Expandi vs Groove by Clari: Sales Engagement Platform Comparison
Compare Expandi and Groove by Clari side by side. See pricing, features, and integrations to choose the right sales engagement platform for your needs.
Expandi is a cloud-based LinkedIn outreach tool starting at $99/mo, built around multichannel sequences with conditional branching and profile warm-up. Groove by Clari is a Salesforce-native sales engagement platform, now part of Clari, offering deep Salesforce integration, dialer, and revenue intelligence, priced only through custom sales quotes. The right pick depends on budget, team size, and whether Salesforce-native logging matters most.
Key takeaways
- Expandi's entry plan, called Business, is priced at $99/mo, while Groove by Clari uses contact-based custom pricing with no published rate.
- Expandi offers 2 pricing tiers compared to Groove by Clari's 1 published tier.
- Expandi integrates with HubSpot, Pipedrive, Salesforce, Sendspark, LinkedIn Sales Navigator, and Webhooks.
- Groove by Clari integrates with Salesforce, Gmail, Microsoft Outlook, Microsoft 365, Google Calendar, LinkedIn Sales Navigator, Clari, Zoom, and Slack.
- Groove by Clari lists revenue intelligence via the Clari platform as a feature, while Expandi lists profile auto warm-up and per-account safety limits.
Reviewed and updated September 21, 2026
Finding the right sales engagement platform can directly impact your revenue pipeline. Expandi and Groove by Clari both aim to solve the same core problem (coordinating outreach across email, phone, and social channels), yet they approach it differently. Let's break down the specifics.
The Quick Answer
By each vendor's own wording, Expandi lists multichannel outreach sending connection requests, messages and email follow-ups in one sequence and conditional sequence builder with if/action branching, while Groove by Clari lists deep salesforce integration and multi-channel engagement flows. A capability both offer can appear under different names, so read both feature lists below.
Expandi publishes an entry price of $99/mo; Groove by Clari uses custom pricing, so the two cannot be compared on list price.
If your priority is coordinating outreach across email, phone, and social channels, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Expandi is Cloud-based LinkedIn outreach tool that sends connection requests, messages and email follow-ups in one sequence, with a conditional sequence builder, profile warm-up and per-account safety limits.
Groove by Clari is Salesforce-native sales engagement platform (part of Clari, which merged with Salesloft in December 2025) that automates email sequences, logging, and analytics while keeping all activity data natively in Salesforce.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Business
Groove
Expandi Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Business | $99/mo | Unlimited Campaigns Number |
| Agency | Contact Sales | +10 Seats |
Source: Expandi Pricing
Groove by Clari Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Groove | Contact Sales |
Groove's product and pricing pages on clari.com now redirect to Salesloft. Clari and Salesloft completed their merger on December 3, 2025, and Salesloft's merger page says the two "are now operating as one company, with Salesloft as our go-forward company and platform brand." Salesloft's site still offers a Groove login, and the merged company's customer FAQ says it has no current plans for required migrations from one product to the other. The Groove details above describe the product as Clari listed it, so confirm current packaging and price with Salesloft.
Sources: Clari and Salesloft complete merger, Salesloft and Clari are now one company, merger customer FAQ
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Expandi offers 2 pricing tiers compared to Groove by Clari's 1, giving you more granularity as you scale.
