Kixie vs ZoomInfo: Sales Engagement Platform vs Data Enrichment Tool Comparison
Compare Kixie (sales engagement platform) and ZoomInfo (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Kixie is a sales engagement platform for multi channel outreach and engagement tracking, priced through custom quotes with no published list price. ZoomInfo is a B2B data enrichment tool offering a free Lite tier plus paid plans starting at $1250 per month, with 260M+ professional profiles and 100M+ company profiles. Many teams use both.
Key takeaways
- Kixie uses custom Contact Sales pricing across three plans: Professional Plan, Single-Line PowerDialer, and Multi-Line PowerDialer.
- ZoomInfo offers four pricing tiers: Lite (Free), Professional at $1250/mo, Advanced at $2083/mo, and Elite at $3333/mo.
- ZoomInfo lists 260M+ professional profiles, 100M+ company profiles, 150M+ direct emails, and 135M+ verified phone numbers.
- Kixie lists 12 features including Outbound Call & Text Cadences, Bi-Directional CRM Integration, and Conversation Intelligence.
- Both platforms integrate with HubSpot and Salesforce, while Kixie also connects with Zoho, Pipedrive, and Zapier, and ZoomInfo also connects with Microsoft Dynamics 365, Marketo, Outreach, and SalesLoft.
Reviewed and updated September 5, 2026
Kixie vs ZoomInfo: Sales Engagement Platform vs Data Enrichment Tool Comparison
Kixie is a sales engagement platform; ZoomInfo is a data enrichment tool. Whether you need one, the other, or both depends on which part of the workflow you are buying for: multi-channel sales outreach and engagement tracking on one side, B2B lead data and contact enrichment on the other. This guide lays out what each vendor publishes.
The Quick Answer
Kixie is a sales engagement platform for multi-channel sales outreach and engagement tracking; ZoomInfo is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, Kixie lists outbound call & text cadences and bi-directional crm integration, and ZoomInfo lists 260m+ published professional profiles and 100m+ company profiles.
ZoomInfo publishes an entry price of $0/mo; Kixie uses custom pricing, so the two cannot be compared on list price.
If your priority is coordinating outreach across email, phone, and social channels, Kixie is the one built for it; for finding accurate contact data for target accounts, that is ZoomInfo. Many teams run one of each.
Understanding the Core Difference
Kixie is AI-powered sales communications platform combining a multi-line power dialer, business SMS and a contact center with bi-directional CRM integration. Runs automated outbound calling and texting cadences and adds conversation intelligence for call analysis and coaching.
ZoomInfo is Enterprise B2B database with 260M+ professional profiles, intent data, and comprehensive company intelligence.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Professional Plan
Lite (Free)
Kixie Pricing (as of September 2026)
| Plan | Price | Emails |
|---|---|---|
| Professional Plan | Contact Sales | Unlimited Minutes for US/Canada calls |
| Single-Line PowerDialer | Contact Sales | Unlimited Minutes for US/Canada calls; 1-line PowerDialer |
| Multi-Line PowerDialer | Contact Sales | Unlimited Minutes for US/Canada calls; PowerDial up to 4 lines |
Source: Kixie Pricing
ZoomInfo Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Lite (Free) | Free | 10-25 credits/month | N/A |
| Professional | $1250/mo | 5,000 credits/year | N/A |
| Advanced | $2083/mo | 10,000 credits/year | N/A |
| Elite | $3333/mo | 10,000 credits/year | N/A |
Source: ZoomInfo Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
ZoomInfo offers 4 pricing tiers compared to Kixie's 3, giving you more granularity as you scale.
