Tool Comparisons

    Crustdata vs LeadMagic: Data Enrichment Tool Comparison

    Compare Crustdata and LeadMagic side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.

    Editorial illustration for Crustdata vs LeadMagic
    August 25, 2026Updated September 5, 20265 min read
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    The short answer

    Crustdata suits enterprise teams needing custom pricing, real-time hiring and funding signals, and API access to company, person, and social data across 11+ sources. LeadMagic suits budget-conscious teams, starting at $49.99/mo for 2,000 monthly credits and scaling to $849/mo for 100,000 credits, with email finding, mobile finding, and waterfall enrichment.

    Key takeaways

    • LeadMagic's entry plan costs $49.99/mo for 2,000 monthly credits with no rollover, while Crustdata uses usage-based credit pricing valid for 6 months.
    • LeadMagic offers 6 pricing tiers ranging from Basic at $49.99/mo to Ultimate at $849/mo for 100,000 monthly credits, compared to Crustdata's 3 tiers.
    • Crustdata lists data unified from 11+ trusted sources plus Company Enrichment, People Search, Jobs, and Watcher APIs.
    • LeadMagic lists Email Finder, Mobile Finder, Job Change Detector, and Waterfall Enrichment among its key features, with all 15+ endpoints accessible through one key.
    • Slack is the only integration shared by both tools, while Crustdata also connects with Claude, Claude Code, Cursor, and VS Code, and LeadMagic connects with Smartlead, Instantly, Salesforce, Zapier, and others.

    Reviewed and updated September 5, 2026

    Crustdata vs LeadMagic: Data Enrichment Tool Comparison

    Sales teams evaluating B2B lead data and contact enrichment tools often narrow their shortlist to Crustdata and LeadMagic. Both target the same job, but they cater to different workflows and budgets. This comparison covers pricing, features, and integrations so you can pick the right fit.

    The Quick Answer

    By each vendor's own wording, Crustdata lists real-time hiring, funding, and company event signals and credit-based usage tiers, while LeadMagic lists email finder and mobile finder. A capability both offer can appear under different names, so read both feature lists below.

    LeadMagic publishes an entry price of $49.99/mo; Crustdata uses usage-based pricing, so the two cannot be compared on list price.

    If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.

    Understanding the Core Difference

    Crustdata is B2B data API for company, person, job and social post search, enrichment and identity resolution, also delivered as a monthly refreshed flat file dataset.

    LeadMagic is Pay-per-result B2B data platform for verified emails, direct mobile numbers, company intelligence and buying signals, delivered through CSV, API, an MCP server and integrations.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing ladder: Pricing Comparison (Crustdata, LeadMagic, Self-serve, Basic)

    Usage-basedCrustdata entry plan

    Self-serve

    $49.99/moLeadMagic entry plan

    Basic

    Entry pricing for Crustdata and LeadMagic, as published on each vendor's own pricing page.

    Crustdata Pricing (as of September 2026)

    PlanPriceContacts
    Self-serveUsage-basedCredit-based; credits are valid for 6 months from the purchase date
    EnterpriseContact SalesCustom data sets and dedicated support
    Flat file company & people dataContact SalesMonthly refresh of millions of companies and profiles, delivered as CSV or JSON on-demand

    Source: Crustdata Pricing

    LeadMagic Pricing (as of September 2026)

    PlanPriceContacts
    Basic$49.99/mo2,000 monthly credits; no rollover; search and export not included
    Essential$99/mo5,000 monthly credits; search and export included at 10,000 rows/day; up to 2 months banked
    Growth$249/mo20,000 monthly credits; search and export included at 25,000 rows/day; up to 2 months banked
    Professional$499/mo50,000 monthly credits; search and export included at 50,000 rows/day; unmetered search API at 5 RPS account-wide
    Ultimate$849/mo100,000 monthly credits; search and export included at 100,000 rows/day; unmetered search API at 10 RPS account-wide
    EnterpriseContact SalesCustom volume with a credit price lock and a dedicated SLA

    Source: LeadMagic Pricing

    Pricing Analysis

    One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.

    LeadMagic offers 6 pricing tiers compared to Crustdata's 3, giving you more granularity as you scale.

