FullEnrich vs LeadMagic: Data Enrichment Tool Comparison
Compare FullEnrich and LeadMagic side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
FullEnrich and LeadMagic are both B2B data enrichment tools, but they differ in pricing structure and feature naming. FullEnrich starts free with a Pro plan at $55/mo and 1,000 monthly credits, while LeadMagic starts at $49.99/mo for 2,000 monthly credits across six pricing tiers. Choice depends on budget, team size, and integration needs.
Key takeaways
- FullEnrich offers a free trial with 50 credits, while its Pro plan costs $55/mo for 1,000 credits per month.
- LeadMagic's Basic plan costs $49.99/mo for 2,000 monthly credits, with no rollover and search or export not included.
- LeadMagic has 6 pricing tiers ranging from $49.99/mo to $849/mo, compared to FullEnrich's 3 tiers.
- FullEnrich lists integrations with HubSpot, Claude, OpenAI, and Manus, which LeadMagic does not list.
- LeadMagic lists integrations with Smartlead, Instantly, Email Bison, Salesforce, Slack, and Apollo, which FullEnrich does not list.
Reviewed and updated September 4, 2026
FullEnrich vs LeadMagic: Data Enrichment Tool Comparison
FullEnrich and LeadMagic are both data enrichment tools. Choosing between them depends on your team size, budget, and specific B2B lead data and contact enrichment requirements. Here is what each vendor publishes about pricing, features, and integrations.
The Quick Answer
By each vendor's own wording, FullEnrich lists waterfall enrichment across 25+ sources and mobile phone enrichment, while LeadMagic lists email finder and mobile finder. A capability both offer can appear under different names, so read both feature lists below.
FullEnrich offers a lower entry point at $0/mo compared to LeadMagic at $49.99/mo.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
FullEnrich is B2B contact enrichment platform returning verified work emails, personal emails and mobile phone numbers through waterfall enrichment across 25+ data sources. Available in the app, a REST API and an MCP server.
LeadMagic is Pay-per-result B2B data platform for verified emails, direct mobile numbers, company intelligence and buying signals, delivered through CSV, API, an MCP server and integrations.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free trial
Basic
FullEnrich Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free trial | Free | 50 credits to start |
| Pro | $55/mo | 1,000 credits / month |
| Enterprise | Contact Sales | Custom |
Source: FullEnrich Pricing
LeadMagic Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $49.99/mo | 2,000 monthly credits; no rollover; search and export not included |
| Essential | $99/mo | 5,000 monthly credits; search and export included at 10,000 rows/day; up to 2 months banked |
| Growth | $249/mo | 20,000 monthly credits; search and export included at 25,000 rows/day; up to 2 months banked |
| Professional | $499/mo | 50,000 monthly credits; search and export included at 50,000 rows/day; unmetered search API at 5 RPS account-wide |
| Ultimate | $849/mo | 100,000 monthly credits; search and export included at 100,000 rows/day; unmetered search API at 10 RPS account-wide |
| Enterprise | Contact Sales | Custom volume with a credit price lock and a dedicated SLA |
Source: LeadMagic Pricing
Pricing Analysis
FullEnrich is more affordable at the entry level ($0/mo vs $49.99/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment, this price difference matters.
LeadMagic offers 6 pricing tiers compared to FullEnrich's 3, giving you more granularity as you scale.
FullEnrich includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Waterfall enrichment across 25+ sources
- Mobile Phone Enrichment
- Work Email Enrichment
- Personal Email Enrichment
- Reverse Email Lookup
- Bulk CSV Enrichment
- and 2 more listed below
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- and 2 more listed below
FullEnrich Key Features
- Waterfall enrichment across 25+ sources
- Mobile Phone Enrichment
- Work Email Enrichment
- Personal Email Enrichment
- Reverse Email Lookup
- Bulk CSV Enrichment
- MCP Server
- Unlimited users included
LeadMagic Key Features
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by FullEnrich
- Waterfall enrichment across 25+ sources
- Mobile Phone Enrichment
- Work Email Enrichment
- Personal Email Enrichment
- Reverse Email Lookup
- Bulk CSV Enrichment
- MCP Server
- Unlimited users included
Listed only by LeadMagic
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
Integration Ecosystem
FullEnrich Integrations
FullEnrich connects with: HubSpot, Clay, Zapier, Make, n8n, Claude, OpenAI, Manus.
LeadMagic Integrations
LeadMagic connects with: Smartlead, Instantly, Email Bison, Salesforce, Zapier, Slack, n8n, Make, Clay, Apollo.
Shared Integrations
Both tools integrate with: Clay, Zapier, Make, n8n.
Integrations listed only by FullEnrich: HubSpot, Claude, OpenAI, Manus.
Integrations listed only by LeadMagic: Smartlead, Instantly, Email Bison, Salesforce, Slack, Apollo.
Use Case Recommendations
Best Fit for FullEnrich
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for LeadMagic
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | FullEnrich | LeadMagic |
|---|---|---|
| Starting Price | Free | $49.99/mo |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 8 | 10 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
FullEnrich and LeadMagic both serve the B2B lead data and contact enrichment market. FullEnrich offers a more accessible entry point, while LeadMagic starts at $49.99/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit FullEnrich and LeadMagic for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between FullEnrich and LeadMagic?
- FullEnrich is a B2B contact enrichment platform using waterfall enrichment across 25+ sources for verified work emails, personal emails, and mobile phone numbers, available via app, REST API, and MCP server. LeadMagic is a pay-per-result data platform offering verified emails, direct mobile numbers, company intelligence, and buying signals through CSV, API, MCP server, and integrations.
- Which tool is cheaper, FullEnrich or LeadMagic?
- FullEnrich is more affordable at the entry level, offering a free trial with 50 credits, compared to LeadMagic's Basic plan at $49.99/mo for 2,000 monthly credits. FullEnrich's Pro plan is $55/mo for 1,000 credits, while LeadMagic's plans scale up to $849/mo for 100,000 monthly credits.
- Does FullEnrich or LeadMagic have more pricing tiers?
- LeadMagic has 6 pricing tiers, ranging from Basic at $49.99/mo to Ultimate at $849/mo, plus a custom Enterprise tier. FullEnrich has 3 tiers: a free trial, a Pro plan at $55/mo, and a custom Enterprise plan, giving LeadMagic more granularity as teams scale.
- What integrations do FullEnrich and LeadMagic share?
- FullEnrich and LeadMagic both integrate with Clay, Zapier, Make, and n8n. Beyond that, FullEnrich also connects with HubSpot, Claude, OpenAI, and Manus, while LeadMagic connects with Smartlead, Instantly, Email Bison, Salesforce, Slack, and Apollo.
- Which tool is better for enterprise teams with complex tech stacks?
- LeadMagic is recommended for organizations with complex tech stacks needing broad integration support, listing 10 total integrations. Both FullEnrich and LeadMagic are also positioned for enterprise buyers who prefer custom pricing and dedicated support through their Enterprise plans.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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