Closely vs LeadMagic: Sales Engagement Platform vs Data Enrichment Tool Comparison
Compare Closely (sales engagement platform) and LeadMagic (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Closely and LeadMagic serve different jobs in an outbound stack. Closely is a sales engagement platform for multichannel LinkedIn and email campaigns, starting at $49/mo. LeadMagic is a data enrichment tool for verified emails, mobile numbers, and buying signals, starting at $49.99/mo. Many teams use both together rather than choosing one.
Key takeaways
- Closely's entry Starter plan costs $49/mo and includes 1 LinkedIn account with unlimited email accounts.
- LeadMagic's entry Basic plan costs $49.99/mo and includes 2,000 monthly credits with no rollover.
- LeadMagic offers 6 pricing tiers ranging from Basic at $49.99/mo to Ultimate at $849/mo, compared to Closely's 4 tiers.
- Closely lists features such as a conditional sequence builder, LinkedIn account warmup, and a dedicated residential IP for each LinkedIn account.
- LeadMagic lists features such as Email Finder, Mobile Finder, Job Change Detector, and Waterfall Enrichment, delivered through CSV, API, and an MCP server.
Reviewed and updated September 4, 2026
Closely vs LeadMagic: Sales Engagement Platform vs Data Enrichment Tool Comparison
Closely (sales engagement platform) and LeadMagic (data enrichment tool) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Closely is a sales engagement platform for multi-channel sales outreach and engagement tracking; LeadMagic is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Closely lists multichannel campaigns across linkedin and email and conditional sequence builder, and LeadMagic lists email finder and mobile finder.
Closely offers a lower entry point at $49/mo compared to LeadMagic at $49.99/mo.
If your priority is coordinating outreach across email, phone, and social channels, Closely is the one built for it; for finding accurate contact data for target accounts, that is LeadMagic. Many teams run one of each.
Understanding the Core Difference
Closely is Outbound platform that runs automated campaigns across LinkedIn and email from a shared sender, with a conditional sequence builder, unified inbox, contact enrichment and AI personalization agents.
LeadMagic is Pay-per-result B2B data platform for verified emails, direct mobile numbers, company intelligence and buying signals, delivered through CSV, API, an MCP server and integrations.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Starter
Basic
Closely Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Starter | $49/mo | 1 LinkedIn account, unlimited email accounts |
| Growth | $127/mo | 3 LinkedIn accounts, unlimited email accounts, 3,000 bonus credits/mo |
| Essential | $205/mo | 5 LinkedIn accounts, unlimited email accounts, 5,000 bonus credits/mo |
| Custom | Contact Sales | Unlimited seats, custom LinkedIn accounts and credits |
Source: Closely Pricing
LeadMagic Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $49.99/mo | 2,000 monthly credits; no rollover; search and export not included |
| Essential | $99/mo | 5,000 monthly credits; search and export included at 10,000 rows/day; up to 2 months banked |
| Growth | $249/mo | 20,000 monthly credits; search and export included at 25,000 rows/day; up to 2 months banked |
| Professional | $499/mo | 50,000 monthly credits; search and export included at 50,000 rows/day; unmetered search API at 5 RPS account-wide |
| Ultimate | $849/mo | 100,000 monthly credits; search and export included at 100,000 rows/day; unmetered search API at 10 RPS account-wide |
| Enterprise | Contact Sales | Custom volume with a credit price lock and a dedicated SLA |
Source: LeadMagic Pricing
Pricing Analysis
Closely is more affordable at the entry level ($49/mo vs $49.99/mo). For teams with tight budgets or those just getting started with multi-channel sales outreach and engagement tracking and B2B lead data and contact enrichment, this price difference matters.
LeadMagic offers 6 pricing tiers compared to Closely's 4, giving you more granularity as you scale.
