Close vs Insightly: CRM Platform Comparison
Compare Close and Insightly side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
Close starts at $19/mo and focuses on inside sales with built-in calling, SMS, and predictive dialing, while Insightly starts at $29/mo and focuses on pipeline tracking, lead scoring, and broader integrations across 10 tools. Close suits budget-conscious sales teams needing calling features, Insightly suits teams with complex tech stacks needing wider integration support.
Key takeaways
- Close's entry plan is $19/mo (Solo, limited to 10k leads), while Insightly's entry plan is $29/mo (Plus).
- Close offers 4 pricing tiers (Solo, Essentials, Growth, Scale) topping out at $149/mo, while Insightly offers 3 tiers (Plus, Professional, Enterprise) topping out at $99/mo.
- Close lists 8 features including Power Dialer, native SMS messaging, and an AI Email Assistant, while Insightly lists 8 features including lead scoring, project management, and an AI Copilot.
- Close integrates with 8 tools including Zapier, HubSpot, and Zoom, while Insightly integrates with 10 tools including QuickBooks Online, Xero, Shopify, and ZoomInfo.
- Both platforms share integrations with Slack, Gmail, and Calendly.
Reviewed and updated September 2, 2026
Close vs Insightly: CRM Platform Comparison
Close and Insightly are both CRM platforms. Choosing between them depends on your team size, budget, and specific customer relationship management and sales pipeline tracking requirements. Here is what each vendor publishes about pricing, features, and integrations.
The Quick Answer
By each vendor's own wording, Close lists built-in calling with power dialer and native sms messaging, while Insightly lists lead and contact management and lead assignment and routing. A capability both offer can appear under different names, so read both feature lists below.
Close offers a lower entry point at $19/mo compared to Insightly at $29/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Close is A CRM built specifically for inside sales teams, with built-in calling, SMS, and email functionality. Close focuses on reducing manual data entry and increasing sales velocity with features like Power Dialer, predictive dialing, and workflow automation.
Insightly is Insightly is a CRM for fast-growing companies that tracks all pipeline data in one place, auto-scores leads and sends follow-ups. It is sold alongside Insightly marketing automation, support and ticketing, and the AppConnect workflow builder.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Solo
Plus
Close Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Solo | $19/mo | Limited to 10k leads |
| Essentials | $49/mo | - |
| Growth | $109/mo | - |
| Scale | $149/mo | - |
Source: Close Pricing
Insightly Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Plus | $29/mo |
| Professional | $49/mo |
| Enterprise | $99/mo |
Source: Insightly Pricing
Pricing Analysis
Close is more affordable at the entry level ($19/mo vs $29/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking, this price difference matters.
Close offers 4 pricing tiers compared to Insightly's 3, giving you more granularity as you scale.
Features Breakdown
- Built-in calling with Power Dialer
- Native SMS messaging
- Email sequences and templates
- Automated workflows
- Predictive dialing
- AI Email Assistant
- and 2 more listed below
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- and 2 more listed below
Close Key Features
- Built-in calling with Power Dialer
- Native SMS messaging
- Email sequences and templates
- Automated workflows
- Predictive dialing
- AI Email Assistant
- Pipeline and activity reporting
- Role-based access and permissions
Insightly Key Features
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Close
- Built-in calling with Power Dialer
- Native SMS messaging
- Email sequences and templates
- Automated workflows
- Predictive dialing
- AI Email Assistant
- Pipeline and activity reporting
- Role-based access and permissions
Listed only by Insightly
- Lead and contact management
- Lead assignment and routing
- Opportunity management
- Customizable sales processes
- Workflow automation
- Project management
- Advanced reports and pre-built business dashboards
- AI Copilot
Integration Ecosystem
Close Integrations
Close connects with: Zapier, Slack, Gmail, Microsoft Outlook, Zoom, HubSpot, Segment, Calendly.
Insightly Integrations
Insightly connects with: Slack, Gmail, QuickBooks Online, Xero, Shopify, Jira, Asana, Calendly, DocuSign, ZoomInfo.
Shared Integrations
Both tools integrate with: Slack, Gmail, Calendly.
Integrations listed only by Close: Zapier, Microsoft Outlook, Zoom, HubSpot, Segment.
Integrations listed only by Insightly: QuickBooks Online, Xero, Shopify, Jira, Asana, DocuSign, ZoomInfo.
Use Case Recommendations
Best Fit for Close
- Budget-conscious teams looking for an affordable CRM platform
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Best Fit for Insightly
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | Close | Insightly |
|---|---|---|
| Starting Price | $19/mo | $29/mo |
| Top Tier Price | $149/mo | $99/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 8 | 10 |
| Founded | 2013 | N/A |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Close and Insightly both serve the customer relationship management and sales pipeline tracking market. Close offers a more accessible entry point at $19/mo, while Insightly starts at $29/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Close and Insightly for current information.
Frequently asked questions.
Frequently asked questions- Which is cheaper, Close or Insightly?
- Close is cheaper at the entry level, starting at $19/mo compared to Insightly's $29/mo starting price. However, at the top tier, Close's Scale plan costs $149/mo while Insightly's Enterprise plan costs $99/mo, so the price comparison shifts depending on which tier you need.
- What is the main difference between Close and Insightly?
- Close is built specifically for inside sales teams with built-in calling, SMS, and email functionality designed to reduce manual data entry and increase sales velocity. Insightly is built for fast-growing companies to track pipeline data, auto-score leads, and send follow-ups, and is sold alongside marketing automation, support ticketing, and an AppConnect workflow builder.
- Does Close or Insightly have more integrations?
- Insightly has more listed integrations, with 10 including QuickBooks Online, Xero, Shopify, Jira, Asana, DocuSign, and ZoomInfo. Close lists 8 integrations, including Zapier, Microsoft Outlook, Zoom, HubSpot, and Segment. Both tools share Slack, Gmail, and Calendly integrations.
- Which CRM is better for sales teams that rely heavily on calling?
- Close is better suited for calling-heavy sales teams, since it lists built-in calling with a Power Dialer, predictive dialing, and native SMS messaging as core features. Insightly's feature list focuses more on lead assignment, opportunity management, and project management rather than native calling tools.
- Who should choose Insightly over Close?
- Insightly fits organizations with complex tech stacks that need broad integration support, since it lists 10 integrations compared to Close's 8. It is also a fit for budget-conscious teams and sales teams tracking deals from first touch to close, similar to Close's target use cases.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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