Enrich Layer vs ZoomInfo: Data Enrichment Tool Comparison
Compare Enrich Layer and ZoomInfo side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Enrich Layer and ZoomInfo differ mainly in pricing model and feature breadth. Enrich Layer uses usage-based pricing with credit-pack plans from $49/mo up to $1899/mo, while ZoomInfo offers a free Lite tier and paid plans up to $3333/mo. Enrich Layer lists 8 integrations and 8 features, ZoomInfo lists 6 integrations and 9 features.
Key takeaways
- Enrich Layer offers 6 pricing tiers, from usage-based PAYG credit packs to a $1899/mo Ultra plan with 211,000 credits per month.
- ZoomInfo offers 4 pricing tiers, including a free Lite plan and an Elite plan priced at $3333/mo with 10,000 credits per year.
- Enrich Layer lists 8 features such as People API, Company API, and Jobs API, while ZoomInfo lists 9 features including 260M+ professional profiles and intent signals covering 11K+ topics.
- Enrich Layer integrates with 8 platforms including Zapier, n8n, and Clay, while ZoomInfo integrates with 6 platforms including HubSpot and Marketo, with Salesforce shared by both tools.
- ZoomInfo's Professional plan costs $1250/mo for 5,000 credits per year, compared with Enrich Layer's Growth plan at $299/mo for 25,000 credits per month.
Reviewed and updated September 5, 2026
Enrich Layer vs ZoomInfo: Data Enrichment Tool Comparison
Enrich Layer and ZoomInfo are both data enrichment tools. Choosing between them depends on your team size, budget, and specific B2B lead data and contact enrichment requirements. Here is what each vendor publishes about pricing, features, and integrations.
The Quick Answer
By each vendor's own wording, Enrich Layer lists people api and company api, while ZoomInfo lists 260m+ published professional profiles and 100m+ company profiles. A capability both offer can appear under different names, so read both feature lists below.
ZoomInfo publishes an entry price of $0/mo; Enrich Layer uses usage-based pricing, so the two cannot be compared on list price.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Enrich Layer is A fully-managed data enrichment layer for B2B applications. One REST API returns person profiles, company firmographics, job postings and web signals in a single schema.
ZoomInfo is Enterprise B2B database with 260M+ professional profiles, intent data, and comprehensive company intelligence.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
PAYG
Lite (Free)
Enrich Layer Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| PAYG | Usage-based | Credit packs of 100 to 46,297 credits |
| Starter | $49/mo | 2,500 credits per month |
| Growth | $299/mo | 25,000 credits per month |
| Pro | $899/mo | 89,900 credits per month |
| Ultra | $1899/mo | 211,000 credits per month |
| Enterprise | Contact Sales | Custom credit volume tailored to your scale |
Source: Enrich Layer Pricing
ZoomInfo Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Lite (Free) | Free | 10-25 credits/month | N/A |
| Professional | $1250/mo | 5,000 credits/year | N/A |
| Advanced | $2083/mo | 10,000 credits/year | N/A |
| Elite | $3333/mo | 10,000 credits/year | N/A |
Source: ZoomInfo Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Enrich Layer offers 6 pricing tiers compared to ZoomInfo's 4, giving you more granularity as you scale.
ZoomInfo includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- People API
- Company API
- Jobs API
- Search API
- Contact API
- School API
- and 2 more listed below
- 260M+ published professional profiles
- 100M+ company profiles
- 150M+ direct emails
- 135M+ verified phone numbers
- 65M+ direct dials
- Intent signals (11K+ topics)
- and 3 more listed below
Enrich Layer Key Features
- People API
- Company API
- Jobs API
- Search API
- Contact API
- School API
- Logo API
- CLI
ZoomInfo Key Features
- 260M+ published professional profiles
- 100M+ company profiles
- 150M+ direct emails
- 135M+ verified phone numbers
- 65M+ direct dials
- Intent signals (11K+ topics)
- Technographic data
- ZoomInfo Copilot AI
- GTM Studio
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Enrich Layer
- People API
- Company API
- Jobs API
- Search API
- Contact API
- School API
- Logo API
- CLI
Listed only by ZoomInfo
- 260M+ published professional profiles
- 100M+ company profiles
- 150M+ direct emails
- 135M+ verified phone numbers
- 65M+ direct dials
- Intent signals (11K+ topics)
- Technographic data
- ZoomInfo Copilot AI
- GTM Studio
Integration Ecosystem
Enrich Layer Integrations
Enrich Layer connects with: Zapier, n8n, Clay, Workato, Pipedream, Node-RED, Salesforce, OpenClaw.
ZoomInfo Integrations
ZoomInfo connects with: Salesforce, HubSpot, Microsoft Dynamics 365, Marketo, Outreach, SalesLoft.
Shared Integrations
Both tools integrate with: Salesforce.
Integrations listed only by Enrich Layer: Zapier, n8n, Clay, Workato, Pipedream, Node-RED, OpenClaw.
Integrations listed only by ZoomInfo: HubSpot, Microsoft Dynamics 365, Marketo, Outreach, SalesLoft.
Use Case Recommendations
Best Fit for Enrich Layer
- Organizations with complex tech stacks needing broad integration support (8 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Best Fit for ZoomInfo
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that need a wide feature set (9 capabilities listed)
- Teams that want to start free and scale up as needs grow
Feature Comparison Summary
| Feature | Enrich Layer | ZoomInfo |
|---|---|---|
| Starting Price | Usage-based | Free |
| Top Tier Price | Contact Sales | $3333/mo |
| Total Features Listed | 8 | 9 |
| Integrations | 8 | 6 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Enrich Layer and ZoomInfo both serve the B2B lead data and contact enrichment market. ZoomInfo publishes an entry price (a free tier), while Enrich Layer uses usage-based pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Enrich Layer and ZoomInfo for current information.
Frequently asked questions.
Frequently asked questions- Is Enrich Layer or ZoomInfo cheaper?
- The two cannot be compared on a simple list price. ZoomInfo publishes a free Lite entry tier with 10-25 credits per month, while Enrich Layer uses usage-based pricing with credit packs and monthly plans starting at $49/mo, so the pricing structures work differently.
- Does ZoomInfo have a free plan?
- Yes, ZoomInfo offers a Lite (Free) tier that includes 10-25 credits per month. This is helpful for evaluating the platform without upfront cost before moving to paid tiers like Professional, Advanced, or Elite.
- What integrations does Enrich Layer support?
- Enrich Layer connects with Zapier, n8n, Clay, Workato, Pipedream, Node-RED, Salesforce, and OpenClaw, totaling 8 integrations. Of these, Salesforce is the only integration also listed by ZoomInfo, with the remaining 7 listed only by Enrich Layer.
- Which tool is better suited for enterprise teams with complex tech stacks?
- Enrich Layer is recommended for organizations with complex tech stacks needing broad integration support, since it lists 8 integrations, and for enterprise buyers who prefer custom pricing and dedicated support through its Enterprise tier.
- How many features does each tool list on its website?
- Enrich Layer lists 8 features including People API, Company API, Jobs API, Search API, Contact API, School API, Logo API, and CLI. ZoomInfo lists 9 features including 260M+ professional profiles, intent signals covering 11K+ topics, and ZoomInfo Copilot AI.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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