Emelia vs GMass: Cold Email Platform Comparison
Compare Emelia and GMass side by side. See pricing, features, and integrations to choose the right cold email platform for your needs.
Emelia and GMass both target cold email outreach but differ in approach: Emelia is an all-in-one B2B prospecting platform with custom pricing across three tiers, while GMass is a Gmail-based mass email tool starting at $29.95 per month across four tiers. GMass lists 10 features versus Emelia's 9, with each integrating with 4 tools.
Key takeaways
- GMass publishes a Standard plan starting at $29.95/mo, while Emelia uses custom, contact-sales pricing across all three of its tiers.
- GMass offers four pricing tiers (Standard, Premium, Professional, Teams), compared to Emelia's three tiers (Start, Grow, Scale).
- GMass's top tier, Teams for 5 users, is priced at $175/mo.
- Emelia lists 9 features including AI Lead Generation, Email Warmup, and LinkedIn Prospecting, while GMass lists 10 features including Spam Solver and inbox rotation.
- Both platforms integrate with Zapier, but Emelia also connects with Make, Pipedrive, and HubSpot, while GMass connects with Gmail, Google Sheets, and Google Workspace.
Reviewed and updated September 2, 2026
Emelia vs GMass: Cold Email Platform Comparison
Sales teams evaluating cold email outreach tools often narrow their shortlist to Emelia and GMass. Both target the same job, but they cater to different workflows and budgets. This comparison covers pricing, features, and integrations so you can pick the right fit.
The Quick Answer
By each vendor's own wording, Emelia lists ai lead generation and cold email, while GMass lists works inside gmail and unlimited emails, contacts, and campaigns. A capability both offer can appear under different names, so read both feature lists below.
GMass publishes an entry price of $29.95/mo; Emelia uses custom pricing, so the two cannot be compared on list price.
If your priority is sending campaigns that land in the inbox and generate replies, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Emelia is All-in-one B2B prospecting tool that runs cold email and LinkedIn campaigns from one platform. Includes email warmup, an email finder and verifier, phone finder and unlimited scraping.
GMass is Gmail-based mass email and mail merge platform with unlimited emails, campaigns, and contacts directly inside Gmail.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Start
Standard
Emelia Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Start | Contact Sales | Unlimited contacts; Free credits: 500 | Unlimited email sending; connect up to 3 mailboxes and 1 LinkedIn account |
| Grow | Contact Sales | Unlimited contacts; Free credits: 1000 | Unlimited email sending; connect up to 50 mailboxes and up to 5 LinkedIn accounts |
| Scale | Contact Sales | Unlimited contacts; Free credits: 5000 | Unlimited email sending; Unlimited Mailboxes and up to 20 LinkedIn accounts |
Source: Emelia Pricing
GMass Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Standard | $29.95/mo | Unlimited | Unlimited (Gmail limits apply) |
| Premium | $39.95/mo | Unlimited | Unlimited (Gmail limits apply) |
| Professional | $59.95/mo | Unlimited | Unlimited (Gmail limits apply) |
| Teams (5 users) | $175/mo | Unlimited | Unlimited (Gmail limits apply) |
Source: GMass Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
GMass offers 4 pricing tiers compared to Emelia's 3, giving you more granularity as you scale.
Features Breakdown
- AI Lead Generation
- Cold email
- Email Finder
- Email Verifier
- Email Warmup
- LinkedIn Prospecting
- and 3 more listed below
- Works inside Gmail
- Unlimited emails, contacts, and campaigns
- Mail merge personalization
- Free email verification
- Automated follow-up sequences
- A/B testing
- and 4 more listed below
Emelia Key Features
- AI Lead Generation
- Cold email
- Email Finder
- Email Verifier
- Email Warmup
- LinkedIn Prospecting
- Multichannel Outreach
- Phone Finder
- Unlimited Scraping
GMass Key Features
- Works inside Gmail
- Unlimited emails, contacts, and campaigns
- Mail merge personalization
- Free email verification
- Automated follow-up sequences
- A/B testing
- Spam Solver deliverability tool
- Custom tracking links
- Inbox rotation
- API and Zapier access
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Emelia
- AI Lead Generation
- Cold email
- Email Finder
- Email Verifier
- Email Warmup
- LinkedIn Prospecting
- Multichannel Outreach
- Phone Finder
- Unlimited Scraping
Listed only by GMass
- Works inside Gmail
- Unlimited emails, contacts, and campaigns
- Mail merge personalization
- Free email verification
- Automated follow-up sequences
- A/B testing
- Spam Solver deliverability tool
- Custom tracking links
- Inbox rotation
- API and Zapier access
Integration Ecosystem
Emelia Integrations
Emelia connects with: Make, Zapier, Pipedrive, HubSpot.
GMass Integrations
GMass connects with: Gmail, Google Sheets, Zapier, Google Workspace.
Shared Integrations
Both tools integrate with: Zapier.
Integrations listed only by Emelia: Make, Pipedrive, HubSpot.
Integrations listed only by GMass: Gmail, Google Sheets, Google Workspace.
Use Case Recommendations
Best Fit for Emelia
- Enterprise buyers who prefer custom pricing and dedicated support
- Sales teams running high-volume outbound email campaigns
- Agencies managing multiple client outreach programs
- SDR teams focused on pipeline generation
Best Fit for GMass
- Budget-conscious teams looking for an affordable cold email platform
- Teams that need a wide feature set (10 capabilities listed)
- Sales teams running high-volume outbound email campaigns
- Agencies managing multiple client outreach programs
Feature Comparison Summary
| Feature | Emelia | GMass |
|---|---|---|
| Starting Price | Contact Sales | $29.95/mo |
| Top Tier Price | Contact Sales | $175/mo |
| Total Features Listed | 9 | 10 |
| Integrations | 4 | 4 |
| Founded | N/A | 2015 |
Getting Started Checklist
- Define your cold email outreach requirements and monthly budget
- Estimate your expected email sending volume to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Emelia and GMass both serve the cold email outreach market. GMass publishes an entry price of $29.95/mo, while Emelia uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Emelia and GMass for current information.
Frequently asked questions.
Frequently asked questions- Which is cheaper, Emelia or GMass?
- GMass publishes list pricing starting at $29.95/mo for its Standard plan, while Emelia uses custom, contact-sales pricing across all three of its tiers. Because Emelia does not publish list prices, a direct price comparison between the two platforms is not possible from published figures.
- What is the main difference between Emelia and GMass?
- Emelia is an all-in-one B2B prospecting tool that runs cold email and LinkedIn campaigns from one platform, including email warmup, an email finder, and phone finder. GMass is a Gmail-based mass email and mail merge platform offering unlimited emails, contacts, and campaigns directly inside Gmail.
- Does GMass work only inside Gmail?
- Yes, GMass is built to operate directly inside Gmail, offering unlimited emails, contacts, and campaigns, though Gmail's own sending limits still apply. This is a core part of its design, distinguishing it from platforms like Emelia that run outreach from a separate dashboard.
- What integrations do Emelia and GMass support?
- Emelia integrates with Make, Zapier, Pipedrive, and HubSpot. GMass integrates with Gmail, Google Sheets, Zapier, and Google Workspace. Zapier is the only integration listed by both platforms, while the rest of each tool's connections are unique to that vendor.
- Which tool is better for agencies managing multiple clients?
- Both Emelia and GMass are listed as good fits for agencies managing multiple client outreach programs. The article also notes both are suitable for sales teams running high-volume outbound email campaigns, so the better choice depends on budget and feature needs rather than agency use case alone.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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