Common Room vs LeadMagic: Data Enrichment Tool Comparison
Compare Common Room and LeadMagic side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Common Room and LeadMagic both serve B2B lead data and contact enrichment, but differ sharply in price and approach. Common Room starts at $2500/mo with buyer intelligence and identity resolution, while LeadMagic starts at $49.99/mo with pay-per-result verified emails, mobile numbers, and API access. Choice depends on budget and team size.
Key takeaways
- Common Room's Essential plan costs $2500/mo and supports up to 100k contacts with 5 seats included.
- LeadMagic's Basic plan costs $49.99/mo and includes 2,000 monthly credits with no rollover.
- LeadMagic offers 6 pricing tiers while Common Room offers 3.
- Common Room and LeadMagic share integrations with Slack, Salesforce, and Zapier.
- Common Room integrates with HubSpot, GitHub, and LinkedIn, while LeadMagic integrates with Smartlead, Instantly, and Clay.
Reviewed and updated September 5, 2026
Common Room vs LeadMagic: Data Enrichment Tool Comparison
Sales teams evaluating B2B lead data and contact enrichment tools often narrow their shortlist to Common Room and LeadMagic. Both target the same job, but they cater to different workflows and budgets. This comparison covers pricing, features, and integrations so you can pick the right fit.
The Quick Answer
By each vendor's own wording, Common Room lists person360 and account & contact scoring, while LeadMagic lists email finder and mobile finder. A capability both offer can appear under different names, so read both feature lists below.
LeadMagic offers a lower entry point at $49.99/mo compared to Common Room at $2500/mo.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Common Room is Buyer intelligence platform that unifies first-party data, enrichment and real-world buying signals into identity-resolved person and account profiles, with AI agents and embedded workflows.
LeadMagic is Pay-per-result B2B data platform for verified emails, direct mobile numbers, company intelligence and buying signals, delivered through CSV, API, an MCP server and integrations.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Essential
Basic
Common Room Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Essential | $2500/mo | Up to 100k contacts, 5 seats included, 5k RoomieAI research credits and 2.5k Prospector credits |
| Advanced | Contact Sales | Up to 250k contacts, 15 seats included, 7.5k RoomieAI research credits and 7.5k Prospector credits |
| Enterprise | Contact Sales | Up to 750k contacts, 30 seats included, 10K RoomieAI research credits and 15K Prospector credits |
Source: Common Room Pricing
LeadMagic Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $49.99/mo | 2,000 monthly credits; no rollover; search and export not included |
| Essential | $99/mo | 5,000 monthly credits; search and export included at 10,000 rows/day; up to 2 months banked |
| Growth | $249/mo | 20,000 monthly credits; search and export included at 25,000 rows/day; up to 2 months banked |
| Professional | $499/mo | 50,000 monthly credits; search and export included at 50,000 rows/day; unmetered search API at 5 RPS account-wide |
| Ultimate | $849/mo | 100,000 monthly credits; search and export included at 100,000 rows/day; unmetered search API at 10 RPS account-wide |
| Enterprise | Contact Sales | Custom volume with a credit price lock and a dedicated SLA |
Source: LeadMagic Pricing
Pricing Analysis
LeadMagic offers the lower entry point ($49.99/mo vs $2500/mo). Teams watching their budget will appreciate the savings, especially when starting out.
LeadMagic offers 6 pricing tiers compared to Common Room's 3, giving you more granularity as you scale.
Features Breakdown
- Person360
- Account & Contact Scoring
- Ask CR Anything
- Spark Notifications
- Spark Briefs
- Custom Signals
- and 2 more listed below
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- and 2 more listed below
Common Room Key Features
- Person360
- Account & Contact Scoring
- Ask CR Anything
- Spark Notifications
- Spark Briefs
- Custom Signals
- Job Changes Tracking
- Aggregated Signals
LeadMagic Key Features
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Common Room
- Person360
- Account & Contact Scoring
- Ask CR Anything
- Spark Notifications
- Spark Briefs
- Custom Signals
- Job Changes Tracking
- Aggregated Signals
Listed only by LeadMagic
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
Integration Ecosystem
Common Room Integrations
Common Room connects with: Slack, Salesforce, HubSpot, GitHub, Discord, LinkedIn, Snowflake, Marketo, Outreach, Zapier.
LeadMagic Integrations
LeadMagic connects with: Smartlead, Instantly, Email Bison, Salesforce, Zapier, Slack, n8n, Make, Clay, Apollo.
Shared Integrations
Both tools integrate with: Slack, Salesforce, Zapier.
Integrations listed only by Common Room: HubSpot, GitHub, Discord, LinkedIn, Snowflake, Marketo, Outreach.
Integrations listed only by LeadMagic: Smartlead, Instantly, Email Bison, n8n, Make, Clay, Apollo.
Use Case Recommendations
Best Fit for Common Room
- Mid-market to enterprise teams with established B2B lead data and contact enrichment budgets
- Enterprise buyers who prefer custom pricing and dedicated support
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Best Fit for LeadMagic
- Budget-conscious teams looking for an affordable data enrichment tool
- Enterprise buyers who prefer custom pricing and dedicated support
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | Common Room | LeadMagic |
|---|---|---|
| Starting Price | $2500/mo | $49.99/mo |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 10 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Common Room and LeadMagic both serve the B2B lead data and contact enrichment market. LeadMagic offers a more accessible entry point at $49.99/mo, while Common Room starts at $2500/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Common Room and LeadMagic for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Common Room and LeadMagic?
- Common Room is a buyer intelligence platform that unifies first-party data, enrichment, and buying signals into identity-resolved profiles with AI agents. LeadMagic is a pay-per-result B2B data platform focused on verified emails, direct mobile numbers, and company intelligence delivered via CSV, API, and an MCP server.
- How much does Common Room cost compared to LeadMagic?
- Common Room's entry plan, Essential, costs $2500/mo, while LeadMagic's entry plan, Basic, costs $49.99/mo. LeadMagic offers a much lower entry point and provides 6 pricing tiers total, compared to Common Room's 3 tiers.
- Which tool is better for a small budget-conscious team?
- LeadMagic is positioned as the better fit for budget-conscious teams, given its $49.99/mo entry plan. Common Room's Essential plan starts at $2500/mo, making it more suited to mid-market or enterprise teams with established enrichment budgets.
- What integrations do Common Room and LeadMagic share?
- Both Common Room and LeadMagic integrate with Slack, Salesforce, and Zapier. Beyond that, Common Room adds HubSpot, GitHub, Discord, LinkedIn, Snowflake, Marketo, and Outreach, while LeadMagic adds Smartlead, Instantly, Email Bison, n8n, Make, Clay, and Apollo.
- What features does LeadMagic offer that Common Room doesn't list?
- LeadMagic lists Email Finder, Mobile Finder, Email Validation, Job Change Detector, Waterfall Enrichment, MCP and lm-tui Access, All 15+ Endpoints on One Key, and Multi-Seat Shared Pool. These are features listed only by LeadMagic based on each vendor's own wording, so overlapping capabilities may appear under different names on Common Room's list.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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