Groove by Clari vs SalesQL: Sales Engagement Platform vs Data Enrichment Tool Comparison
Compare Groove by Clari (sales engagement platform) and SalesQL (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Compare Groove by Clari (sales engagement platform) and SalesQL (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Reviewed and updated September 4, 2026
Groove by Clari vs SalesQL: Sales Engagement Platform vs Data Enrichment Tool Comparison
Groove by Clari (sales engagement platform) and SalesQL (data enrichment tool) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Groove by Clari is a sales engagement platform for multi-channel sales outreach and engagement tracking; SalesQL is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Groove by Clari lists deep salesforce integration and multi-channel engagement flows, and SalesQL lists ai search over a contact database and verified email addresses.
SalesQL publishes an entry price of $0/mo; Groove by Clari uses custom pricing, so the two cannot be compared on list price.
If your priority is coordinating outreach across email, phone, and social channels, Groove by Clari is the one built for it; for finding accurate contact data for target accounts, that is SalesQL. Many teams run one of each.
Understanding the Core Difference
Groove by Clari is Salesforce-native sales engagement platform (now part of Clari) that automates email sequences, logging, and analytics while keeping all activity data natively in Salesforce.
SalesQL is SalesQL is a LinkedIn email finder and AI prospecting tool that returns real-time verified emails and phone numbers, enriches contact data and automates outreach. Plans are priced by monthly data credits with an email verifier included.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Groove
Free
Groove by Clari Pricing (as of September 2026)
| Plan | Price |
|---|---|
| Groove | Contact Sales |
Source: Groove by Clari Pricing
SalesQL Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Free | Free | 50 credits / month | Email verifier credits 100 |
| Basic | $39/mo | 2,000 credits / month | Email verifier (5,000 credits) |
| Professional | $79/mo | 5,000 credits / month | Email verifier (10,000 credits) |
| Organization | $119/mo | 12,000 credits / month | Email verifier (20,000 credits) |
Source: SalesQL Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
SalesQL offers 4 pricing tiers compared to Groove by Clari's 1, giving you more granularity as you scale.
SalesQL includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Deep Salesforce integration
- Multi-channel engagement flows
- Auto-logging of all activities to Salesforce
- Email tracking with open and click analytics
- Dialer with call logging and recording
- Meeting scheduler with calendar integration
- and 4 more listed below
- AI search over a contact database
- Verified email addresses
- Phone numbers
- LinkedIn prospecting
- CSV enrichment
- Email verifier and bulk email verifier
- and 2 more listed below
Groove by Clari Key Features
- Deep Salesforce integration
- Multi-channel engagement flows
- Auto-logging of all activities to Salesforce
- Email tracking with open and click analytics
- Dialer with call logging and recording
- Meeting scheduler with calendar integration
- Analytics dashboards for sequence performance
- Template and snippet management
- Revenue intelligence (via Clari platform)
- Account-based engagement workflows
SalesQL Key Features
- AI search over a contact database
- Verified email addresses
- Phone numbers
- LinkedIn prospecting
- CSV enrichment
- Email verifier and bulk email verifier
- API
- Unlimited exports
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Groove by Clari
- Deep Salesforce integration
- Multi-channel engagement flows
- Auto-logging of all activities to Salesforce
- Email tracking with open and click analytics
- Dialer with call logging and recording
- Meeting scheduler with calendar integration
- Analytics dashboards for sequence performance
- Template and snippet management
- Revenue intelligence (via Clari platform)
- Account-based engagement workflows
Listed only by SalesQL
- AI search over a contact database
- Verified email addresses
- Phone numbers
- LinkedIn prospecting
- CSV enrichment
- Email verifier and bulk email verifier
- API
- Unlimited exports
Integration Ecosystem
Groove by Clari Integrations
Groove by Clari connects with: Salesforce, Gmail, Microsoft Outlook, Microsoft 365, Google Calendar, LinkedIn Sales Navigator, Clari, Zoom, Slack.
SalesQL Integrations
SalesQL connects with: HubSpot, Zoho CRM, Pipedrive, Salesforce, Salesloft, Outreach, Gmail, Mailchimp, Zapier.
Shared Integrations
Both tools integrate with: Salesforce, Gmail.
Integrations listed only by Groove by Clari: Microsoft Outlook, Microsoft 365, Google Calendar, LinkedIn Sales Navigator, Clari, Zoom, Slack.
Integrations listed only by SalesQL: HubSpot, Zoho CRM, Pipedrive, Salesloft, Outreach, Mailchimp, Zapier.
Use Case Recommendations
Best Fit for Groove by Clari
- Teams that need a wide feature set (10 capabilities listed)
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
Best Fit for SalesQL
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | Groove by Clari | SalesQL |
|---|---|---|
| Starting Price | Contact Sales | Free |
| Top Tier Price | Contact Sales | $119/mo |
| Total Features Listed | 10 | 8 |
| Integrations | 9 | 9 |
| Founded | 2014 | N/A |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected sequences and engagement actions and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Groove by Clari serves the multi-channel sales outreach and engagement tracking side of an outbound stack and SalesQL the B2B lead data and contact enrichment side. SalesQL publishes an entry price (a free tier), while Groove by Clari uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Groove by Clari and SalesQL for current information.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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