Groove by Clari vs Humanlinker: Sales Engagement Platform Comparison
Compare Groove by Clari and Humanlinker side by side. See pricing, features, and integrations to choose the right sales engagement platform for your needs.

Groove by Clari and Humanlinker serve different needs: Groove is a Salesforce-native engagement platform with custom pricing built for deep Salesforce logging, dialing, and account-based workflows, while Humanlinker is an AI sales copilot starting at $75/mo that runs multichannel outbound with prospect recommendations, email enrichment, and AI-generated copy. Choose based on Salesforce dependency, budget, and whether AI-driven prospecting matters more than native CRM logging.
Key takeaways
- Humanlinker publishes an entry price of $75 per month for its Pro plan, which includes 1 user, 200 AI credits per month, and 2 connected email accounts plus 1 social account.
- Groove by Clari uses custom, contact-sales-only pricing with a single published plan called Groove.
- Humanlinker offers 3 pricing tiers, Pro, Business, and Enterprise, compared to Groove by Clari's 1 tier.
- Groove by Clari integrates with Salesforce, Gmail, Microsoft Outlook, Microsoft 365, Google Calendar, LinkedIn Sales Navigator, Clari, Zoom, and Slack.
- Humanlinker integrates with HubSpot, Salesforce, Microsoft Dynamics, and Claude via MCP, and both platforms share only Salesforce as a common integration.
Reviewed and updated September 21, 2026
Sales teams evaluating multi-channel sales outreach and engagement tracking tools often narrow their shortlist to Groove by Clari and Humanlinker. Both target the same job, but they cater to different workflows and budgets. This comparison covers pricing, features, and integrations so you can pick the right fit.
The Quick Answer
By each vendor's own wording, Groove by Clari lists deep salesforce integration and multi-channel engagement flows, while Humanlinker lists multichannel engagement and unlimited multichannel campaign sending. A capability both offer can appear under different names, so read both feature lists below.
Humanlinker publishes an entry price of $75/mo; Groove by Clari uses custom pricing, so the two cannot be compared on list price.
If your priority is coordinating outreach across email, phone, and social channels, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Groove by Clari is Salesforce-native sales engagement platform (part of Clari, which merged with Salesloft in December 2025) that automates email sequences, logging, and analytics while keeping all activity data natively in Salesforce.
Humanlinker is AI sales copilot that runs targeted outbound campaigns across email, social networks and calls. It recommends prospects, enriches emails and phone numbers, generates personalized copy and icebreakers, automates multichannel sequences with warm-up and inbox rotation, and analyzes replies.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison

Groove
Pro
Groove by Clari Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Groove | Contact Sales |
Groove's product and pricing pages on clari.com now redirect to Salesloft. Clari and Salesloft completed their merger on December 3, 2025, and Salesloft's merger page says the two "are now operating as one company, with Salesloft as our go-forward company and platform brand." Salesloft's site still offers a Groove login, and the merged company's customer FAQ says it has no current plans for required migrations from one product to the other. The Groove details above describe the product as Clari listed it, so confirm current packaging and price with Salesloft.
Sources: Clari and Salesloft complete merger, Salesloft and Clari are now one company, merger customer FAQ
Humanlinker Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Pro | $75/mo | 1 user, selectable up to 5 users; 200 AI credits / month | 2 email & 1 social account connected; unlimited multichannel campaign sending |
| Business | Contact Sales | From 50 users | Custom quotas (AI credits, enrichment volume, inbox volume, contacts recommendations) |
| Enterprise | Contact Sales | From 50 users | Custom quotas plus VIP support and training with a dedicated account manager |
Source: Humanlinker Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Humanlinker offers 3 pricing tiers compared to Groove by Clari's 1, giving you more granularity as you scale.
Features Breakdown
- Deep Salesforce integration
- Multi-channel engagement flows
- Auto-logging of all activities to Salesforce
- Email tracking with open and click analytics
- Dialer with call logging and recording
- Meeting scheduler with calendar integration
- and 4 more listed below
- Multichannel Engagement
- Unlimited multichannel campaign sending
- Automatic sending of Social InMails
- AI Sales Copywriting
- Leads recommendation
- Waterfall Enrichment
- and 4 more listed below
Groove by Clari Key Features
- Deep Salesforce integration
- Multi-channel engagement flows
- Auto-logging of all activities to Salesforce
- Email tracking with open and click analytics
- Dialer with call logging and recording
- Meeting scheduler with calendar integration
- Analytics dashboards for sequence performance
- Template and snippet management
- Revenue intelligence (via Clari platform)
- Account-based engagement workflows
Humanlinker Key Features
- Multichannel Engagement
- Unlimited multichannel campaign sending
- Automatic sending of Social InMails
- AI Sales Copywriting
- Leads recommendation
- Waterfall Enrichment
- Email & Social Warm-up
- Inbox rotation
- Unified inbox
- AI Meeting Prep
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Groove by Clari
- Deep Salesforce integration
- Multi-channel engagement flows
- Auto-logging of all activities to Salesforce
- Email tracking with open and click analytics
- Dialer with call logging and recording
- Meeting scheduler with calendar integration
- Analytics dashboards for sequence performance
- Template and snippet management
- Revenue intelligence (via Clari platform)
- Account-based engagement workflows
Listed only by Humanlinker
- Multichannel Engagement
- Unlimited multichannel campaign sending
- Automatic sending of Social InMails
- AI Sales Copywriting
- Leads recommendation
- Waterfall Enrichment
- Email & Social Warm-up
- Inbox rotation
- Unified inbox
- AI Meeting Prep
Integration Ecosystem

