Closely vs Mailshake: Sales Engagement Platform vs Cold Email Platform Comparison
Compare Closely (sales engagement platform) and Mailshake (cold email platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Closely is a sales engagement platform built for multichannel outreach across LinkedIn and email with a conditional sequence builder, priced from $49/mo. Mailshake is a cold email platform built for cold email outreach with unlimited email warmup and unlimited campaigns, priced from $29/mo. The right choice depends on whether the priority is multichannel coordination or email deliverability, and many teams use both.
Key takeaways
- Closely's Starter plan costs $49/mo and includes 1 LinkedIn account with unlimited email accounts.
- Mailshake's Starter plan costs $29/mo and includes 1,500 email sends per month with unlimited uploaded contacts.
- Mailshake's Email Outreach plan at $49/mo and Sales Engagement plan at $99/mo both offer unlimited email sends per month.
- Closely integrates with Salesforce, Pipedrive, HubSpot, GoHighLevel, Gmail, Microsoft Outlook, SMTP, and Webhooks.
- Mailshake integrates with Salesforce, Pipedrive, HubSpot, and Zapier, while both platforms share Salesforce, Pipedrive, and HubSpot integrations.
Reviewed and updated September 4, 2026
Closely vs Mailshake: Sales Engagement Platform vs Cold Email Platform Comparison
Closely is a sales engagement platform; Mailshake is a cold email platform. Whether you need one, the other, or both depends on which part of the workflow you are buying for: multi-channel sales outreach and engagement tracking on one side, cold email outreach on the other. This guide lays out what each vendor publishes.
The Quick Answer
Closely is a sales engagement platform for multi-channel sales outreach and engagement tracking; Mailshake is a cold email platform for cold email outreach. By each vendor's own wording, Closely lists multichannel campaigns across linkedin and email and conditional sequence builder, and Mailshake lists unlimited email warmup and unlimited campaigns.
Mailshake offers a lower entry point at $29/mo compared to Closely at $49/mo.
If your priority is coordinating outreach across email, phone, and social channels, Closely is the one built for it; for sending campaigns that land in the inbox and generate replies, that is Mailshake. Many teams run one of each.
Understanding the Core Difference
Closely is Outbound platform that runs automated campaigns across LinkedIn and email from a shared sender, with a conditional sequence builder, unified inbox, contact enrichment and AI personalization agents.
Mailshake is Sales engagement platform with email outreach, VOIP dialer, and LinkedIn automation for sales teams.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Starter
Starter
Closely Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Starter | $49/mo | 1 LinkedIn account, unlimited email accounts |
| Growth | $127/mo | 3 LinkedIn accounts, unlimited email accounts, 3,000 bonus credits/mo |
| Essential | $205/mo | 5 LinkedIn accounts, unlimited email accounts, 5,000 bonus credits/mo |
| Custom | Contact Sales | Unlimited seats, custom LinkedIn accounts and credits |
Source: Closely Pricing
Mailshake Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Starter | $29/mo | UNLIMITED uploaded contacts | 1,500 email sends per month |
| Email Outreach | $49/mo | UNLIMITED uploaded contacts | UNLIMITED email sends per month |
| Sales Engagement | $99/mo | UNLIMITED uploaded contacts | UNLIMITED email sends per month |
| Agency Plan | Contact Sales | UNLIMITED uploaded contacts | UNLIMITED email sends per month |
Source: Mailshake Pricing
Pricing Analysis
Mailshake offers the lower entry point ($29/mo vs $49/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Features Breakdown
- Multichannel campaigns across LinkedIn and email
- Conditional sequence builder
- Smart Inbox unifying LinkedIn and email replies
- LinkedIn account warmup
- Dedicated residential IP for each LinkedIn account
- OAuth Gmail and Outlook connection plus custom SMTP
- and 4 more listed below
- Unlimited email warmup
- Unlimited campaigns
- Mail merge
- A/B testing
- AI email writing
- Email rotation
- and 4 more listed below
Closely Key Features
- Multichannel campaigns across LinkedIn and email
- Conditional sequence builder
- Smart Inbox unifying LinkedIn and email replies
- LinkedIn account warmup
- Dedicated residential IP for each LinkedIn account
- OAuth Gmail and Outlook connection plus custom SMTP
- Email finder with a multi-step fallback process
