Tool Comparisons

    Groove by Clari vs Coevera: Sales Engagement Platform vs CRM Platform Comparison

    Compare Groove by Clari (sales engagement platform) and Coevera (CRM platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Groove by Clari vs Coevera
    August 24, 2026Updated September 21, 20265 min read
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    The short answer

    Groove by Clari and Coevera solve different problems: Groove by Clari is a Salesforce-native sales engagement platform for multi-channel outreach, email tracking, and dialing, while Coevera is a visual-pipeline CRM with built-in AI for deal management and forecasting. Coevera starts at $75/mo; Groove by Clari uses custom pricing. Many teams run both together.

    Key takeaways

    • Coevera publishes an entry price of $75/mo while Groove by Clari uses custom, contact-sales pricing.
    • Coevera offers 4 pricing tiers, Starter at $75/mo, Business at $100/mo, Enterprise at $130/mo, and Unlimited at $165/mo, compared to Groove by Clari's single Contact Sales plan.
    • Groove by Clari lists deep Salesforce integration, multi-channel engagement flows, and a dialer with call logging and recording as key features.
    • Coevera lists Voyager AI Assistant, Automatizer no-code automation, and sales forecasting among its key features.
    • Groove by Clari and Coevera share integrations with Gmail, Microsoft 365, and Google Calendar, while Groove by Clari alone integrates with Salesforce, LinkedIn Sales Navigator, Zoom, and Slack.

    Reviewed and updated September 21, 2026

    Sales teams building an outbound stack often weigh Groove by Clari, a sales engagement platform for multi-channel sales outreach and engagement tracking, against Coevera, a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Groove by Clari is a sales engagement platform for multi-channel sales outreach and engagement tracking; Coevera is a CRM platform for customer relationship management and sales pipeline tracking. By each vendor's own wording, Groove by Clari lists deep salesforce integration and multi-channel engagement flows, and Coevera lists opportunity and lead pipeline view and account management with compact, bubble chart and map views.

    Coevera publishes an entry price of $75/mo; Groove by Clari uses custom pricing, so the two cannot be compared on list price.

    If your priority is coordinating outreach across email, phone, and social channels, Groove by Clari is the one built for it; for organizing contacts, tracking deals, and forecasting revenue, that is Coevera. Many teams run one of each.

    Understanding the Core Difference

    Groove by Clari is Salesforce-native sales engagement platform (part of Clari, which merged with Salesloft in December 2025) that automates email sequences, logging, and analytics while keeping all activity data natively in Salesforce.

    Coevera is Coevera, formerly Pipeliner CRM, is a visual-pipeline B2B sales CRM with built-in AI. It helps sales teams manage deals through a drag-and-drop pipeline, with the Voyager AI Assistant, no-code automation and account intelligence.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing panels: Pricing Comparison (Groove, Coevera, Starter, Business)

    Contact SalesGroove by Clari entry plan

    Groove

    $75/moCoevera entry plan

    Starter

    Entry pricing for Groove by Clari and Coevera, as published on each vendor's own pricing page.

    Groove by Clari Pricing (as of September 2026)

    PlanPrice
    GrooveContact Sales

    Groove's product and pricing pages on clari.com now redirect to Salesloft. Clari and Salesloft completed their merger on December 3, 2025, and Salesloft's merger page says the two "are now operating as one company, with Salesloft as our go-forward company and platform brand." Salesloft's site still offers a Groove login, and the merged company's customer FAQ says it has no current plans for required migrations from one product to the other. The Groove details above describe the product as Clari listed it, so confirm current packaging and price with Salesloft.

    Sources: Clari and Salesloft complete merger, Salesloft and Clari are now one company, merger customer FAQ

    Coevera Pricing (as of September 2026)

    PlanPriceContacts
    Starter$75/moUnlimited Accounts & Contacts; minimum 3 users
    Business$100/moUnlimited Accounts & Contacts
    Enterprise$130/moUnlimited Accounts & Contacts
    Unlimited$165/moUnlimited Accounts & Contacts

    Source: Coevera Pricing

    Pricing Analysis

    One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.

    Coevera offers 4 pricing tiers compared to Groove by Clari's 1, giving you more granularity as you scale.

    Features Breakdown

    Groove by Clari lists
    • Deep Salesforce integration
    • Multi-channel engagement flows
    • Auto-logging of all activities to Salesforce
    • Email tracking with open and click analytics
    • Dialer with call logging and recording
    • Meeting scheduler with calendar integration
    • and 4 more listed below
    Coevera lists
    • Opportunity and Lead Pipeline View
    • Account Management with Compact, Bubble Chart and Map views
    • Multiple Pipelines
    • Product Catalog
    • Automatizer no-code automation
    • Sales Forecasting
    • and 2 more listed below
    What Groove by Clari and Coevera each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Groove by Clari Key Features

