Groove by Clari vs Regie.ai: Sales Engagement Platform Comparison
Compare Groove by Clari and Regie.ai side by side. See pricing, features, and integrations to choose the right sales engagement platform for your needs.
Groove by Clari is a Salesforce-native sales engagement platform, now part of Clari, that automates email sequences and logs activity directly into Salesforce, while Regie.ai is an agentic sales workspace called RegieGO that runs AI-driven multi-channel outreach across email, phone, and social from a single chat interface. Regie.ai publishes a free entry tier; Groove by Clari uses custom pricing.
Key takeaways
- Regie.ai's Free plan includes 250 one-time credits, while its Pro plan costs $49/mo for 5,000 credits every month.
- Groove by Clari lists a single pricing tier with custom Contact Sales pricing, while Regie.ai publishes three tiers: Free, Pro, and Enterprise.
- Groove by Clari is Salesforce-native and now part of Clari, keeping all activity data natively inside Salesforce.
- Regie.ai's RegieGO workspace runs multi-channel outreach plays across email, phone, and social from a single chat interface.
- Each vendor lists 10 features on its own pricing page, with Groove by Clari emphasizing Salesforce integration and Regie.ai emphasizing AI agents for sourcing, ranking, and follow-ups.
Reviewed and updated September 21, 2026
Sales teams evaluating multi-channel sales outreach and engagement tracking tools often narrow their shortlist to Groove by Clari and Regie.ai. Both target the same job, but they cater to different workflows and budgets. This comparison covers pricing, features, and integrations so you can pick the right fit.
The Quick Answer
By each vendor's own wording, Groove by Clari lists deep salesforce integration and multi-channel engagement flows, while Regie.ai lists ai agents for sourcing, ranking, call prep and follow-ups and relevant messaging trained on your voice and company pitch. A capability both offer can appear under different names, so read both feature lists below.
Regie.ai publishes an entry price of $0/mo; Groove by Clari uses custom pricing, so the two cannot be compared on list price.
If your priority is coordinating outreach across email, phone, and social channels, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Groove by Clari is Salesforce-native sales engagement platform (part of Clari, which merged with Salesloft in December 2025) that automates email sequences, logging, and analytics while keeping all activity data natively in Salesforce.
Regie.ai is Agentic sales workspace (RegieGO) with built-in enrichment, emailing, dialing and workflows, plus multi-channel outreach plays across email, phone and social run from a single chat interface.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Groove
Free
Groove by Clari Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Groove | Contact Sales |
Groove's product and pricing pages on clari.com now redirect to Salesloft. Clari and Salesloft completed their merger on December 3, 2025, and Salesloft's merger page says the two "are now operating as one company, with Salesloft as our go-forward company and platform brand." Salesloft's site still offers a Groove login, and the merged company's customer FAQ says it has no current plans for required migrations from one product to the other. The Groove details above describe the product as Clari listed it, so confirm current packaging and price with Salesloft.
Sources: Clari and Salesloft complete merger, Salesloft and Clari are now one company, merger customer FAQ
Regie.ai Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 250 credits to get started (one-time) |
| Pro | $49/mo | 5,000 credits every month |
| Enterprise | Contact Sales | Volume credits, priced to your team |
Source: Regie.ai Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Regie.ai offers 3 pricing tiers compared to Groove by Clari's 1, giving you more granularity as you scale.