    Features Breakdown

    Crustdata lists
    • Real-time hiring, funding, and company event signals
    • Credit-based usage tiers
    • Unified from 11+ trusted sources
    • Delivered as CSV or JSON on-demand
    • Company Enrichment API
    • People Search API
    • and 2 more listed below
    LeadMagic lists
    • Email Finder
    • Mobile Finder
    • Email Validation
    • Job Change Detector
    • Waterfall Enrichment
    • MCP & lm-tui Access
    • and 2 more listed below
    What Crustdata and LeadMagic each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Crustdata Key Features

    • Real-time hiring, funding, and company event signals
    • Credit-based usage tiers
    • Unified from 11+ trusted sources
    • Delivered as CSV or JSON on-demand
    • Company Enrichment API
    • People Search API
    • Jobs API
    • Watcher API

    LeadMagic Key Features

    • Email Finder
    • Mobile Finder
    • Email Validation
    • Job Change Detector
    • Waterfall Enrichment
    • MCP & lm-tui Access
    • All 15+ Endpoints, One Key
    • Multi-Seat Shared Pool

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Crustdata

    • Real-time hiring, funding, and company event signals
    • Credit-based usage tiers
    • Unified from 11+ trusted sources
    • Delivered as CSV or JSON on-demand
    • Company Enrichment API
    • People Search API
    • Jobs API
    • Watcher API

    Listed only by LeadMagic

    • Email Finder
    • Mobile Finder
    • Email Validation
    • Job Change Detector
    • Waterfall Enrichment
    • MCP & lm-tui Access
    • All 15+ Endpoints, One Key
    • Multi-Seat Shared Pool

    Integration Ecosystem

    Integration flow: Integration Ecosystem (Crustdata, LeadMagic, Slack, Claude)

    Crustdata Integrations

    Crustdata connects with: Claude, Claude Code, Cursor, VS Code, Slack.

    LeadMagic Integrations

    LeadMagic connects with: Smartlead, Instantly, Email Bison, Salesforce, Zapier, Slack, n8n, Make, Clay, Apollo.

    Shared Integrations

    Both tools integrate with: Slack.

    Integrations listed only by Crustdata: Claude, Claude Code, Cursor, VS Code.

    Integrations listed only by LeadMagic: Smartlead, Instantly, Email Bison, Salesforce, Zapier, n8n, Make, Clay, Apollo.

    Use Case Recommendations

    Best Fit for Crustdata

    • Enterprise buyers who prefer custom pricing and dedicated support
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation
    • Sales teams researching target accounts

    Best Fit for LeadMagic

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Organizations with complex tech stacks needing broad integration support (10 integrations)
    • Enterprise buyers who prefer custom pricing and dedicated support

    Feature Comparison Summary

    FeatureCrustdataLeadMagic
    Starting PriceUsage-based$49.99/mo
    Top Tier PriceContact SalesContact Sales
    Total Features Listed88
    Integrations510

    Getting Started Checklist

    Before-and-after steps: Getting Started Checklist (Define B2B lead, Estimate expected data, List integrations, Sign up)

    1. Define your B2B lead data and contact enrichment requirements and monthly budget
    2. Estimate your expected data credits or contact lookups to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Crustdata and LeadMagic both serve the B2B lead data and contact enrichment market. LeadMagic publishes an entry price of $49.99/mo, while Crustdata uses usage-based pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Crustdata and LeadMagic for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What's the main difference between Crustdata and LeadMagic?
    Crustdata is a B2B data API for company, person, job, and social post search, enrichment, and identity resolution, also delivered as a monthly refreshed flat file dataset. LeadMagic is a pay-per-result platform for verified emails, direct mobile numbers, company intelligence, and buying signals, delivered via CSV, API, an MCP server, and integrations.
    How much does LeadMagic cost?
    LeadMagic's Basic plan starts at $49.99/mo for 2,000 monthly credits with no rollover, and search and export are not included at that tier. Pricing scales up through Essential, Growth, Professional, and Ultimate tiers, reaching $849/mo for 100,000 monthly credits and unmetered search API access at 10 RPS.
    How does Crustdata's pricing work?
    Crustdata uses usage-based, credit-based pricing on its Self-serve plan, with credits valid for 6 months from the purchase date. It also offers an Enterprise plan and a flat file company and people data plan, both priced via Contact Sales, with the flat file plan delivered as a monthly refresh in CSV or JSON.
    Which integrations do Crustdata and LeadMagic support?
    Crustdata integrates with Claude, Claude Code, Cursor, VS Code, and Slack. LeadMagic integrates with Smartlead, Instantly, Email Bison, Salesforce, Zapier, Slack, n8n, Make, Clay, and Apollo. Slack is the only integration both tools share.
    Which tool is better for budget-conscious teams?
    LeadMagic is positioned as the best fit for budget-conscious teams, according to the article's use case recommendations. Crustdata is instead recommended for enterprise buyers who prefer custom pricing and dedicated support, revenue operations teams building prospect lists, marketing teams enriching CRM data, and sales teams researching target accounts.
    CrustdataLeadMagicData Enrichment ToolComparisondata-enrichment
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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