folk vs Freshsales: CRM Platform Comparison
Compare folk and Freshsales side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
folk and Freshsales are CRM platforms for organizing contacts, tracking deals, and forecasting revenue. folk starts at $30/mo with pipeline management, email campaigns, and 10 integrations. Freshsales starts at $9/mo with contact, account, and deal management plus Freddy AI and 8 integrations. Freshsales offers the lower entry price.
Key takeaways
- folk's entry plan, Standard, is priced at $30/mo, while Freshsales's entry plan, Growth, is priced at $9/mo.
- folk's top tier, Enterprise, costs $100/mo, compared to Freshsales's top tier, Enterprise, at $59/mo.
- folk lists 10 integrations including Gmail, Outlook, WhatsApp, Zapier, and Apollo, while Freshsales lists 8 integrations including Gmail, Slack, Zoom, and Shopify.
- Both folk and Freshsales share Gmail and Zapier as common integrations.
- Freshsales was founded in 2010, while the article lists folk's founding year as not available.
- Freshsales features Freddy AI for lead scoring, deal insights, and next-best-action recommendations, while folk features Magic fields (AI) and a LinkedIn extension for contact enrichment.
Reviewed and updated September 5, 2026
folk vs Freshsales: CRM Platform Comparison
If you are comparing customer relationship management and sales pipeline tracking tools, folk and Freshsales will likely both appear on your radar. They share some surface-level similarities, but the details reveal important differences in pricing, capability, and target audience.
The Quick Answer
By each vendor's own wording, folk lists pipeline management and email campaigns, while Freshsales lists contact, account, and deal management and built-in email and phone with call recording. A capability both offer can appear under different names, so read both feature lists below.
Freshsales offers a lower entry point at $9/mo compared to folk at $30/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
folk is folk is a CRM that captures the context of a team's relationships, with AI Assistants that work from that data. It syncs email, calendar and WhatsApp, imports profiles through a LinkedIn extension, and runs pipelines and email campaigns on top.
Freshsales is An AI-powered CRM by Freshworks that combines contact management, deal tracking, and communication tools in one platform. Features Freddy AI for lead scoring, deal insights, and next-best-action recommendations, with built-in phone and email capabilities.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Standard
Growth
folk Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Standard | $30/mo |
| Premium | $60/mo |
| Enterprise | $100/mo |
Source: folk Pricing
Freshsales Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Growth | $9/mo |
| Pro | $39/mo |
| Enterprise | $59/mo |
Source: Freshsales Pricing
Pricing Analysis
Freshsales offers the lower entry point ($9/mo vs $30/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Features Breakdown
- Pipeline management
- Email campaigns
- Contact enrichment
- Magic fields (AI)
- LinkedIn extension
- Email, calendar & WhatsApp sync
- and 2 more listed below
- Contact, account, and deal management
- Built-in email and phone with call recording
- Freddy AI lead scoring and deal insights
- Visual sales pipeline management
- Workflow automation and sequences
- Multiple pipeline support
- and 2 more listed below
folk Key Features
- Pipeline management
- Email campaigns
- Contact enrichment
- Magic fields (AI)
- LinkedIn extension
- Email, calendar & WhatsApp sync
- Custom objects & Deals
- Email sequences
Freshsales Key Features
- Contact, account, and deal management
- Built-in email and phone with call recording
- Freddy AI lead scoring and deal insights
- Visual sales pipeline management
- Workflow automation and sequences
- Multiple pipeline support
- Advanced reporting and forecasting
- Territory management and auto-assignment
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by folk
- Pipeline management
- Email campaigns
- Contact enrichment
- Magic fields (AI)
- LinkedIn extension
- Email, calendar & WhatsApp sync
- Custom objects & Deals
- Email sequences
Listed only by Freshsales
- Contact, account, and deal management
- Built-in email and phone with call recording
- Freddy AI lead scoring and deal insights
- Visual sales pipeline management
- Workflow automation and sequences
- Multiple pipeline support
- Advanced reporting and forecasting
- Territory management and auto-assignment
Integration Ecosystem
folk Integrations
folk connects with: Gmail, Outlook, Google calendar, Google contacts, WhatsApp, Zapier, Make, Pandadoc, Apollo, Clearbit.
