Kaspr vs LeadMagic: Data Enrichment Tool Comparison
Compare Kaspr and LeadMagic side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Kaspr and LeadMagic both provide B2B contact data for target accounts but differ in approach and pricing. Kaspr starts free and centers on a LinkedIn Chrome extension with lead management and CRM sync. LeadMagic starts at $49.99/mo and offers pay-per-result verified emails, mobile numbers, and company intelligence via API, CSV, and MCP server.
Key takeaways
- Kaspr's Free plan includes 15 B2B email credits, 5 phone credits, and 5 direct email credits per month, while its Starter plan costs $65/mo and Business costs $99/mo.
- LeadMagic's entry plan, Basic, costs $49.99/mo for 2,000 monthly credits with no rollover, while its Ultimate plan costs $849/mo for 100,000 monthly credits.
- LeadMagic offers 6 pricing tiers compared to Kaspr's 4, giving more granularity for teams scaling up.
- Kaspr and LeadMagic share only two listed integrations, Salesforce and Zapier, while each also connects to several tools the other does not, such as HubSpot and Pipedrive for Kaspr and Clay and Apollo for LeadMagic.
- Kaspr lists features such as a Chrome extension, lead management, and CSV enrichment, while LeadMagic lists features such as email finder, mobile finder, and waterfall enrichment.
Reviewed and updated September 2, 2026
Kaspr vs LeadMagic: Data Enrichment Tool Comparison
Finding the right data enrichment tool can directly impact your revenue pipeline. Kaspr and LeadMagic both aim to solve the same core problem (finding accurate contact data for target accounts), yet they approach it differently. Let's break down the specifics.
The Quick Answer
By each vendor's own wording, Kaspr lists kaspr chrome extension and lead management, while LeadMagic lists email finder and mobile finder. A capability both offer can appear under different names, so read both feature lists below.
Kaspr offers a lower entry point at $0/mo compared to LeadMagic at $49.99/mo.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Kaspr is B2B contact data tool with a LinkedIn Chrome extension for phone numbers and email addresses, lead management, bulk enrichment and CRM sync.
LeadMagic is Pay-per-result B2B data platform for verified emails, direct mobile numbers, company intelligence and buying signals, delivered through CSV, API, an MCP server and integrations.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Free
Basic
Kaspr Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 15 B2B email credits, 5 Phone credits and 5 Direct email credits per month |
| Starter | $65/mo | Unlimited B2B email credits, 100 Phone credits and 5 Direct email credits per month |
| Business | $99/mo | Unlimited B2B email credits, 200 Phone credits and 200 Direct email credits per month |
| Enterprise | Contact Sales | Unlimited B2B email credits and unlimited Phone credits |
Source: Kaspr Pricing
LeadMagic Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $49.99/mo | 2,000 monthly credits; no rollover; search and export not included |
| Essential | $99/mo | 5,000 monthly credits; search and export included at 10,000 rows/day; up to 2 months banked |
| Growth | $249/mo | 20,000 monthly credits; search and export included at 25,000 rows/day; up to 2 months banked |
| Professional | $499/mo | 50,000 monthly credits; search and export included at 50,000 rows/day; unmetered search API at 5 RPS account-wide |
| Ultimate | $849/mo | 100,000 monthly credits; search and export included at 100,000 rows/day; unmetered search API at 10 RPS account-wide |
| Enterprise | Contact Sales | Custom volume with a credit price lock and a dedicated SLA |
Source: LeadMagic Pricing
Pricing Analysis
Kaspr is more affordable at the entry level ($0/mo vs $49.99/mo). For teams with tight budgets or those just getting started with B2B lead data and contact enrichment, this price difference matters.
LeadMagic offers 6 pricing tiers compared to Kaspr's 4, giving you more granularity as you scale.
Kaspr includes a free tier, letting you test the platform before committing financially.
Features Breakdown
- Kaspr Chrome Extension
- Lead Management
- Enrichment Automations
- CSV Enrichment
- Kaspr on Sales Navigator
- Shared credits
- and 2 more listed below
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- and 2 more listed below
Kaspr Key Features
- Kaspr Chrome Extension
- Lead Management
- Enrichment Automations
- CSV Enrichment
- Kaspr on Sales Navigator
- Shared credits
- Kaspr on LinkedIn Recruiter Lite
- Team Usage Reports
LeadMagic Key Features
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Kaspr
- Kaspr Chrome Extension
- Lead Management
- Enrichment Automations
- CSV Enrichment
- Kaspr on Sales Navigator
- Shared credits
- Kaspr on LinkedIn Recruiter Lite
- Team Usage Reports
Listed only by LeadMagic
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
Integration Ecosystem
Kaspr Integrations
Kaspr connects with: HubSpot, Salesforce, Pipedrive, Zoho CRM, Brevo, Lemlist, Zapier, Ringover, Aircall.
LeadMagic Integrations
LeadMagic connects with: Smartlead, Instantly, Email Bison, Salesforce, Zapier, Slack, n8n, Make, Clay, Apollo.
Shared Integrations
Both tools integrate with: Salesforce, Zapier.
Integrations listed only by Kaspr: HubSpot, Pipedrive, Zoho CRM, Brevo, Lemlist, Ringover, Aircall.
Integrations listed only by LeadMagic: Smartlead, Instantly, Email Bison, Slack, n8n, Make, Clay, Apollo.
Use Case Recommendations
Best Fit for Kaspr
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for LeadMagic
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | Kaspr | LeadMagic |
|---|---|---|
| Starting Price | Free | $49.99/mo |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 8 | 8 |
| Integrations | 9 | 10 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Kaspr and LeadMagic both serve the B2B lead data and contact enrichment market. Kaspr offers a more accessible entry point, while LeadMagic starts at $49.99/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Kaspr and LeadMagic for current information.
Frequently asked questions.
Frequently asked questions- Which is cheaper, Kaspr or LeadMagic?
- Kaspr is cheaper at the entry level, offering a $0/mo Free plan compared to LeadMagic's $49.99/mo Basic plan. Kaspr's paid tiers are Starter at $65/mo and Business at $99/mo, while LeadMagic's tiers range from Essential at $99/mo up to Ultimate at $849/mo, both with Enterprise plans available via contact sales.
- Does Kaspr have a free plan?
- Yes, Kaspr offers a Free plan that includes 15 B2B email credits, 5 phone credits, and 5 direct email credits per month. This lets budget-conscious teams test the platform before committing financially, whereas LeadMagic's entry plan starts at $49.99/mo.
- What integrations does LeadMagic support?
- LeadMagic connects with Smartlead, Instantly, Email Bison, Salesforce, Zapier, Slack, n8n, Make, Clay, and Apollo. Of these, only Salesforce and Zapier are also listed by Kaspr, while the rest, such as Clay and Apollo, are listed only by LeadMagic.
- What integrations does Kaspr support?
- Kaspr connects with HubSpot, Salesforce, Pipedrive, Zoho CRM, Brevo, Lemlist, Zapier, Ringover, and Aircall. It shares only Salesforce and Zapier with LeadMagic, while integrations like HubSpot, Pipedrive, Zoho CRM, Brevo, Lemlist, Ringover, and Aircall are listed only by Kaspr.
- How many pricing tiers does each tool offer?
- Kaspr offers 4 pricing tiers: Free, Starter at $65/mo, Business at $99/mo, and Enterprise via contact sales. LeadMagic offers 6 pricing tiers: Basic at $49.99/mo, Essential at $99/mo, Growth at $249/mo, Professional at $499/mo, Ultimate at $849/mo, and Enterprise via contact sales.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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