Tool Comparisons

    Close vs PersistIQ: CRM Platform vs Sales Engagement Platform Comparison

    Compare Close (CRM platform) and PersistIQ (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Close vs PersistIQ
    September 1, 2026Updated September 2, 20265 min read
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    The short answer

    Compare Close (CRM platform) and PersistIQ (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Reviewed and updated September 2, 2026

    Close vs PersistIQ: CRM Platform vs Sales Engagement Platform Comparison

    Sales teams building an outbound stack often weigh Close, a CRM platform for customer relationship management and sales pipeline tracking, against PersistIQ, a sales engagement platform for multi-channel sales outreach and engagement tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Close is a CRM platform for customer relationship management and sales pipeline tracking; PersistIQ is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Close lists built-in calling with power dialer and native sms messaging, and PersistIQ lists multi-channel sales outreach and prospecting.

    Close publishes an entry price of $19/mo; PersistIQ uses custom pricing, so the two cannot be compared on list price.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, Close is the one built for it; for coordinating outreach across email, phone, and social channels, that is PersistIQ. Many teams run one of each.

    Understanding the Core Difference

    Close is A CRM built specifically for inside sales teams, with built-in calling, SMS, and email functionality. Close focuses on reducing manual data entry and increasing sales velocity with features like Power Dialer, predictive dialing, and workflow automation.

    PersistIQ is Sales engagement platform for small teams that builds prospect lists, automates personalized email, call and task sequences, and syncs activity with a CRM.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    $19/moClose entry plan

    Solo

    Contact SalesPersistIQ entry plan

    All plans

    Entry pricing for Close and PersistIQ, as published on each vendor's own pricing page.

    Close Pricing (as of September 2026)

    PlanPriceContacts
    Solo$19/moLimited to 10k leads
    Essentials$49/mo-
    Growth$109/mo-
    Scale$149/mo-

    Source: Close Pricing

    PersistIQ Pricing (as of September 2026)

    PlanPrice
    All plansContact Sales

    Source: PersistIQ Pricing

    Pricing Analysis

    One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.

    Close offers 4 pricing tiers compared to PersistIQ's 1, giving you more granularity as you scale.

    Features Breakdown

    Close lists
    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • and 2 more listed below
    PersistIQ lists
    • Multi-channel Sales Outreach
    • Prospecting
    • Sales Email AI
    • Chrome Extension
    • A/B test
    • Reporting
    • and 2 more listed below
    What Close and PersistIQ each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Close Key Features

    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • Pipeline and activity reporting
    • Role-based access and permissions

    PersistIQ Key Features

    • Multi-channel Sales Outreach
    • Prospecting
    • Sales Email AI
    • Chrome Extension
    • A/B test
    • Reporting
    • CRM Integrations
    • 14-day free trial

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Close

    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • Pipeline and activity reporting
    • Role-based access and permissions

    Listed only by PersistIQ

    • Multi-channel Sales Outreach
    • Prospecting
    • Sales Email AI
    • Chrome Extension
    • A/B test
    • Reporting
    • CRM Integrations
    • 14-day free trial

    Integration Ecosystem

    Close Integrations

    Close connects with: Zapier, Slack, Gmail, Microsoft Outlook, Zoom, HubSpot, Segment, Calendly.

    PersistIQ Integrations

    PersistIQ connects with: Salesforce, Copper, Pipedrive, HubSpot, Gmail, Outlook, Zapier.

    Shared Integrations

    Both tools integrate with: Zapier, Gmail, HubSpot.

    Integrations listed only by Close: Slack, Microsoft Outlook, Zoom, Segment, Calendly.

    Integrations listed only by PersistIQ: Salesforce, Copper, Pipedrive, Outlook.

    Use Case Recommendations

    Best Fit for Close

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (8 integrations)
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting

    Best Fit for PersistIQ

    • Enterprise buyers who prefer custom pricing and dedicated support
    • SDR teams running multi-channel outreach sequences
    • Sales managers tracking team engagement metrics
    • Revenue teams coordinating email, phone, and social touches

    Feature Comparison Summary

    FeatureClosePersistIQ
    Starting Price$19/moContact Sales
    Top Tier Price$149/moContact Sales
    Total Features Listed88
    Integrations87
    Founded2013N/A

    Getting Started Checklist

    1. Define your customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking requirements and monthly budget
    2. Estimate your expected contacts and deals and sequences and engagement actions to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Close serves the customer relationship management and sales pipeline tracking side of an outbound stack and PersistIQ the multi-channel sales outreach and engagement tracking side. Close publishes an entry price of $19/mo, while PersistIQ uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Close and PersistIQ for current information.

    ClosePersistIQCRM PlatformSales Engagement PlatformComparisoncrmsales-engagement
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

    Connect on LinkedIn →
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