Close vs La Growth Machine: CRM Platform vs Sales Engagement Platform Comparison
Compare Close (CRM platform) and La Growth Machine (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Close is a CRM platform built for inside sales teams with built-in calling, SMS, and pipeline tracking, starting at $19/mo. La Growth Machine is a sales engagement platform for multichannel outreach across LinkedIn, email, and X, starting at $70/mo. Teams choose based on whether they need pipeline management or outreach automation, and many use both.
Key takeaways
- Close's entry plan, Solo, costs $19/mo and is limited to 10k leads, while its top plan, Scale, costs $149/mo.
- La Growth Machine's entry plan, Basic, costs $70/mo and enriches 250 leads per month, while its Ultimate plan costs $195/mo and enriches 1,000 leads per month.
- Close lists built-in calling with Power Dialer and native SMS messaging as features not listed by La Growth Machine.
- La Growth Machine lists multichannel sequences across LinkedIn, email and X, plus LinkedIn automation for requests, messages and voice notes, as features not listed by Close.
- Close and La Growth Machine share integrations with Slack, Gmail, Microsoft Outlook, and HubSpot.
Reviewed and updated September 2, 2026
Close vs La Growth Machine: CRM Platform vs Sales Engagement Platform Comparison
Sales teams building an outbound stack often weigh Close, a CRM platform for customer relationship management and sales pipeline tracking, against La Growth Machine, a sales engagement platform for multi-channel sales outreach and engagement tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
Close is a CRM platform for customer relationship management and sales pipeline tracking; La Growth Machine is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Close lists built-in calling with power dialer and native sms messaging, and La Growth Machine lists multichannel sequences across linkedin, email and x and linkedin automation for requests, messages and voice notes.
Close offers a lower entry point at $19/mo compared to La Growth Machine at $70/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Close is the one built for it; for coordinating outreach across email, phone, and social channels, that is La Growth Machine. Many teams run one of each.
Understanding the Core Difference
Close is A CRM built specifically for inside sales teams, with built-in calling, SMS, and email functionality. Close focuses on reducing manual data entry and increasing sales velocity with features like Power Dialer, predictive dialing, and workflow automation.
La Growth Machine is Multichannel outbound automation tool that runs LinkedIn, email, X and call sequences from one flow, with waterfall contact enrichment, a unified inbox and inbox rotation.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Solo
Basic
Close Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Solo | $19/mo | Limited to 10k leads |
| Essentials | $49/mo | - |
| Growth | $109/mo | - |
| Scale | $149/mo | - |
Source: Close Pricing
La Growth Machine Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Basic | $70/mo | 250 Leads enriched per month | 1 sending email per identity |
| Pro | $135/mo | 400 Leads enriched per month | 5 sending emails per identity |
| Ultimate | $195/mo | 1,000 Leads enriched per month | 10 sending emails per identity |
| Custom | Contact Sales | - | - |
Source: La Growth Machine Pricing
Pricing Analysis
Close is more affordable at the entry level ($19/mo vs $70/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking, this price difference matters.