ZoomInfo includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Outbound Call & Text Cadences
- Bi-Directional CRM Integration
- Click-to-Call / Click-to-Text
- SMS Templates
- Team SMS
- Voicemail Drop
- and 6 more listed below
- 260M+ published professional profiles
- 100M+ company profiles
- 150M+ direct emails
- 135M+ verified phone numbers
- 65M+ direct dials
- Intent signals (11K+ topics)
- and 3 more listed below
Kixie Key Features
- Outbound Call & Text Cadences
- Bi-Directional CRM Integration
- Click-to-Call / Click-to-Text
- SMS Templates
- Team SMS
- Voicemail Drop
- Live Call Coaching
- IVR Auto-Attendant
- Call Recording
- ConnectionBoost
- Conversation Intelligence
- Developer API
ZoomInfo Key Features
- 260M+ published professional profiles
- 100M+ company profiles
- 150M+ direct emails
- 135M+ verified phone numbers
- 65M+ direct dials
- Intent signals (11K+ topics)
- Technographic data
- ZoomInfo Copilot AI
- GTM Studio
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Kixie
- Outbound Call & Text Cadences
- Bi-Directional CRM Integration
- Click-to-Call / Click-to-Text
- SMS Templates
- Team SMS
- Voicemail Drop
- Live Call Coaching
- IVR Auto-Attendant
- Call Recording
- ConnectionBoost
- Conversation Intelligence
- Developer API
Listed only by ZoomInfo
- 260M+ published professional profiles
- 100M+ company profiles
- 150M+ direct emails
- 135M+ verified phone numbers
- 65M+ direct dials
- Intent signals (11K+ topics)
- Technographic data
- ZoomInfo Copilot AI
- GTM Studio
Integration Ecosystem
Kixie Integrations
Kixie connects with: HubSpot, Salesforce, Zoho, Pipedrive, Zapier.
ZoomInfo Integrations
ZoomInfo connects with: Salesforce, HubSpot, Microsoft Dynamics 365, Marketo, Outreach, SalesLoft.
Shared Integrations
Both tools integrate with: HubSpot, Salesforce.
Integrations listed only by Kixie: Zoho, Pipedrive, Zapier.
Integrations listed only by ZoomInfo: Microsoft Dynamics 365, Marketo, Outreach, SalesLoft.
Use Case Recommendations
Best Fit for Kixie
- Teams that need a wide feature set (12 capabilities listed)
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
Best Fit for ZoomInfo
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (6 integrations)
- Teams that want to start free and scale up as needs grow
Feature Comparison Summary
| Feature | Kixie | ZoomInfo |
|---|---|---|
| Starting Price | Contact Sales | Free |
| Top Tier Price | Contact Sales | $3333/mo |
| Total Features Listed | 12 | 9 |
| Integrations | 5 | 6 |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected sequences and engagement actions and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Kixie serves the multi-channel sales outreach and engagement tracking side of an outbound stack and ZoomInfo the B2B lead data and contact enrichment side. ZoomInfo publishes an entry price (a free tier), while Kixie uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Kixie and ZoomInfo for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Kixie and ZoomInfo?
- Kixie is a sales engagement platform built for multi-channel outreach and engagement tracking, while ZoomInfo is a data enrichment tool built for B2B lead data and contact enrichment. They cover different parts of the sales workflow, which is why many teams run both platforms together rather than choosing one over the other.
- How much does Kixie cost?
- Kixie does not publish list pricing. All three of its plans, the Professional Plan, Single-Line PowerDialer, and Multi-Line PowerDialer, require contacting Kixie's sales team directly for a quote based on usage needs.
- How much does ZoomInfo cost?
- ZoomInfo offers a free Lite tier plus three paid tiers: Professional at $1250 per month, Advanced at $2083 per month, and Elite at $3333 per month, each tied to different annual contact credit allowances.
- Do Kixie and ZoomInfo integrate with the same tools?
- Yes, both platforms integrate with HubSpot and Salesforce. Beyond that, Kixie also connects with Zoho, Pipedrive, and Zapier, while ZoomInfo also connects with Microsoft Dynamics 365, Marketo, Outreach, and SalesLoft, so the shared overlap is limited to two CRMs.
- Should I choose Kixie or ZoomInfo for my sales team?
- It depends on the workflow gap you're filling. Kixie fits SDR teams running multi-channel outreach sequences and sales managers tracking engagement metrics, while ZoomInfo fits budget-conscious teams and organizations with complex tech stacks that need broad B2B contact data.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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