- Phone number finder
- AI lead scoring and personalization agents
- Export from Sales Navigator, LinkedIn posts and events
Mailshake Key Features
- Unlimited email warmup
- Unlimited campaigns
- Mail merge
- A/B testing
- AI email writing
- Email rotation
- Unified inbox
- LinkedIn automation (Sales Engagement+)
- VOIP dialer (US/Canada unlimited)
- Lead Catcher
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Closely
- Multichannel campaigns across LinkedIn and email
- Conditional sequence builder
- Smart Inbox unifying LinkedIn and email replies
- LinkedIn account warmup
- Dedicated residential IP for each LinkedIn account
- OAuth Gmail and Outlook connection plus custom SMTP
- Email finder with a multi-step fallback process
- Phone number finder
- AI lead scoring and personalization agents
- Export from Sales Navigator, LinkedIn posts and events
Listed only by Mailshake
- Unlimited email warmup
- Unlimited campaigns
- Mail merge
- A/B testing
- AI email writing
- Email rotation
- Unified inbox
- LinkedIn automation (Sales Engagement+)
- VOIP dialer (US/Canada unlimited)
- Lead Catcher
Integration Ecosystem
Closely Integrations
Closely connects with: Salesforce, Pipedrive, HubSpot, GoHighLevel, Gmail, Microsoft Outlook, SMTP, Webhooks.
Mailshake Integrations
Mailshake connects with: Salesforce, Pipedrive, HubSpot, Zapier.
Shared Integrations
Both tools integrate with: Salesforce, Pipedrive, HubSpot.
Integrations listed only by Closely: GoHighLevel, Gmail, Microsoft Outlook, SMTP, Webhooks.
Integrations listed only by Mailshake: Zapier.
Use Case Recommendations
Best Fit for Closely
- Budget-conscious teams looking for an affordable sales engagement platform
- Organizations with complex tech stacks needing broad integration support (8 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Mailshake
- Budget-conscious teams looking for an affordable cold email platform
- Enterprise buyers who prefer custom pricing and dedicated support
- Sales teams running high-volume outbound email campaigns
- Agencies managing multiple client outreach programs
Feature Comparison Summary
| Feature | Closely | Mailshake |
|---|---|---|
| Starting Price | $49/mo | $29/mo |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 10 | 10 |
| Integrations | 8 | 4 |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and cold email outreach requirements and monthly budget
- Estimate your expected sequences and engagement actions and email sending volume to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Closely serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Mailshake the cold email outreach side. Mailshake offers a more accessible entry point at $29/mo, while Closely starts at $49/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Closely and Mailshake for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Closely and Mailshake?
- Closely is a sales engagement platform focused on multi-channel sales outreach and engagement tracking across LinkedIn and email, while Mailshake is a cold email platform focused on cold email outreach. Closely lists features like multichannel campaigns and a conditional sequence builder, while Mailshake lists unlimited email warmup and unlimited campaigns.
- Which is cheaper, Closely or Mailshake?
- Mailshake offers a lower entry point at $29/mo compared to Closely's $49/mo starting price. Mailshake's Starter plan includes 1,500 email sends per month, while Closely's Starter plan includes 1 LinkedIn account and unlimited email accounts.
- Does Closely or Mailshake offer LinkedIn automation?
- Both do. Closely lists multichannel campaigns across LinkedIn and email, LinkedIn account warmup, and a dedicated residential IP for each LinkedIn account. Mailshake lists LinkedIn automation as a feature available on its Sales Engagement plan and above.
- Can I use both Closely and Mailshake together?
- Yes, the article notes that many teams run one of each. Closely handles multichannel coordination across email, phone, and social channels, while Mailshake focuses on sending email campaigns designed to land in the inbox and generate replies.
- What integrations do Closely and Mailshake support?
- Closely connects with Salesforce, Pipedrive, HubSpot, GoHighLevel, Gmail, Microsoft Outlook, SMTP, and Webhooks. Mailshake connects with Salesforce, Pipedrive, HubSpot, and Zapier. Both tools share Salesforce, Pipedrive, and HubSpot integrations.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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