Tool Comparisons

    Enrich Layer vs Ocean.io: Data Enrichment Tool Comparison

    Compare Enrich Layer and Ocean.io side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.

    Editorial illustration for Enrich Layer vs Ocean.io
    August 26, 2026Updated September 5, 20265 min read
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    The short answer

    Enrich Layer and Ocean.io both use usage-based pricing, so the choice depends on features and integrations rather than cost tiers. Enrich Layer offers a single REST API covering people, company, jobs, and web signal data plus 8 integrations, while Ocean.io focuses on verified emails, direct phone numbers, and AI-powered lookalike filters with 4 integrations.

    Key takeaways

    • Enrich Layer lists 6 pricing tiers ranging from a Starter plan at $49 per month for 2,500 credits to an Ultra plan at $1899 per month for 211,000 credits.
    • Ocean.io lists 4 pricing tiers, including yearly subscriptions with a minimum of 9,000 credits and monthly subscriptions with a minimum of 750 credits.
    • Enrich Layer integrates with 8 platforms including Zapier, n8n, Clay, Workato, Pipedream, Node-RED, Salesforce, and OpenClaw.
    • Ocean.io integrates with 4 platforms: HubSpot, Pipedrive, Salesforce, and Clay.
    • Both vendors list 8 features each, with Enrich Layer emphasizing API access to people, company, jobs, search, contact, school, and logo data, and Ocean.io emphasizing waterfall enrichment across 16+ data sources and double email verification.

    Reviewed and updated September 5, 2026

    Enrich Layer vs Ocean.io: Data Enrichment Tool Comparison

    Enrich Layer and Ocean.io are both data enrichment tools. Choosing between them depends on your team size, budget, and specific B2B lead data and contact enrichment requirements. Here is what each vendor publishes about pricing, features, and integrations.

    The Quick Answer

    By each vendor's own wording, Enrich Layer lists people api and company api, while Ocean.io lists ai-powered lookalike filters and waterfall enrichment (16+ data sources). A capability both offer can appear under different names, so read both feature lists below.

    Both Enrich Layer and Ocean.io use usage-based pricing, so the decision comes down to features and workflow fit.

    If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.

    Understanding the Core Difference

    Enrich Layer is A fully-managed data enrichment layer for B2B applications. One REST API returns person profiles, company firmographics, job postings and web signals in a single schema.

    Ocean.io is B2B prospecting and enrichment platform that returns verified emails and direct phone numbers on one credit system shared across the platform and the API.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing panels: Pricing Comparison (Enrich Layer, Ocean.io, PAYG, Subscription)

    Enrich Layer Pricing (as of September 2026)

    PlanPriceContacts
    PAYGUsage-basedCredit packs of 100 to 46,297 credits
    Starter$49/mo2,500 credits per month
    Growth$299/mo25,000 credits per month
    Pro$899/mo89,900 credits per month
    Ultra$1899/mo211,000 credits per month
    EnterpriseContact SalesCustom credit volume tailored to your scale

    Source: Enrich Layer Pricing

    Ocean.io Pricing (as of September 2026)

    PlanPriceContacts
    Subscription (Yearly)Usage-basedMinimum 9,000 credits, maximum 60,000; credits valid for 12 months
    Subscription (Monthly)Usage-basedMinimum 750 credits, maximum 5,000; credits valid for 6 months
    Pay as you goUsage-basedMinimum 1,000 credits, maximum 20,000; credits valid for 3 months
    Custom planContact SalesVolume pricing for larger teams with flexible credit allocation

    Source: Ocean.io Pricing

    Pricing Analysis

    One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.

    Enrich Layer offers 6 pricing tiers compared to Ocean.io's 4, giving you more granularity as you scale.