    • Deep Salesforce integration
    • Multi-channel engagement flows
    • Auto-logging of all activities to Salesforce
    • Email tracking with open and click analytics
    • Dialer with call logging and recording
    • Meeting scheduler with calendar integration
    • Analytics dashboards for sequence performance
    • Template and snippet management
    • Revenue intelligence (via Clari platform)
    • Account-based engagement workflows

    Coevera Key Features

    • Opportunity and Lead Pipeline View
    • Account Management with Compact, Bubble Chart and Map views
    • Multiple Pipelines
    • Product Catalog
    • Automatizer no-code automation
    • Sales Forecasting
    • Sales Reporting
    • Voyager AI Assistant

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Groove by Clari

    • Deep Salesforce integration
    • Multi-channel engagement flows
    • Auto-logging of all activities to Salesforce
    • Email tracking with open and click analytics
    • Dialer with call logging and recording
    • Meeting scheduler with calendar integration
    • Analytics dashboards for sequence performance
    • Template and snippet management
    • Revenue intelligence (via Clari platform)
    • Account-based engagement workflows

    Listed only by Coevera

    • Opportunity and Lead Pipeline View
    • Account Management with Compact, Bubble Chart and Map views
    • Multiple Pipelines
    • Product Catalog
    • Automatizer no-code automation
    • Sales Forecasting
    • Sales Reporting
    • Voyager AI Assistant

    Integration Ecosystem

    Integration grid: Integration Ecosystem (Groove, Coevera, Gmail, Google Calendar)

    Groove by Clari Integrations

    Groove by Clari connects with: Salesforce, Gmail, Microsoft Outlook, Microsoft 365, Google Calendar, LinkedIn Sales Navigator, Clari, Zoom, Slack.

    Coevera Integrations

    Coevera connects with: Gmail, Microsoft 365, Google Calendar, Google Tasks, Google Drive, Dropbox, PandaDoc, RingCentral.

    Shared Integrations

    Both tools integrate with: Gmail, Microsoft 365, Google Calendar.

    Integrations listed only by Groove by Clari: Salesforce, Microsoft Outlook, LinkedIn Sales Navigator, Clari, Zoom, Slack.

    Integrations listed only by Coevera: Google Tasks, Google Drive, Dropbox, PandaDoc, RingCentral.

    Use Case Recommendations

    Best Fit for Groove by Clari

    • Teams that need a wide feature set (10 capabilities listed)
    • Organizations with complex tech stacks needing broad integration support (9 integrations)
    • Enterprise buyers who prefer custom pricing and dedicated support

    Best Fit for Coevera

    • Sales teams tracking deals from first touch to close
    • Managers who need pipeline visibility and forecasting
    • Growing teams that need scalable contact management

    Feature Comparison Summary

    FeatureGroove by ClariCoevera
    Starting PriceContact Sales$75/mo
    Top Tier PriceContact Sales$165/mo
    Total Features Listed108
    Integrations98
    Founded2014N/A

    Getting Started Checklist

    Step sequence: Getting Started Checklist (Define multi-channel sales, Estimate expected sequences, List integrations, Sign up)

    1. Define your multi-channel sales outreach and engagement tracking and customer relationship management and sales pipeline tracking requirements and monthly budget
    2. Estimate your expected sequences and engagement actions and contacts and deals to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Groove by Clari serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Coevera the customer relationship management and sales pipeline tracking side. Coevera publishes an entry price of $75/mo, while Groove by Clari uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Coevera for current information; Groove's former page on clari.com now redirects to Salesloft.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What is the main difference between Groove by Clari and Coevera?
    Groove by Clari is a sales engagement platform built for multi-channel outreach and engagement tracking, while Coevera is a CRM platform for customer relationship management and sales pipeline tracking. They cover different parts of the sales workflow rather than competing directly for the same use case.
    How much does Coevera cost compared to Groove by Clari?
    Coevera publishes an entry price of $75/mo, with additional tiers at $100/mo, $130/mo, and $165/mo. Groove by Clari uses custom pricing and requires contacting sales, so the two cannot be directly compared on list price.
    Can Groove by Clari and Coevera be used together?
    Yes, the article notes that many teams run one of each because they serve different functions. Groove by Clari handles outreach coordination across email, phone, and social channels, while Coevera organizes contacts, tracks deals, and forecasts revenue.
    Which tool is better for tracking deals and forecasting revenue?
    Coevera is positioned as the better fit for organizing contacts, tracking deals, and forecasting revenue. It offers features like Opportunity and Lead Pipeline View, Sales Forecasting, and the Voyager AI Assistant for this purpose.
    What integrations do Groove by Clari and Coevera have in common?
    Both tools integrate with Gmail, Microsoft 365, and Google Calendar. Groove by Clari additionally connects with Salesforce, Microsoft Outlook, LinkedIn Sales Navigator, Clari, Zoom, and Slack, while Coevera also connects with Google Tasks, Google Drive, Dropbox, PandaDoc, and RingCentral.
    Groove by ClariCoeveraSales Engagement PlatformCRM PlatformComparisonsales-engagementcrm
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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