Tool Comparisons

    Common Room vs Wiza: Data Enrichment Tool Comparison

    Compare Common Room and Wiza side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.

    Editorial illustration for Common Room vs Wiza
    September 2, 2026Updated September 4, 20265 min read
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    The short answer

    Common Room and Wiza are both data enrichment tools, but they differ sharply on price and focus. Common Room starts at $2500 per month as a buyer intelligence platform with identity-resolved profiles and AI agents, while Wiza offers a free tier and starts at $0 per month as a prospecting tool for verified email and phone data.

    Key takeaways

    • Common Room's Essential plan costs $2500 per month and includes up to 100k contacts, 5 seats, 5k RoomieAI research credits, and 2.5k Prospector credits.
    • Wiza offers a free tier with 20 valid emails and 5 phone numbers, plus paid tiers at $49, $99, and $199 per month.
    • Wiza publishes 5 pricing tiers compared to Common Room's 3 pricing tiers.
    • Both vendors list 8 features and 10 integrations on their own pages, with Salesforce, HubSpot, Outreach, and Zapier shared between them.
    • Common Room integrates with Slack, GitHub, Discord, LinkedIn, Snowflake, and Marketo, none of which appear on Wiza's integration list.

    Reviewed and updated September 4, 2026

    Common Room vs Wiza: Data Enrichment Tool Comparison

    Common Room and Wiza are both data enrichment tools. Choosing between them depends on your team size, budget, and specific B2B lead data and contact enrichment requirements. Here is what each vendor publishes about pricing, features, and integrations.

    The Quick Answer

    By each vendor's own wording, Common Room lists person360 and account & contact scoring, while Wiza lists unlimited email reveals and ai research. A capability both offer can appear under different names, so read both feature lists below.

    Wiza offers a lower entry point at $0/mo compared to Common Room at $2500/mo.

    If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.

    Understanding the Core Difference

    Common Room is Buyer intelligence platform that unifies first-party data, enrichment and real-world buying signals into identity-resolved person and account profiles, with AI agents and embedded workflows.

    Wiza is B2B prospecting tool that verifies emails and phone numbers at the moment they are requested, with LinkedIn and Sales Navigator export and CRM push.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing ladder: Pricing Comparison (Common Room, Wiza, Essential, Free)

    $2500/moCommon Room entry plan

    Essential

    FreeWiza entry plan

    Free

    Entry pricing for Common Room and Wiza, as published on each vendor's own pricing page.

    Common Room Pricing (as of September 2026)

    PlanPriceContacts
    Essential$2500/moUp to 100k contacts, 5 seats included, 5k RoomieAI research credits and 2.5k Prospector credits
    AdvancedContact SalesUp to 250k contacts, 15 seats included, 7.5k RoomieAI research credits and 7.5k Prospector credits
    EnterpriseContact SalesUp to 750k contacts, 30 seats included, 10K RoomieAI research credits and 15K Prospector credits

    Source: Common Room Pricing

    Wiza Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree20 valid emails and 5 phone numbers
    Starter$49/mo100 valid emails per month and 100 phone numbers per month
    Email$99/mo500 valid emails per month
    Email + Phone$199/mo500 valid emails per month and 500 phone numbers per month
    Team PlanContact Sales3+ users, unlimited valid emails and unlimited phone numbers

    Source: Wiza Pricing

    Pricing Analysis

    Wiza offers the lower entry point ($0/mo vs $2500/mo). Teams watching their budget will appreciate the savings, especially when starting out.

    Wiza offers 5 pricing tiers compared to Common Room's 3, giving you more granularity as you scale.

    Wiza includes a free tier, which is helpful for evaluating the platform without upfront cost.

