LeadMagic vs The Companies API: Data Enrichment Tool Comparison
Compare LeadMagic and The Companies API side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Compare LeadMagic and The Companies API side by side. See pricing, features, and integrations to choose the right data enrichment tool for your needs.
Reviewed and updated September 4, 2026
LeadMagic vs The Companies API: Data Enrichment Tool Comparison
LeadMagic and The Companies API compete head-to-head in the B2B lead data and contact enrichment space. This guide compares their pricing tiers, feature sets, and integration ecosystems to help you make a confident decision.
The Quick Answer
By each vendor's own wording, LeadMagic lists email finder and mobile finder, while The Companies API lists domain to company profile enrichment and access to all 50m companies. A capability both offer can appear under different names, so read both feature lists below.
The Companies API offers a lower entry point at $0/mo compared to LeadMagic at $49.99/mo.
If your priority is finding accurate contact data for target accounts, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
LeadMagic is Pay-per-result B2B data platform for verified emails, direct mobile numbers, company intelligence and buying signals, delivered through CSV, API, an MCP server and integrations.
The Companies API is The Companies API is a company enrichment API that turns a domain name into a structured company profile with firmographics such as industry, employee count, founding year and revenue across 50 million companies. Plans are monthly credit allowances with a request-rate limit.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Basic
Free
LeadMagic Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $49.99/mo | 2,000 monthly credits; no rollover; search and export not included |
| Essential | $99/mo | 5,000 monthly credits; search and export included at 10,000 rows/day; up to 2 months banked |
| Growth | $249/mo | 20,000 monthly credits; search and export included at 25,000 rows/day; up to 2 months banked |
| Professional | $499/mo | 50,000 monthly credits; search and export included at 50,000 rows/day; unmetered search API at 5 RPS account-wide |
| Ultimate | $849/mo | 100,000 monthly credits; search and export included at 100,000 rows/day; unmetered search API at 10 RPS account-wide |
| Enterprise | Contact Sales | Custom volume with a credit price lock and a dedicated SLA |
Source: LeadMagic Pricing
The Companies API Pricing (as of September 2026)
| Plan | Price | Emails |
|---|---|---|
| Free | Free | 500 credits |
| Startup | $95/mo | 50000 credits per month |
| Scaleup | $295/mo | 250000 credits per month |
| Enterprise | $595/mo | 500000 credits per month |
Source: The Companies API Pricing
Pricing Analysis
The Companies API offers the lower entry point ($0/mo vs $49.99/mo). Teams watching their budget will appreciate the savings, especially when starting out.
LeadMagic offers 6 pricing tiers compared to The Companies API's 4, giving you more granularity as you scale.
The Companies API includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- and 2 more listed below
- Domain to company profile enrichment
- Access to all 50M companies
- Firmographics: industry, employee count, founding year, revenue
- Company lists
- Additional credits at a per-1,000 rate
- Rate-limited API by plan
LeadMagic Key Features
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
The Companies API Key Features
- Domain to company profile enrichment
- Access to all 50M companies
- Firmographics: industry, employee count, founding year, revenue
- Company lists
- Additional credits at a per-1,000 rate
- Rate-limited API by plan
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by LeadMagic
- Email Finder
- Mobile Finder
- Email Validation
- Job Change Detector
- Waterfall Enrichment
- MCP & lm-tui Access
- All 15+ Endpoints, One Key
- Multi-Seat Shared Pool
Listed only by The Companies API
- Domain to company profile enrichment
- Access to all 50M companies
- Firmographics: industry, employee count, founding year, revenue
- Company lists
- Additional credits at a per-1,000 rate
- Rate-limited API by plan
Integration Ecosystem
LeadMagic Integrations
LeadMagic connects with: Smartlead, Instantly, Email Bison, Salesforce, Zapier, Slack, n8n, Make, Clay, Apollo.
The Companies API Integrations
The Companies API connects with: .
Integrations listed only by LeadMagic: Smartlead, Instantly, Email Bison, Salesforce, Zapier, Slack, n8n, Make, Clay, Apollo.
Use Case Recommendations
Best Fit for LeadMagic
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that need a wide feature set (8 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for The Companies API
- Budget-conscious teams looking for an affordable data enrichment tool
- Teams that want to start free and scale up as needs grow
- Revenue operations teams building targeted prospect lists
- Marketing teams enriching CRM data for segmentation
Feature Comparison Summary
| Feature | LeadMagic | The Companies API |
|---|---|---|
| Starting Price | $49.99/mo | Free |
| Top Tier Price | Contact Sales | $595/mo |
| Total Features Listed | 8 | 6 |
| Integrations | 10 | 0 |
Getting Started Checklist
- Define your B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
LeadMagic and The Companies API both serve the B2B lead data and contact enrichment market. The Companies API offers a more accessible entry point, while LeadMagic starts at $49.99/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit LeadMagic and The Companies API for current information.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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