Datanyze vs LeadMagic: Data Enrichment Tool Comparison
Compare Datanyze and LeadMagic side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Datanyze suits budget conscious SMB teams that want a free entry tier and a wide technographic feature set, while LeadMagic suits teams needing verified emails, mobile numbers, and broad integrations at a $49.99/mo starting price. Datanyze is a ZoomInfo product focused on technographics; LeadMagic is a pay-per-result data platform with API and MCP access.
Key takeaways
- Datanyze's entry plan, Nyze Lite, is free and includes 10 credits per month, while LeadMagic's Basic plan costs $49.99 per month for 2,000 monthly credits.
- LeadMagic offers 6 pricing tiers ranging from $49.99/mo to $849/mo plus a custom Enterprise plan, compared to Datanyze's 3 tiers topping out at $55/mo.
- Datanyze lists 9 features on its own page, including technographic data, a LinkedIn Chrome extension, and company tech stack tracking.
- LeadMagic lists 8 features, including Email Finder, Mobile Finder, Job Change Detector, and Waterfall Enrichment, plus MCP and lm-tui access.
- LeadMagic integrates with 10 tools including Smartlead, Instantly, Zapier, Slack, n8n, Make, Clay, and Apollo, while Datanyze integrates with 3 tools: Google Chrome, Salesforce, and HubSpot, with Salesforce shared between both.
Reviewed and updated September 2, 2026
Datanyze vs LeadMagic: Data Enrichment Tool Comparison
Datanyze and LeadMagic compete head-to-head in the B2B lead data and contact enrichment space. This guide compares their pricing tiers, feature sets, and integration ecosystems to help you make a confident decision.
The Quick Answer
By each vendor's own wording, Datanyze lists technographic data and insights and chrome extension for linkedin, while LeadMagic lists email finder and mobile finder. A capability both offer can appear under different names, so read both feature lists below.
Datanyze offers a lower entry point at $0/mo compared to LeadMagic at $49.99/mo.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Datanyze is B2B contact and company data platform (by ZoomInfo) specializing in technographic data and affordable prospecting for SMBs.
LeadMagic is Pay-per-result B2B data platform for verified emails, direct mobile numbers, company intelligence and buying signals, delivered through CSV, API, an MCP server and integrations.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Nyze Lite
Basic
Datanyze Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Nyze Lite | Free | 10 credits per month |
| Nyze Pro 1 | $29/mo | 80 credits/month |
| Nyze Pro 2 | $55/mo | 160 credits/month |
Source: Datanyze Pricing
LeadMagic Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $49.99/mo | 2,000 monthly credits; no rollover; search and export not included |
| Essential | $99/mo | 5,000 monthly credits; search and export included at 10,000 rows/day; up to 2 months banked |
| Growth | $249/mo | 20,000 monthly credits; search and export included at 25,000 rows/day; up to 2 months banked |
| Professional | $499/mo | 50,000 monthly credits; search and export included at 50,000 rows/day; unmetered search API at 5 RPS account-wide |
| Ultimate | $849/mo | 100,000 monthly credits; search and export included at 100,000 rows/day; unmetered search API at 10 RPS account-wide |
| Enterprise | Contact Sales | Custom volume with a credit price lock and a dedicated SLA |
Source: LeadMagic Pricing
Pricing Analysis
Datanyze is more affordable at the entry level ($0/mo vs $49.99/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment, this price difference matters.
LeadMagic offers 6 pricing tiers compared to Datanyze's 3, giving you more granularity as you scale.
Datanyze includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Technographic data and insights
- Chrome extension for LinkedIn
- Direct email and phone lookups
- Company and contact profiles
- Icebreaker conversation starters
- Google Chrome extension
- and 3 more listed below
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- and 2 more listed below
Datanyze Key Features
- Technographic data and insights
- Chrome extension for LinkedIn
- Direct email and phone lookups
- Company and contact profiles
- Icebreaker conversation starters
- Google Chrome extension
- Export to CSV
- Tag and note management
- Company technology stack tracking
LeadMagic Key Features
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Datanyze
- Technographic data and insights
- Chrome extension for LinkedIn
- Direct email and phone lookups
- Company and contact profiles
- Icebreaker conversation starters
- Google Chrome extension
- Export to CSV
- Tag and note management
- Company technology stack tracking
Listed only by LeadMagic
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
Integration Ecosystem
Datanyze Integrations
Datanyze connects with: Google Chrome, Salesforce, HubSpot.
LeadMagic Integrations
LeadMagic connects with: Smartlead, Instantly, Email Bison, Salesforce, Zapier, Slack, n8n, Make, Clay, Apollo.
Shared Integrations
Both tools integrate with: Salesforce.
Integrations listed only by Datanyze: Google Chrome, HubSpot.
Integrations listed only by LeadMagic: Smartlead, Instantly, Email Bison, Zapier, Slack, n8n, Make, Clay, Apollo.
Use Case Recommendations
Best Fit for Datanyze
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that need a wide feature set (9 capabilities listed)
- Teams that want to start free and scale up as needs grow
Best Fit for LeadMagic
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Datanyze | LeadMagic |
|---|---|---|
| Starting Price | Free | $49.99/mo |
| Top Tier Price | $55/mo | Contact Sales |
| Total Features Listed | 9 | 8 |
| Integrations | 3 | 10 |
| Founded | 2012 | N/A |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Datanyze and LeadMagic both serve the B2B lead data and contact enrichment market. Datanyze offers a more accessible entry point, while LeadMagic starts at $49.99/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Datanyze and LeadMagic for current information.
Frequently asked questions.
Frequently asked questions- Which is cheaper, Datanyze or LeadMagic?
- Datanyze is cheaper at the entry level since its Nyze Lite plan is free with 10 credits per month, while LeadMagic's cheapest plan, Basic, costs $49.99 per month for 2,000 monthly credits. Datanyze's paid tiers, Nyze Pro 1 and Nyze Pro 2, cost $29/mo and $55/mo respectively.
- What is the main difference between Datanyze and LeadMagic?
- Datanyze is a B2B contact and company data platform owned by ZoomInfo that specializes in technographic data and affordable prospecting for SMBs. LeadMagic is a pay-per-result B2B data platform delivering verified emails, direct mobile numbers, company intelligence, and buying signals through CSV, API, an MCP server, and integrations.
- Does Datanyze or LeadMagic have more integrations?
- LeadMagic has more integrations, connecting with 10 tools including Smartlead, Instantly, Email Bison, Salesforce, Zapier, Slack, n8n, Make, Clay, and Apollo. Datanyze connects with only 3 tools: Google Chrome, Salesforce, and HubSpot. Salesforce is the only integration both tools share.
- Which tool is better for enterprise buyers, Datanyze or LeadMagic?
- LeadMagic is better suited to enterprise buyers since it offers a custom Enterprise plan with contact-sales pricing, a credit price lock, and a dedicated SLA. Datanyze's pricing tops out at $55/mo for its Nyze Pro 2 plan and does not list an enterprise-specific tier.
- Does LeadMagic offer a free plan like Datanyze?
- No, LeadMagic does not offer a free plan. Its cheapest plan, Basic, costs $49.99 per month for 2,000 monthly credits with no rollover. Datanyze, by contrast, offers a free Nyze Lite plan with 10 credits per month, letting teams test the platform before paying.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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