Groove by Clari Integrations
Groove by Clari connects with: Salesforce, Gmail, Microsoft Outlook, Microsoft 365, Google Calendar, LinkedIn Sales Navigator, Clari, Zoom, Slack.
Humanlinker Integrations
Humanlinker connects with: HubSpot, Salesforce, Microsoft Dynamics, Claude via MCP.
Shared Integrations
Both tools integrate with: Salesforce.
Integrations listed only by Groove by Clari: Gmail, Microsoft Outlook, Microsoft 365, Google Calendar, LinkedIn Sales Navigator, Clari, Zoom, Slack.
Integrations listed only by Humanlinker: HubSpot, Microsoft Dynamics, Claude via MCP.
Use Case Recommendations
Best Fit for Groove by Clari
- Organizations with complex tech stacks needing broad integration support (9 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
Best Fit for Humanlinker
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
- Revenue teams coordinating email, phone, and social touches
Feature Comparison Summary
| Feature | Groove by Clari | Humanlinker |
|---|---|---|
| Starting Price | Contact Sales | $75/mo |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 10 | 10 |
| Integrations | 9 | 4 |
| Founded | 2014 | N/A |
Getting Started Checklist

- Define your multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Groove by Clari and Humanlinker both serve the multi-channel sales outreach and engagement tracking market. Humanlinker publishes an entry price of $75/mo, while Groove by Clari uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Humanlinker for current information; Groove's former page on clari.com now redirects to Salesloft.
Frequently asked questions.
Frequently asked questions- What is the main difference between Groove by Clari and Humanlinker?
- Groove by Clari is a Salesforce-native sales engagement platform, now part of Clari, that automates email sequences, logging, and analytics while keeping activity data inside Salesforce. Humanlinker is an AI sales copilot that runs outbound campaigns across email, social, and calls, with prospect recommendations, enrichment, and AI-generated copy.
- How much does Humanlinker cost?
- Humanlinker's Pro plan is published at $75 per month, covering 1 user (selectable up to 5), 200 AI credits per month, 2 connected email accounts, 1 social account, and unlimited multichannel campaign sending. Higher tiers, Business and Enterprise, use custom, contact-sales pricing.
- How much does Groove by Clari cost?
- Groove by Clari does not publish a list price; its single plan, called Groove, requires contacting sales for a quote. This means it cannot be directly compared to Humanlinker's published entry price on a dollar basis.
- Do Groove by Clari and Humanlinker integrate with the same tools?
- They share only one integration in common: Salesforce. Groove by Clari also connects with Gmail, Microsoft Outlook, Microsoft 365, Google Calendar, LinkedIn Sales Navigator, Clari, Zoom, and Slack, while Humanlinker additionally connects with HubSpot, Microsoft Dynamics, and Claude via MCP.
- Which tool is better for AI-driven prospecting versus Salesforce logging?
- Humanlinker lists AI Sales Copywriting, leads recommendation, waterfall enrichment, and AI meeting prep, making it geared toward AI-assisted prospecting and multichannel outreach. Groove by Clari lists deep Salesforce integration, auto-logging of all activities, and account-based engagement workflows, making it geared toward teams that need native Salesforce data capture.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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