Tool Comparisons

    Close vs Salestools: CRM Platform vs Sales Engagement Platform Comparison

    Compare Close (CRM platform) and Salestools (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    September 4, 20266 min read
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    The short answer

    Compare Close (CRM platform) and Salestools (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Reviewed and updated September 4, 2026

    Close vs Salestools: CRM Platform vs Sales Engagement Platform Comparison

    Sales teams building an outbound stack often weigh Close, a CRM platform for customer relationship management and sales pipeline tracking, against Salestools, a sales engagement platform for multi-channel sales outreach and engagement tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Close is a CRM platform for customer relationship management and sales pipeline tracking; Salestools is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Close lists built-in calling with power dialer and native sms messaging, and Salestools lists ai sales agents and prospector.

    Close offers a lower entry point at $19/mo compared to Salestools at $79/mo.

    If your priority is organizing contacts, tracking deals, and forecasting revenue, Close is the one built for it; for coordinating outreach across email, phone, and social channels, that is Salestools. Many teams run one of each.

    Understanding the Core Difference

    Close is A CRM built specifically for inside sales teams, with built-in calling, SMS, and email functionality. Close focuses on reducing manual data entry and increasing sales velocity with features like Power Dialer, predictive dialing, and workflow automation.

    Salestools is AI SDR platform where agents prospect, research and book meetings across email and LinkedIn on top of a 400M+ contact database, with unlimited mailboxes and warmup, LinkedIn automation and an AutoPilot AI SDR included in every seat, and two-way Salesforce and HubSpot sync.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    $19/moClose entry plan

    Solo

    $79/moSalestools entry plan

    Starter

    Entry pricing for Close and Salestools, as published on each vendor's own pricing page.

    Close Pricing (as of September 2026)

    PlanPriceContacts
    Solo$19/moLimited to 10k leads
    Essentials$49/mo-
    Growth$109/mo-
    Scale$149/mo-

    Source: Close Pricing

    Salestools Pricing (as of September 2026)

    PlanPriceContactsEmails
    Starter$79/moPer seat; up to 3 seats; 1,000 data credits / seat / mo; 1 LinkedIn account / seatUnlimited email sending (fair use); unlimited mailboxes & warmup
    Growth$129/moPer seat; up to 10 seats; 3,000 data credits / seat / mo; AutoPilot AI SDR with 300 managed prospects / seatUnlimited email sending (fair use); unlimited mailboxes & warmup
    Scale$199/moPer seat; up to 25 seats; 10,000 data credits / seat / mo; AutoPilot with 1,000 managed prospects / seat; 3 LinkedIn accounts / seatUnlimited email sending (fair use); unlimited mailboxes & warmup
    EnterpriseContact SalesUnlimited seats; custom data credits and LinkedIn accountsDedicated infra and SLA

    Source: Salestools Pricing

    Pricing Analysis

    Close is more affordable at the entry level ($19/mo vs $79/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking, this price difference matters.

    Features Breakdown

    Close lists
    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • and 2 more listed below
    Salestools lists
    • AI Sales Agents
    • Prospector
    • Unlimited mailboxes & warmup, free
    • LinkedIn automation
    • AutoPilot AI SDR
    • CoPilot mode
    • and 3 more listed below
    What Close and Salestools each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Close Key Features

    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • Pipeline and activity reporting
    • Role-based access and permissions

    Salestools Key Features

    • AI Sales Agents
    • Prospector
    • Unlimited mailboxes & warmup, free
    • LinkedIn automation
    • AutoPilot AI SDR
    • CoPilot mode
    • Autonomous replies & meeting booking
    • API, webhooks & deliverability monitoring
    • Every buying signal

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Close

    • Built-in calling with Power Dialer
    • Native SMS messaging
    • Email sequences and templates
    • Automated workflows
    • Predictive dialing
    • AI Email Assistant
    • Pipeline and activity reporting
    • Role-based access and permissions

    Listed only by Salestools

    • AI Sales Agents
    • Prospector
    • Unlimited mailboxes & warmup, free
    • LinkedIn automation
    • AutoPilot AI SDR
    • CoPilot mode
    • Autonomous replies & meeting booking
    • API, webhooks & deliverability monitoring
    • Every buying signal

    Integration Ecosystem

    Close Integrations

    Close connects with: Zapier, Slack, Gmail, Microsoft Outlook, Zoom, HubSpot, Segment, Calendly.

    Salestools Integrations

    Salestools connects with: Salesforce, HubSpot, Clay, Slack, Gmail, LinkedIn.

    Shared Integrations

    Both tools integrate with: Slack, Gmail, HubSpot.

    Integrations listed only by Close: Zapier, Microsoft Outlook, Zoom, Segment, Calendly.

    Integrations listed only by Salestools: Salesforce, Clay, LinkedIn.

    Use Case Recommendations

    Best Fit for Close

    • Budget-conscious teams looking for an affordable CRM platform
    • Organizations with complex tech stacks needing broad integration support (8 integrations)
    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting

    Best Fit for Salestools

    • Teams that need a wide feature set (9 capabilities listed)
    • Enterprise buyers who prefer custom pricing and dedicated support
    • SDR teams running multi-channel outreach sequences
    • Sales managers tracking team engagement metrics

    Feature Comparison Summary

    FeatureCloseSalestools
    Starting Price$19/mo$79/mo
    Top Tier Price$149/moContact Sales
    Total Features Listed89
    Integrations86
    Founded2013N/A

    Getting Started Checklist

    1. Define your customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking requirements and monthly budget
    2. Estimate your expected contacts and deals and sequences and engagement actions to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Close serves the customer relationship management and sales pipeline tracking side of an outbound stack and Salestools the multi-channel sales outreach and engagement tracking side. Close offers a more accessible entry point at $19/mo, while Salestools starts at $79/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Close and Salestools for current information.

    CloseSalestoolsCRM PlatformSales Engagement PlatformComparisoncrmsales-engagement
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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