Tool Comparisons

    Kaspr vs Wiza: Data Enrichment Tool Comparison

    Compare Kaspr and Wiza side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.

    Editorial illustration for Kaspr vs Wiza
    September 2, 2026Updated September 2, 20265 min read
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    The short answer

    Kaspr and Wiza are both B2B contact enrichment tools that start free at $0/mo. Kaspr offers a Chrome extension for LinkedIn contact data, lead management, and CRM sync across 9 integrations, while Wiza verifies emails and phone numbers on request with LinkedIn and Sales Navigator export across 10 integrations, including Outreach, Salesloft, and Clay.

    Key takeaways

    • Kaspr's paid plans are Starter at $65/mo and Business at $99/mo, with Enterprise available by contacting sales.
    • Wiza's paid plans are Starter at $49/mo, Email at $99/mo, and Email + Phone at $199/mo, with a Team Plan for 3 or more users by contacting sales.
    • Wiza offers 5 pricing tiers compared to Kaspr's 4 tiers.
    • Kaspr integrates with 9 tools including HubSpot, Salesforce, Brevo, Lemlist, Ringover, and Aircall, while Wiza integrates with 10 tools including Outreach, Salesloft, Attio, Gong Engage, and Clay.
    • Both Kaspr and Wiza list 8 total features on their respective feature pages.

    Reviewed and updated September 2, 2026

    Kaspr vs Wiza: Data Enrichment Tool Comparison

    Kaspr and Wiza compete head-to-head in the B2B lead data and contact enrichment space. This guide compares their pricing tiers, feature sets, and integration ecosystems to help you make a confident decision.

    The Quick Answer

    By each vendor's own wording, Kaspr lists kaspr chrome extension and lead management, while Wiza lists unlimited email reveals and ai research. A capability both offer can appear under different names, so read both feature lists below.

    Both start at the same price point ($0/mo), so the decision comes down to features and workflow fit.

    If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.

    Understanding the Core Difference

    Kaspr is B2B contact data tool with a LinkedIn Chrome extension for phone numbers and email addresses, lead management, bulk enrichment and CRM sync.

    Wiza is B2B prospecting tool that verifies emails and phone numbers at the moment they are requested, with LinkedIn and Sales Navigator export and CRM push.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Kaspr Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree15 B2B email credits, 5 Phone credits and 5 Direct email credits per month
    Starter$65/moUnlimited B2B email credits, 100 Phone credits and 5 Direct email credits per month
    Business$99/moUnlimited B2B email credits, 200 Phone credits and 200 Direct email credits per month
    EnterpriseContact SalesUnlimited B2B email credits and unlimited Phone credits

    Source: Kaspr Pricing

    Wiza Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree20 valid emails and 5 phone numbers
    Starter$49/mo100 valid emails per month and 100 phone numbers per month
    Email$99/mo500 valid emails per month
    Email + Phone$199/mo500 valid emails per month and 500 phone numbers per month
    Team PlanContact Sales3+ users, unlimited valid emails and unlimited phone numbers

    Source: Wiza Pricing

    Pricing Analysis

    Both platforms start at the same $0/mo price point. The decision comes down to which feature set and tier structure works better for your expected usage.

    Wiza offers 5 pricing tiers compared to Kaspr's 4, giving you more granularity as you scale.

    Both platforms offer free tiers, so you can test each one before spending anything.

