan

    Solo

    $99/moExpandi entry plan

    Business

    Entry pricing for Close and Expandi, as published on each vendor's own pricing page.

    Close Pricing (as of September 2026)

    PlanPriceContacts
    Solo$19/moLimited to 10k leads
    Essentials$49/mo-
    Growth$109/mo-
    Scale$149/mo-

    Source: Close Pricing

    Expandi Pricing (as of September 2026)

    PlanPriceContacts
    Business$99/moUnlimited Campaigns Number
    AgencyContact Sales+10 Seats

    Source: Expandi Pricing

    Pricing Analysis

    Close is more affordable at the entry level ($19/mo vs $99/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking, this price difference matters.

    Close offers 4 pricing tiers compared to Expandi's 2, giving you more granularity as you scale.

    Features Breakdown

    Close lists
    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • and 2 more listed below
    Expandi lists
    • Multichannel outreach sending connection requests, messages and email follow-ups in one sequence
    • Conditional sequence builder with if/action branching
    • Profile auto warm-up
    • Smart algorithms for daily limit ranges
    • Campaign prioritization across multiple campaigns
    • Unlimited number of campaigns
    • and 4 more listed below
    What Close and Expandi each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Close Key Features

    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • Pipeline and activity reporting
    • Role-based access and permissions

    Expandi Key Features

    • Multichannel outreach sending connection requests, messages and email follow-ups in one sequence
    • Conditional sequence builder with if/action branching
    • Profile auto warm-up
    • Smart algorithms for daily limit ranges
    • Campaign prioritization across multiple campaigns
    • Unlimited number of campaigns
    • Image and GIF personalization
    • Video personalization
    • Dedicated country-based IP address per account
    • Step-by-step campaign statistics with a blacklist feature

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Close

    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • Pipeline and activity reporting
    • Role-based access and permissions

    Listed only by Expandi

    • Multichannel outreach sending connection requests, messages and email follow-ups in one sequence
    • Conditional sequence builder with if/action branching
    • Profile auto warm-up
    • Smart algorithms for daily limit ranges
    • Campaign prioritization across multiple campaigns
    • Unlimited number of campaigns
    • Image and GIF personalization
    • Video personalization
    • Dedicated country-based IP address per account
    • Step-by-step campaign statistics with a blacklist feature

    Integration Ecosystem

    Close Integrations

    Close connects with: Zapier, Slack, Gmail, Microsoft Outlook, Zoom, HubSpot, Segment, Calendly.

    Expandi Integrations

    Expandi connects with: HubSpot, Pipedrive, Salesforce, Sendspark, LinkedIn Sales Navigator, Webhooks.

    Shared Integrations

    Both tools integrate with: HubSpot.

    Integrations listed only by Close: Zapier, Slack, Gmail, Microsoft Outlook, Zoom, Segment, Calendly.

    Integrations listed only by Expandi: Pipedrive, Salesforce, Sendspark, LinkedIn Sales Navigator, Webhooks.

    Use Case Recommendations

    Best Fit for Close

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (8 integrations)
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting

    Best Fit for Expandi

    • Teams that need a wide feature set (10 capabilities listed)
    • Enterprise buyers who prefer custom pricing and dedicated support
    • SDR teams running multi-channel outreach sequences
    • Sales managers tracking team engagement metrics

    Feature Comparison Summary

    FeatureCloseExpandi
    Starting Price$19/mo$99/mo
    Top Tier Price$149/moContact Sales
    Total Features Listed810
    Integrations86
    Founded2013N/A

    Getting Started Checklist

    1. Define your customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking requirements and monthly budget
    2. Estimate your expected contacts and deals and sequences and engagement actions to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Close serves the customer relationship management and sales pipeline tracking side of an outbound stack and Expandi the multi-channel sales outreach and engagement tracking side. Close offers a more accessible entry point at $19/mo, while Expandi starts at $99/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Close and Expandi for current information.

    CloseExpandiCRM PlatformSales Engagement PlatformComparisoncrmsales-engagement
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

    Connect on LinkedIn →
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