Features Breakdown
- Multichannel campaigns across LinkedIn and email
- Conditional sequence builder
- Smart Inbox unifying LinkedIn and email replies
- LinkedIn account warmup
- Dedicated residential IP for each LinkedIn account
- OAuth Gmail and Outlook connection plus custom SMTP
- and 4 more listed below
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- and 2 more listed below
Closely Key Features
- Multichannel campaigns across LinkedIn and email
- Conditional sequence builder
- Smart Inbox unifying LinkedIn and email replies
- LinkedIn account warmup
- Dedicated residential IP for each LinkedIn account
- OAuth Gmail and Outlook connection plus custom SMTP
- Email finder with a multi-step fallback process
- Phone number finder
- AI lead scoring and personalization agents
- Export from Sales Navigator, LinkedIn posts and events
LeadMagic Key Features
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Closely
- Multichannel campaigns across LinkedIn and email
- Conditional sequence builder
- Smart Inbox unifying LinkedIn and email replies
- LinkedIn account warmup
- Dedicated residential IP for each LinkedIn account
- OAuth Gmail and Outlook connection plus custom SMTP
- Email finder with a multi-step fallback process
- Phone number finder
- AI lead scoring and personalization agents
- Export from Sales Navigator, LinkedIn posts and events
Listed only by LeadMagic
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
Integration Ecosystem
Closely Integrations
Closely connects with: Salesforce, Pipedrive, HubSpot, GoHighLevel, Gmail, Microsoft Outlook, SMTP, Webhooks.
LeadMagic Integrations
LeadMagic connects with: Smartlead, Instantly, Email Bison, Salesforce, Zapier, Slack, n8n, Make, Clay, Apollo.
Shared Integrations
Both tools integrate with: Salesforce.
Integrations listed only by Closely: Pipedrive, HubSpot, GoHighLevel, Gmail, Microsoft Outlook, SMTP, Webhooks.
Integrations listed only by LeadMagic: Smartlead, Instantly, Email Bison, Zapier, Slack, n8n, Make, Clay, Apollo.
Use Case Recommendations
Best Fit for Closely
- Budget-conscious teams looking for an affordable sales engagement platform
- Teams that need a wide feature set (10 capabilities listed)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for LeadMagic
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Closely | LeadMagic |
|---|---|---|
| Starting Price | $49/mo | $49.99/mo |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 10 | 8 |
| Integrations | 8 | 10 |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected sequences and engagement actions and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Closely serves the multi-channel sales outreach and engagement tracking side of an outbound stack and LeadMagic the B2B lead data and contact enrichment side. Closely offers a more accessible entry point at $49/mo, while LeadMagic starts at $49.99/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Closely and LeadMagic for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Closely and LeadMagic?
- Closely is a sales engagement platform built for multichannel outreach across LinkedIn and email with a conditional sequence builder and unified inbox. LeadMagic is a data enrichment tool built for finding verified emails, mobile numbers, and company intelligence. They solve different problems, so many teams run both together.
- Which tool is cheaper, Closely or LeadMagic?
- Closely has a lower entry price at $49/mo compared to LeadMagic's $49.99/mo Basic plan. The difference is small, so pricing analysis notes it mostly matters for teams with tight budgets just getting started with outreach or enrichment.
- Does LeadMagic offer more pricing tiers than Closely?
- Yes, LeadMagic offers 6 pricing tiers ranging from Basic at $49.99/mo up to Ultimate at $849/mo, plus a custom Enterprise tier. Closely offers 4 tiers, from Starter at $49/mo up to Essential at $205/mo, plus a custom tier.
- Can I use Closely and LeadMagic together?
- Yes, the article states many teams run one of each because the two tools address different needs. Closely handles coordinating outreach across email, phone, and social channels, while LeadMagic handles finding accurate contact data for target accounts.
- What features does LeadMagic offer that Closely does not list?
- LeadMagic lists Email Finder, Mobile Finder, Email Validation, Job Change Detector, Waterfall Enrichment, MCP and lm-tui Access, All 15+ Endpoints under One Key, and Multi-Seat Shared Pool. These are listed only by LeadMagic based on each vendor's own wording.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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