Icypeas vs People Data Labs: Data Enrichment Tool Comparison
Compare Icypeas and People Data Labs side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Icypeas and People Data Labs are both B2B contact and data enrichment tools, but they differ in focus and pricing. Icypeas centers on email finding and verification starting at $19/mo, while People Data Labs offers broader person and company data with a free entry tier and paid plans starting at $98/mo. Choice depends on budget and integration needs.
Key takeaways
- Icypeas pricing starts at $19/mo for the Basic plan with 1,000 credits and scales to $499/mo for the Hypergrowth plan with 100,000 credits across 4 tiers.
- People Data Labs offers a free Testing tier with up to 100 credits/mo, then a Self-Serve plan at $98/mo starting with as few as 350 credits/mo, across 3 total tiers.
- Icypeas integrates with 6 tools including Google Sheets, n8n, Make, Zapier, Clay, and MCP, while People Data Labs integrates with 7 tools including Snowflake, Databricks, and Salesforce.
- Both platforms list 8 features each, but only Make and Zapier appear as shared integrations between the two tools.
- Icypeas was founded in 2022, while the article lists no founding year for People Data Labs.
Reviewed and updated September 2, 2026
Icypeas vs People Data Labs: Data Enrichment Tool Comparison
If you are comparing B2B lead data and contact enrichment tools, Icypeas and People Data Labs will likely both appear on your radar. They share some surface-level similarities, but the details reveal important differences in pricing, capability, and target audience.
The Quick Answer
By each vendor's own wording, Icypeas lists email finder and email verifier, while People Data Labs lists person data and company data. A capability both offer can appear under different names, so read both feature lists below.
People Data Labs offers a lower entry point at $0/mo compared to Icypeas at $19/mo.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Icypeas is Helps B2B teams find and verify professional email addresses, enrich leads and identify LinkedIn profiles, through a web app or an API. Credits are charged only for found emails.
People Data Labs is B2B person and company data provider that collects, standardizes and refreshes workforce datasets and delivers them through enrichment and search APIs, licensed data feeds and cloud data platforms.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Basic
Testing
Icypeas Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $19/mo | 1,000 credits |
| Premium | $39/mo | 4,000 credits |
| Advanced | $89/mo | 10,000 credits |
| Hypergrowth | $499/mo | 100,000 credits |
Source: Icypeas Pricing
People Data Labs Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Testing | Free | Up to 100 credits/mo |
| Self-Serve | $98/mo | Start with as few as 350 credits/mo |
| Bulk Data | Contact Sales | Custom volume |
Source: People Data Labs Pricing
Pricing Analysis
People Data Labs offers the lower entry point ($0/mo vs $19/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Icypeas offers 4 pricing tiers compared to People Data Labs's 3, giving you more granularity as you scale.
People Data Labs includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Email Finder
- Email Verifier
- Domain Scan
- Profile Scraper
- Company Scraper
- Reverse Email Lookup
- and 2 more listed below
- Person Data
- Company Data
- Job Posting Data
- Contact data included
- Access to premium fields
- CSV enrichment available
- and 2 more listed below
Icypeas Key Features
- Email Finder
- Email Verifier
- Domain Scan
- Profile Scraper
- Company Scraper
- Reverse Email Lookup
- Catch-All verification
- Credits roll over
People Data Labs Key Features
- Person Data
- Company Data
- Job Posting Data
- Contact data included
- Access to premium fields
- CSV enrichment available
- Data License Feeds
- SSO / SAML
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Icypeas
- Email Finder
- Email Verifier
- Domain Scan
- Profile Scraper
- Company Scraper
- Reverse Email Lookup
- Catch-All verification
- Credits roll over
Listed only by People Data Labs
- Person Data
- Company Data
- Job Posting Data
- Contact data included
- Access to premium fields
- CSV enrichment available
- Data License Feeds
- SSO / SAML
Integration Ecosystem
Icypeas Integrations
Icypeas connects with: Google Sheets, n8n, Make, Zapier, Clay, MCP.
People Data Labs Integrations
People Data Labs connects with: Make, Ping Identity, Zapier, Snowflake, Bouncer, Databricks, Salesforce.
Shared Integrations
Both tools integrate with: Make, Zapier.
Integrations listed only by Icypeas: Google Sheets, n8n, Clay, MCP.
Integrations listed only by People Data Labs: Ping Identity, Snowflake, Bouncer, Databricks, Salesforce.
Use Case Recommendations
Best Fit for Icypeas
- Budget-conscious teams looking for an affordable data enrichment tool
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
- Sales teams researching target accounts
Best Fit for People Data Labs
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (7 integrations)
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Icypeas | People Data Labs |
|---|---|---|
| Starting Price | $19/mo | Free |
| Top Tier Price | $499/mo | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 6 | 7 |
| Founded | 2022 | N/A |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Icypeas and People Data Labs both serve the B2B lead data and contact enrichment market. People Data Labs offers a more accessible entry point, while Icypeas starts at $19/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Icypeas and People Data Labs for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Icypeas and People Data Labs?
- Icypeas focuses on finding and verifying professional email addresses, enriching leads, and identifying LinkedIn profiles through a web app or API, charging credits only for found emails. People Data Labs collects, standardizes, and refreshes workforce datasets, delivering person and company data through enrichment APIs, licensed data feeds, and cloud data platforms.
- Which tool is cheaper, Icypeas or People Data Labs?
- People Data Labs has the lower entry point with a free Testing tier offering up to 100 credits per month, compared to Icypeas which starts at $19/mo for its Basic plan with 1,000 credits. However, People Data Labs' paid Self-Serve plan costs $98/mo, higher than several of Icypeas' paid tiers.
- Which tool has more integrations, Icypeas or People Data Labs?
- People Data Labs has more integrations, connecting with 7 tools including Snowflake, Databricks, Salesforce, Ping Identity, and Bouncer. Icypeas connects with 6 tools, including Google Sheets, n8n, Clay, and MCP. Both tools share only Make and Zapier as common integrations.
- Is Icypeas or People Data Labs better for enterprise use?
- People Data Labs is positioned as the better fit for enterprise buyers, since its Bulk Data plan uses custom pricing with dedicated support for custom volume needs. Icypeas caps out at a $499/mo Hypergrowth plan offering 100,000 credits, which suits growing teams but lacks a custom enterprise tier.
- Do Icypeas and People Data Labs offer a free trial or free tier?
- People Data Labs offers a free Testing tier with up to 100 credits per month, allowing teams to evaluate the platform before paying. Icypeas does not list a free tier, with its lowest paid plan starting at $19/mo for 1,000 credits.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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