Features Breakdown
- Built-in calling with Power Dialer
- Native SMS messaging
- Email sequences and templates
- Automated workflows
- Predictive dialing
- AI Email Assistant
- and 2 more listed below
- Multichannel sequences across LinkedIn, email and X
- LinkedIn automation for requests, messages and voice notes
- Waterfall email enrichment across multiple providers
- AI generated voice messages
- Real Chat Mode
- Multichannel inbox
- and 4 more listed below
Close Key Features
- Built-in calling with Power Dialer
- Native SMS messaging
- Email sequences and templates
- Automated workflows
- Predictive dialing
- AI Email Assistant
- Pipeline and activity reporting
- Role-based access and permissions
La Growth Machine Key Features
- Multichannel sequences across LinkedIn, email and X
- LinkedIn automation for requests, messages and voice notes
- Waterfall email enrichment across multiple providers
- AI generated voice messages
- Real Chat Mode
- Multichannel inbox
- Lookalike opportunities from positive replies
- Signals that auto-import leads matching an ICP
- Inbox rotation for email deliverability
- LinkedIn account safety limits
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Close
- Built-in calling with Power Dialer
- Native SMS messaging
- Email sequences and templates
- Automated workflows
- Predictive dialing
- AI Email Assistant
- Pipeline and activity reporting
- Role-based access and permissions
Listed only by La Growth Machine
- Multichannel sequences across LinkedIn, email and X
- LinkedIn automation for requests, messages and voice notes
- Waterfall email enrichment across multiple providers
- AI generated voice messages
- Real Chat Mode
- Multichannel inbox
- Lookalike opportunities from positive replies
- Signals that auto-import leads matching an ICP
- Inbox rotation for email deliverability
- LinkedIn account safety limits
Integration Ecosystem
Close Integrations
Close connects with: Zapier, Slack, Gmail, Microsoft Outlook, Zoom, HubSpot, Segment, Calendly.
La Growth Machine Integrations
La Growth Machine connects with: HubSpot, Pipedrive, Salesforce, Folk, Clay, Slack, Make, n8n, Gmail, Microsoft Outlook, LinkedIn, Aircall, Ringover.
Shared Integrations
Both tools integrate with: Slack, Gmail, Microsoft Outlook, HubSpot.
Integrations listed only by Close: Zapier, Zoom, Segment, Calendly.
Integrations listed only by La Growth Machine: Pipedrive, Salesforce, Folk, Clay, Make, n8n, LinkedIn, Aircall, Ringover.
Use Case Recommendations
Best Fit for Close
- Budget-conscious teams looking for an affordable CRM platform
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Best Fit for La Growth Machine
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (13 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Close | La Growth Machine |
|---|---|---|
| Starting Price | $19/mo | $70/mo |
| Top Tier Price | $149/mo | Contact Sales |
| Total Features Listed | 8 | 10 |
| Integrations | 8 | 13 |
| Founded | 2013 | N/A |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected contacts and deals and sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Close serves the customer relationship management and sales pipeline tracking side of an outbound stack and La Growth Machine the multi-channel sales outreach and engagement tracking side. Close offers a more accessible entry point at $19/mo, while La Growth Machine starts at $70/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Close and La Growth Machine for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Close and La Growth Machine?
- Close is a CRM platform for customer relationship management and sales pipeline tracking, while La Growth Machine is a sales engagement platform for multichannel sales outreach and engagement tracking. Close focuses on organizing contacts, tracking deals, and forecasting revenue, whereas La Growth Machine coordinates outreach across email, phone, and social channels.
- Which is cheaper, Close or La Growth Machine?
- Close is cheaper at the entry level, starting at $19/mo for its Solo plan, compared to La Growth Machine's Basic plan at $70/mo. Close's Solo plan is limited to 10k leads, while La Growth Machine's Basic plan enriches 250 leads per month.
- Do Close and La Growth Machine integrate with the same tools?
- Both tools integrate with Slack, Gmail, Microsoft Outlook, and HubSpot. Close also connects with Zapier, Zoom, Segment, and Calendly, while La Growth Machine additionally connects with Pipedrive, Salesforce, Folk, Clay, Make, n8n, LinkedIn, Aircall, and Ringover.
- Can I use both Close and La Growth Machine together?
- Yes, the article notes that many teams run one of each since they serve different parts of the sales workflow. Close handles CRM and pipeline tracking while La Growth Machine handles multichannel outreach, so the two can complement each other rather than compete directly.
- What features does La Growth Machine offer that Close does not list?
- La Growth Machine lists multichannel sequences across LinkedIn, email and X, LinkedIn automation for requests, messages and voice notes, waterfall email enrichment, AI generated voice messages, Real Chat Mode, a multichannel inbox, lookalike opportunities from positive replies, ICP-matching signals, inbox rotation, and LinkedIn account safety limits, none of which appear on Close's own feature list.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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