Features Breakdown
- Multichannel outreach sending connection requests, messages and email follow-ups in one sequence
- Conditional sequence builder with if/action branching
- Profile auto warm-up
- Smart algorithms for daily limit ranges
- Campaign prioritization across multiple campaigns
- Unlimited number of campaigns
- and 4 more listed below
- Deep Salesforce integration
- Multi-channel engagement flows
- Auto-logging of all activities to Salesforce
- Email tracking with open and click analytics
- Dialer with call logging and recording
- Meeting scheduler with calendar integration
- and 4 more listed below
Expandi Key Features
- Multichannel outreach sending connection requests, messages and email follow-ups in one sequence
- Conditional sequence builder with if/action branching
- Profile auto warm-up
- Smart algorithms for daily limit ranges
- Campaign prioritization across multiple campaigns
- Unlimited number of campaigns
- Image and GIF personalization
- Video personalization
- Dedicated country-based IP address per account
- Step-by-step campaign statistics with a blacklist feature
Groove by Clari Key Features
- Deep Salesforce integration
- Multi-channel engagement flows
- Auto-logging of all activities to Salesforce
- Email tracking with open and click analytics
- Dialer with call logging and recording
- Meeting scheduler with calendar integration
- Analytics dashboards for sequence performance
- Template and snippet management
- Revenue intelligence (via Clari platform)
- Account-based engagement workflows
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Expandi
- Multichannel outreach sending connection requests, messages and email follow-ups in one sequence
- Conditional sequence builder with if/action branching
- Profile auto warm-up
- Smart algorithms for daily limit ranges
- Campaign prioritization across multiple campaigns
- Unlimited number of campaigns
- Image and GIF personalization
- Video personalization
- Dedicated country-based IP address per account
- Step-by-step campaign statistics with a blacklist feature
Listed only by Groove by Clari
- Deep Salesforce integration
- Multi-channel engagement flows
- Auto-logging of all activities to Salesforce
- Email tracking with open and click analytics
- Dialer with call logging and recording
- Meeting scheduler with calendar integration
- Analytics dashboards for sequence performance
- Template and snippet management
- Revenue intelligence (via Clari platform)
- Account-based engagement workflows
Integration Ecosystem
Expandi Integrations
Expandi connects with: HubSpot, Pipedrive, Salesforce, Sendspark, LinkedIn Sales Navigator, Webhooks.
Groove by Clari Integrations
Groove by Clari connects with: Salesforce, Gmail, Microsoft Outlook, Microsoft 365, Google Calendar, LinkedIn Sales Navigator, Clari, Zoom, Slack.
Shared Integrations
Both tools integrate with: Salesforce, LinkedIn Sales Navigator.
Integrations listed only by Expandi: HubSpot, Pipedrive, Sendspark, Webhooks.
Integrations listed only by Groove by Clari: Gmail, Microsoft Outlook, Microsoft 365, Google Calendar, Clari, Zoom, Slack.
Use Case Recommendations
Best Fit for Expandi
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
- Revenue teams coordinating email, phone, and social touches
Best Fit for Groove by Clari
- Organizations with complex tech stacks needing broad integration support (9 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
Feature Comparison Summary
| Feature | Expandi | Groove by Clari |
|---|---|---|
| Starting Price | $99/mo | Contact Sales |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 10 | 10 |
| Integrations | 6 | 9 |
| Founded | N/A | 2014 |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Expandi and Groove by Clari both serve the multi-channel sales outreach and engagement tracking market. Expandi publishes an entry price of $99/mo, while Groove by Clari uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Expandi for current information; Groove's former page on clari.com now redirects to Salesloft.
Frequently asked questions.
Frequently asked questions- What is the main difference between Expandi and Groove by Clari?
- Expandi is a cloud-based LinkedIn outreach tool focused on sending connection requests, messages, and email follow-ups in one sequence with conditional branching. Groove by Clari is a Salesforce-native sales engagement platform, now part of Clari, that automates email sequences and logs all activity data directly into Salesforce.
- How much does Expandi cost compared to Groove by Clari?
- Expandi publishes an entry price of $99/mo for its Business plan, with an Agency tier available on request for 10+ seats. Groove by Clari does not publish pricing and uses a contact-sales model, so the two platforms cannot be directly compared on list price.
- Which integrations does Expandi support?
- Expandi connects with HubSpot, Pipedrive, Salesforce, Sendspark, LinkedIn Sales Navigator, and Webhooks. This integration set focuses on CRM connectivity and LinkedIn-based outreach workflows.
- Which integrations does Groove by Clari support?
- Groove by Clari connects with Salesforce, Gmail, Microsoft Outlook, Microsoft 365, Google Calendar, LinkedIn Sales Navigator, Clari, Zoom, and Slack. This set is built around deep Salesforce logging and calendar or meeting tools.
- Does Expandi or Groove by Clari have more pricing tiers?
- Expandi has 2 pricing tiers, Business and Agency, while Groove by Clari has 1 published tier called Groove that requires contacting sales for a quote. This gives Expandi buyers more published granularity as they scale.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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