Regie.ai includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Deep Salesforce integration
- Multi-channel engagement flows
- Auto-logging of all activities to Salesforce
- Email tracking with open and click analytics
- Dialer with call logging and recording
- Meeting scheduler with calendar integration
- and 4 more listed below
- AI Agents for sourcing, ranking, call prep and follow-ups
- Relevant Messaging trained on your voice and company pitch
- Channel Orchestration across phone, email and social
- Multi-channel outreach plays with an execution timeline
- Built-in enrichment, emailing, dialing and workflows
- Always-On Pipeline with why-now signal tracking
- and 4 more listed below
Groove by Clari Key Features
- Deep Salesforce integration
- Multi-channel engagement flows
- Auto-logging of all activities to Salesforce
- Email tracking with open and click analytics
- Dialer with call logging and recording
- Meeting scheduler with calendar integration
- Analytics dashboards for sequence performance
- Template and snippet management
- Revenue intelligence (via Clari platform)
- Account-based engagement workflows
Regie.ai Key Features
- AI Agents for sourcing, ranking, call prep and follow-ups
- Relevant Messaging trained on your voice and company pitch
- Channel Orchestration across phone, email and social
- Multi-channel outreach plays with an execution timeline
- Built-in enrichment, emailing, dialing and workflows
- Always-On Pipeline with why-now signal tracking
- Website visitor identification
- Lead enrichment with a multi-provider waterfall
- Pre-built plays ready to run
- Sales-Ready AI with pre-baked prompts and automations
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Groove by Clari
- Deep Salesforce integration
- Multi-channel engagement flows
- Auto-logging of all activities to Salesforce
- Email tracking with open and click analytics
- Dialer with call logging and recording
- Meeting scheduler with calendar integration
- Analytics dashboards for sequence performance
- Template and snippet management
- Revenue intelligence (via Clari platform)
- Account-based engagement workflows
Listed only by Regie.ai
- AI Agents for sourcing, ranking, call prep and follow-ups
- Relevant Messaging trained on your voice and company pitch
- Channel Orchestration across phone, email and social
- Multi-channel outreach plays with an execution timeline
- Built-in enrichment, emailing, dialing and workflows
- Always-On Pipeline with why-now signal tracking
- Website visitor identification
- Lead enrichment with a multi-provider waterfall
- Pre-built plays ready to run
- Sales-Ready AI with pre-baked prompts and automations
Integration Ecosystem
Groove by Clari Integrations
Groove by Clari connects with: Salesforce, Gmail, Microsoft Outlook, Microsoft 365, Google Calendar, LinkedIn Sales Navigator, Clari, Zoom, Slack.
Regie.ai Integrations
Regie.ai connects with: Gmail, Microsoft Outlook, HubSpot, LinkedIn.
Shared Integrations
Both tools integrate with: Gmail, Microsoft Outlook.
Integrations listed only by Groove by Clari: Salesforce, Microsoft 365, Google Calendar, LinkedIn Sales Navigator, Clari, Zoom, Slack.
Integrations listed only by Regie.ai: HubSpot, LinkedIn.
Use Case Recommendations
Best Fit for Groove by Clari
- Organizations with complex tech stacks needing broad integration support (9 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
Best Fit for Regie.ai
- Budget-conscious teams looking for an affordable sales engagement platform
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Groove by Clari | Regie.ai |
|---|---|---|
| Starting Price | Contact Sales | Free |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 10 | 10 |
| Integrations | 9 | 4 |
| Founded | 2014 | N/A |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Groove by Clari and Regie.ai both serve the multi-channel sales outreach and engagement tracking market. Regie.ai publishes an entry price (a free tier), while Groove by Clari uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Regie.ai for current information; Groove's former page on clari.com now redirects to Salesloft.
Frequently asked questions.
Frequently asked questions- What's the main difference between Groove by Clari and Regie.ai?
- Groove by Clari is a Salesforce-native sales engagement platform, now part of Clari, that automates email sequences and logs activity directly in Salesforce. Regie.ai is an agentic sales workspace called RegieGO with built-in AI agents for sourcing, ranking, call prep, and follow-ups, running multi-channel outreach from a single chat interface.
- How much does Groove by Clari cost?
- Groove by Clari does not publish list pricing. It uses a single Contact Sales plan, meaning you need to reach out to its sales team directly for a quote based on your usage needs.
- How much does Regie.ai cost?
- Regie.ai offers a Free plan with 250 one-time credits to get started, a Pro plan at $49/mo with 5,000 credits every month, and an Enterprise plan with volume credits priced to your team through Contact Sales.
- Does Regie.ai have a free plan?
- Yes, Regie.ai has a Free tier that includes 250 one-time credits to get started, letting teams evaluate the platform without any upfront cost before moving to a paid tier.
- Which platform is better for Salesforce-heavy sales teams?
- Groove by Clari is built as a Salesforce-native platform, automating email sequences and auto-logging all activity directly into Salesforce, which makes it suited for teams that want engagement data to live natively inside their Salesforce instance.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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