    Features Breakdown

    Enrich Layer lists
    • People API
    • Company API
    • Jobs API
    • Search API
    • Contact API
    • School API
    • and 2 more listed below
    Ocean.io lists
    • AI-powered lookalike filters
    • Waterfall enrichment (16+ data sources)
    • Double email verification (incl. catch-alls)
    • Direct phone numbers
    • Chrome extension
    • Unlimited seats
    • and 2 more listed below
    What Enrich Layer and Ocean.io each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Enrich Layer Key Features

    • People API
    • Company API
    • Jobs API
    • Search API
    • Contact API
    • School API
    • Logo API
    • CLI

    Ocean.io Key Features

    • AI-powered lookalike filters
    • Waterfall enrichment (16+ data sources)
    • Double email verification (incl. catch-alls)
    • Direct phone numbers
    • Chrome extension
    • Unlimited seats
    • Free exports
    • API access

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Enrich Layer

    • People API
    • Company API
    • Jobs API
    • Search API
    • Contact API
    • School API
    • Logo API
    • CLI

    Listed only by Ocean.io

    • AI-powered lookalike filters
    • Waterfall enrichment (16+ data sources)
    • Double email verification (incl. catch-alls)
    • Direct phone numbers
    • Chrome extension
    • Unlimited seats
    • Free exports
    • API access

    Integration Ecosystem

    Integration schematic: Integration Ecosystem (Enrich Layer, Ocean.io, Clay, Salesforce)

    Enrich Layer Integrations

    Enrich Layer connects with: Zapier, n8n, Clay, Workato, Pipedream, Node-RED, Salesforce, OpenClaw.

    Ocean.io Integrations

    Ocean.io connects with: HubSpot, Pipedrive, Salesforce, Clay.

    Shared Integrations

    Both tools integrate with: Clay, Salesforce.

    Integrations listed only by Enrich Layer: Zapier, n8n, Workato, Pipedream, Node-RED, OpenClaw.

    Integrations listed only by Ocean.io: HubSpot, Pipedrive.

    Use Case Recommendations

    Best Fit for Enrich Layer

    • Organizations with complex tech stacks needing broad integration support (8 integrations)
    • Enterprise buyers who prefer custom pricing and dedicated support
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation

    Best Fit for Ocean.io

    • Enterprise buyers who prefer custom pricing and dedicated support
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation
    • Sales teams researching target accounts

    Feature Comparison Summary

    FeatureEnrich LayerOcean.io
    Starting PriceUsage-basedUsage-based
    Top Tier PriceContact SalesContact Sales
    Total Features Listed88
    Integrations84

    Getting Started Checklist

    Before-and-after steps: Getting Started Checklist (Define B2B lead, Estimate expected data, List integrations, Sign up)

    1. Define your B2B lead data and contact enrichment requirements and monthly budget
    2. Estimate your expected data credits or contact lookups to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Enrich Layer and Ocean.io both serve the B2B lead data and contact enrichment market. Enrich Layer and Ocean.io both use usage-based pricing, so weigh the specific features that matter most for your workflow against the quotes you are given. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Enrich Layer and Ocean.io for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    Which is cheaper, Enrich Layer or Ocean.io?
    Both platforms use usage-based pricing, so a direct cost comparison depends on your specific usage. Enrich Layer publishes clear monthly tiers starting at $49 for 2,500 credits, while Ocean.io's subscription plans are based on credit minimums and maximums with validity periods rather than flat monthly listed prices.
    Does Enrich Layer or Ocean.io have more integrations?
    Enrich Layer has more listed integrations, connecting with 8 platforms including Zapier, n8n, Clay, Workato, Pipedream, Node-RED, Salesforce, and OpenClaw. Ocean.io connects with 4 platforms: HubSpot, Pipedrive, Salesforce, and Clay. Clay and Salesforce are shared between both tools.
    What is the main difference between Enrich Layer and Ocean.io?
    Enrich Layer is a fully managed data enrichment layer that returns person profiles, company firmographics, job postings, and web signals through one REST API. Ocean.io is a B2B prospecting and enrichment platform that returns verified emails and direct phone numbers using a credit system shared across its platform and API.
    Who should choose Ocean.io over Enrich Layer?
    Ocean.io best fits enterprise buyers who prefer custom pricing and dedicated support, revenue operations teams building targeted prospect lists, marketing teams enriching CRM data for segmentation, and sales teams researching target accounts. Its features center on verified emails, direct phone numbers, and AI-powered lookalike filters.
    Who should choose Enrich Layer over Ocean.io?
    Enrich Layer suits organizations with complex tech stacks that need broad integration support across its 8 listed integrations. It also fits enterprise buyers who prefer custom pricing and dedicated support, revenue operations teams building prospect lists, and marketing teams enriching CRM data for segmentation.
    Enrich LayerOcean.ioData Enrichment ToolComparisondata-enrichment
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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