    Features Breakdown

    Kaspr lists
    • Kaspr Chrome Extension
    • Lead Management
    • Enrichment Automations
    • CSV Enrichment
    • Kaspr on Sales Navigator
    • Shared credits
    • and 2 more listed below
    Wiza lists
    • Unlimited email reveals
    • AI Research
    • CRM integrations
    • Team analytics
    • Wiza Prospect
    • Advanced fields
    • and 2 more listed below
    What Kaspr and Wiza each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Kaspr Key Features

    • Kaspr Chrome Extension
    • Lead Management
    • Enrichment Automations
    • CSV Enrichment
    • Kaspr on Sales Navigator
    • Shared credits
    • Kaspr on LinkedIn Recruiter Lite
    • Team Usage Reports

    Wiza Key Features

    • Unlimited email reveals
    • AI Research
    • CRM integrations
    • Team analytics
    • Wiza Prospect
    • Advanced fields
    • CSV import
    • API access

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Kaspr

    • Kaspr Chrome Extension
    • Lead Management
    • Enrichment Automations
    • CSV Enrichment
    • Kaspr on Sales Navigator
    • Shared credits
    • Kaspr on LinkedIn Recruiter Lite
    • Team Usage Reports

    Listed only by Wiza

    • Unlimited email reveals
    • AI Research
    • CRM integrations
    • Team analytics
    • Wiza Prospect
    • Advanced fields
    • CSV import
    • API access

    Integration Ecosystem

    Kaspr Integrations

    Kaspr connects with: HubSpot, Salesforce, Pipedrive, Zoho CRM, Brevo, Lemlist, Zapier, Ringover, Aircall.

    Wiza Integrations

    Wiza connects with: Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, Clay.

    Shared Integrations

    Both tools integrate with: HubSpot, Salesforce, Pipedrive, Zoho CRM, Zapier.

    Integrations listed only by Kaspr: Brevo, Lemlist, Ringover, Aircall.

    Integrations listed only by Wiza: Outreach, Salesloft, Attio, Gong Engage, Clay.

    Use Case Recommendations

    Best Fit for Kaspr

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Best Fit for Wiza

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Organizations with complex tech stacks needing broad integration support (10 integrations)
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Feature Comparison Summary

    FeatureKasprWiza
    Starting PriceFreeFree
    Top Tier PriceContact SalesContact Sales
    Total Features Listed88
    Integrations910

    Getting Started Checklist

    1. Define your B2B lead data and contact enrichment requirements and monthly budget
    2. Estimate your expected data credits or contact lookups to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Kaspr and Wiza both serve the B2B lead data and contact enrichment market. Kaspr offers a more accessible entry point, while Wiza starts at $0/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Kaspr and Wiza for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    How much do Kaspr and Wiza cost compared to each other?
    Both tools offer a free tier at $0/mo. Kaspr's paid plans are Starter at $65/mo and Business at $99/mo, with Enterprise priced by contacting sales. Wiza's paid plans are Starter at $49/mo, Email at $99/mo, and Email + Phone at $199/mo, with a Team Plan for 3 or more users priced by contacting sales.
    What integrations does Kaspr support?
    Kaspr connects with HubSpot, Salesforce, Pipedrive, Zoho CRM, Brevo, Lemlist, Zapier, Ringover, and Aircall, for a total of 9 integrations. Integrations listed only by Kaspr and not by Wiza include Brevo, Lemlist, Ringover, and Aircall.
    What integrations does Wiza support?
    Wiza connects with Salesforce, Outreach, HubSpot, Pipedrive, Zoho CRM, Salesloft, Attio, Gong Engage, Zapier, and Clay, for a total of 10 integrations. Integrations listed only by Wiza and not by Kaspr include Outreach, Salesloft, Attio, Gong Engage, and Clay.
    Which tool is better for teams with complex tech stacks?
    Wiza is recommended for organizations with complex tech stacks needing broad integration support, since it lists 10 integrations compared to Kaspr's 9. Both tools are also suitable for budget-conscious teams that want to start free and scale up as needs grow.
    What is the core difference between Kaspr and Wiza?
    Kaspr is a B2B contact data tool built around a LinkedIn Chrome extension for phone numbers and email addresses, with lead management, bulk enrichment, and CRM sync. Wiza is a B2B prospecting tool that verifies emails and phone numbers at the moment they are requested, with LinkedIn and Sales Navigator export and CRM push.
    KasprWizaData Enrichment ToolComparisondata-enrichment
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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