Freshsales Integrations
Freshsales connects with: Freshworks Suite, Gmail, Microsoft Outlook, Slack, Zoom, Zapier, Segment, Shopify.
Shared Integrations
Both tools integrate with: Gmail, Zapier.
Integrations listed only by folk: Outlook, Google calendar, Google contacts, WhatsApp, Make, Pandadoc, Apollo, Clearbit.
Integrations listed only by Freshsales: Freshworks Suite, Microsoft Outlook, Slack, Zoom, Segment, Shopify.
Use Case Recommendations
Best Fit for folk
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Best Fit for Freshsales
- Budget-conscious teams looking for an affordable CRM platform
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
- Growing teams that need scalable contact management
Feature Comparison Summary
| Feature | folk | Freshsales |
|---|---|---|
| Starting Price | $30/mo | $9/mo |
| Top Tier Price | $100/mo | $59/mo |
| Total Features Listed | 8 | 8 |
| Integrations | 10 | 8 |
| Founded | N/A | 2010 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
folk and Freshsales both serve the customer relationship management and sales pipeline tracking market. Freshsales offers a more accessible entry point at $9/mo, while folk starts at $30/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit folk and Freshsales for current information.
Frequently asked questions.
Frequently asked questions- What is the price difference between folk and Freshsales?
- folk's entry plan, Standard, costs $30/mo, while Freshsales's entry plan, Growth, costs $9/mo. At the top tier, folk's Enterprise plan is $100/mo compared to Freshsales's Enterprise plan at $59/mo, making Freshsales the lower-priced option at every tier listed.
- Which CRM has more integrations, folk or Freshsales?
- folk lists 10 integrations, including Gmail, Outlook, Google calendar, WhatsApp, Zapier, Make, Pandadoc, Apollo, and Clearbit. Freshsales lists 8 integrations, including Freshworks Suite, Gmail, Microsoft Outlook, Slack, Zoom, Zapier, Segment, and Shopify. Both platforms share Gmail and Zapier as common integrations.
- What are the main features of folk compared to Freshsales?
- folk lists pipeline management, email campaigns, contact enrichment, Magic fields (AI), a LinkedIn extension, and email, calendar, and WhatsApp sync. Freshsales lists contact, account, and deal management, built-in email and phone with call recording, Freddy AI lead scoring, and workflow automation. Both list 8 features total by their own wording.
- Is folk or Freshsales better for budget-conscious teams?
- Both are recommended for budget-conscious teams looking for an affordable CRM platform, according to the article's use case section. However, Freshsales has the lower starting price at $9/mo versus folk's $30/mo, which may make it the more accessible option for teams starting out.
- Does folk or Freshsales use AI features?
- Both platforms include AI capabilities. folk offers Magic fields, an AI feature for contact data, along with AI Assistants that work from relationship context. Freshsales offers Freddy AI, which handles lead scoring, deal insights, and next-best-action recommendations as part of its built-in feature set.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
Connect on LinkedIn →Explore more.
Ready to scale your outreach?
We build GTM engines that book real meetings. See the receipts.
Related articles.
AroundDeal vs Salesflare: Data Enrichment Tool vs CRM Platform Comparison
Compare AroundDeal (data enrichment tool) and Salesflare (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Evaboot vs Microsoft Dynamics 365 Sales: Data Enrichment Tool vs CRM Platform Comparison
Compare Evaboot (data enrichment tool) and Microsoft Dynamics 365 Sales (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Agile CRM vs Copper: CRM Platform Comparison
Compare Agile CRM and Copper side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
Agile CRM vs LeadIQ: CRM Platform vs Data Enrichment Tool Comparison
Compare Agile CRM (CRM platform) and LeadIQ (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Kommo vs Luru: CRM Platform vs Sales Engagement Platform Comparison
Compare Kommo (CRM platform) and Luru (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Agile CRM vs Capsule CRM: CRM Platform Comparison
Compare Agile CRM and Capsule CRM side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.