    Features Breakdown

    Common Room lists
    • Person360
    • Account & Contact Scoring
    • Ask CR Anything
    • Spark Notifications
    • Spark Briefs
    • Custom Signals
    • and 2 more listed below
    Wiza lists
    • Unlimited email reveals
    • AI Research
    • CRM integrations
    • Team analytics
    • Wiza Prospect
    • Advanced fields
    • and 2 more listed below
    What Common Room and Wiza each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Common Room Key Features

    • Person360
    • Account & Contact Scoring
    • Ask CR Anything
    • Spark Notifications
    • Spark Briefs
    • Custom Signals
    • Job Changes Tracking
    • Aggregated Signals

    Wiza Key Features

    • Unlimited email reveals
    • AI Research
    • CRM integrations
    • Team analytics
    • Wiza Prospect
    • Advanced fields
    • CSV import
    • API access

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Common Room

    • Person360
    • Account & Contact Scoring
    • Ask CR Anything
    • Spark Notifications
    • Spark Briefs
    • Custom Signals
    • Job Changes Tracking
    • Aggregated Signals

    Listed only by Wiza

    • Unlimited email reveals
    • AI Research
    • CRM integrations
    • Team analytics
    • Wiza Prospect
    • Advanced fields
    • CSV import
    • API access

    Integration Ecosystem

    Integration schematic: Integration Ecosystem (Common Room, Wiza, Salesforce, HubSpot)

    Common Room Integrations

    Common Room connects with: Slack, Salesforce, HubSpot, GitHub, Discord, LinkedIn, Snowflake, Marketo, Outreach, Zapier.

    Wiza Integrations

    Wiza connects with: Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, Clay.

    Shared Integrations

    Both tools integrate with: Salesforce, HubSpot, Outreach, Zapier.

    Integrations listed only by Common Room: Slack, GitHub, Discord, LinkedIn, Snowflake, Marketo.

    Integrations listed only by Wiza: Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Clay.

    Use Case Recommendations

    Best Fit for Common Room

    • Mid-market to enterprise teams with established B2B lead data and contact enrichment budgets
    • Enterprise buyers who prefer custom pricing and dedicated support
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation

    Best Fit for Wiza

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Feature Comparison Summary

    FeatureCommon RoomWiza
    Starting Price$2500/moFree
    Top Tier PriceContact SalesContact Sales
    Total Features Listed88
    Integrations1010

    Getting Started Checklist

    Step sequence: Getting Started Checklist (Define B2B lead, Estimate expected data, List integrations, Sign up)

    1. Define your B2B lead data and contact enrichment requirements and monthly budget
    2. Estimate your expected data credits or contact lookups to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Common Room and Wiza both serve the B2B lead data and contact enrichment market. Wiza offers a more accessible entry point, while Common Room starts at $2500/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Common Room and Wiza for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What is the main difference between Common Room and Wiza?
    Common Room is a buyer intelligence platform that unifies first-party data, enrichment, and buying signals into identity-resolved profiles with AI agents and embedded workflows. Wiza is a B2B prospecting tool that verifies emails and phone numbers on request and supports LinkedIn and Sales Navigator export with CRM push.
    Which tool is cheaper, Common Room or Wiza?
    Wiza is cheaper at the entry level, offering a free tier compared to Common Room's Essential plan at $2500 per month. Wiza's paid tiers run $49, $99, and $199 per month, giving budget-conscious teams more granular pricing options as they scale.
    Do Common Room and Wiza integrate with the same tools?
    They share four integrations: Salesforce, HubSpot, Outreach, and Zapier. Beyond that, Common Room connects with Slack, GitHub, Discord, LinkedIn, Snowflake, and Marketo, while Wiza connects with Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, and Clay.
    Who should use Common Room instead of Wiza?
    Common Room fits mid-market to enterprise teams with established data enrichment budgets, enterprise buyers who prefer custom pricing and dedicated support, revenue operations teams building targeted prospect lists, and marketing teams enriching CRM data for segmentation.
    Who should use Wiza instead of Common Room?
    Wiza fits budget-conscious teams looking for an affordable data enrichment tool and teams that want to start free and scale up as their needs grow. It also serves enterprise buyers who prefer custom pricing and dedicated support through its Team Plan.
    Common RoomWizaData Enrichment ToolComparisondata-enrichment
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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