Mailshake vs NuReply: Cold Email Platform Comparison
Compare Mailshake and NuReply side by side. See pricing, features, and integrations to choose the right cold email platform for your needs.
Mailshake and NuReply are both cold email platforms, but Mailshake is a broader sales engagement suite with a VOIP dialer and LinkedIn automation starting at $29/mo, while NuReply is an AI driven cold email tool focused on warmup and multi-account sending starting at $25/mo. NuReply scales to $400/mo across six tiers, while Mailshake's top tier requires contacting sales.
Key takeaways
- Mailshake's Starter plan costs $29/mo while NuReply's Starter plan costs $25/mo, as of September 2026.
- NuReply offers six pricing tiers up to $400/mo for its Enterprise plan, while Mailshake offers four tiers topping out at custom Agency pricing.
- Mailshake integrates with Salesforce, Pipedrive, HubSpot, and Zapier, while NuReply integrates with Gmail, Outlook, HubSpot, Zapier, and SMTP.
- Mailshake lists a VOIP dialer with unlimited US and Canada calling and LinkedIn automation on its Sales Engagement plan and above, features not listed by NuReply.
- NuReply is operated by DuoCircle LLC and meters its plans by email accounts, AI credits, stored contacts, and monthly email volume.
Reviewed and updated September 4, 2026
Mailshake vs NuReply: Cold Email Platform Comparison
Mailshake and NuReply compete head-to-head in the cold email outreach space. This guide compares their pricing tiers, feature sets, and integration ecosystems to help you make a confident decision.
The Quick Answer
By each vendor's own wording, Mailshake lists unlimited email warmup and unlimited campaigns, while NuReply lists unlimited warm-up and unlimited sequences. A capability both offer can appear under different names, so read both feature lists below.
NuReply offers a lower entry point at $25/mo compared to Mailshake at $29/mo.
If your priority is sending campaigns that land in the inbox and generate replies, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Mailshake is Sales engagement platform with email outreach, VOIP dialer, and LinkedIn automation for sales teams.
NuReply is AI cold email outreach platform that personalizes each email with AI, warms up sender reputation and runs multi-step campaigns across many connected sending accounts. Plans are metered by email accounts, AI credits, stored contacts and monthly email volume. Operated by DuoCircle LLC.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Starter
Starter
Mailshake Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Starter | $29/mo | UNLIMITED uploaded contacts | 1,500 email sends per month |
| Email Outreach | $49/mo | UNLIMITED uploaded contacts | UNLIMITED email sends per month |
| Sales Engagement | $99/mo | UNLIMITED uploaded contacts | UNLIMITED email sends per month |
| Agency Plan | Contact Sales | UNLIMITED uploaded contacts | UNLIMITED email sends per month |
Source: Mailshake Pricing
NuReply Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Starter | $25/mo | 10,000 contacts; 500 AI credits | 30,000 monthly emails; 50 email accounts |
| Launch | $50/mo | 25,000 contacts; 1,200 AI credits | 80,000 monthly emails; 100 email accounts |
| Growth | $100/mo | 50,000 contacts; 3,000 AI credits | 160,000 monthly emails; 250 email accounts |
| Scale | $200/mo | 100,000 contacts; 5,000 AI credits | 350,000 monthly emails; 500 email accounts |
| Pro | $300/mo | 175,000 contacts; 7,000 AI credits | 700,000 monthly emails; 800 email accounts |
| Enterprise | $400/mo | 250,000 contacts; 9,000 AI credits | 1,000,000 monthly emails; 1,500 email accounts |
Source: NuReply Pricing
Pricing Analysis
NuReply offers the lower entry point ($25/mo vs $29/mo). Teams watching their budget will appreciate the savings, especially when starting out.
NuReply offers 6 pricing tiers compared to Mailshake's 4, giving you more granularity as you scale.
Features Breakdown
- Unlimited email warmup
- Unlimited campaigns
- Mail merge
- A/B testing
- AI email writing
- Email rotation
- and 4 more listed below
- Unlimited Warm-up
- Unlimited Sequences
- Cold Email Writer
- Sentiment Analysis
- Multi-Variant Testing
- ESP Routing
- and 2 more listed below
Mailshake Key Features
- Unlimited email warmup
- Unlimited campaigns
- Mail merge
- A/B testing
- AI email writing
- Email rotation
- Unified inbox
- LinkedIn automation (Sales Engagement+)
- VOIP dialer (US/Canada unlimited)
- Lead Catcher
NuReply Key Features
- Unlimited Warm-up
- Unlimited Sequences
- Cold Email Writer
- Sentiment Analysis
- Multi-Variant Testing
- ESP Routing
- API Access
- Email Warmer
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Mailshake
- Unlimited email warmup
- Unlimited campaigns
- Mail merge
- A/B testing
- AI email writing
- Email rotation
- Unified inbox
- LinkedIn automation (Sales Engagement+)
- VOIP dialer (US/Canada unlimited)
- Lead Catcher
Listed only by NuReply
- Unlimited Warm-up
- Unlimited Sequences
- Cold Email Writer
- Sentiment Analysis
- Multi-Variant Testing
- ESP Routing
- API Access
- Email Warmer
Integration Ecosystem
Mailshake Integrations
Mailshake connects with: Salesforce, Pipedrive, HubSpot, Zapier.
NuReply Integrations
NuReply connects with: Gmail, Outlook, HubSpot, Zapier, SMTP.
Shared Integrations
Both tools integrate with: HubSpot, Zapier.
Integrations listed only by Mailshake: Salesforce, Pipedrive.
Integrations listed only by NuReply: Gmail, Outlook, SMTP.
Use Case Recommendations
Best Fit for Mailshake
- Budget-conscious teams looking for an affordable cold email platform
- Teams that need a wide feature set (10 capabilities listed)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for NuReply
- Budget-conscious teams looking for an affordable cold email platform
- Organizations with complex tech stacks needing broad integration support (5 integrations)
- Sales teams running high-volume outbound email campaigns
- Agencies managing multiple client outreach programs
Feature Comparison Summary
| Feature | Mailshake | NuReply |
|---|---|---|
| Starting Price | $29/mo | $25/mo |
| Top Tier Price | Contact Sales | $400/mo |
| Total Features Listed | 10 | 8 |
| Integrations | 4 | 5 |
Getting Started Checklist
- Define your cold email outreach requirements and monthly budget
- Estimate your expected email sending volume to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Mailshake and NuReply both serve the cold email outreach market. NuReply offers a more accessible entry point at $25/mo, while Mailshake starts at $29/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Mailshake and NuReply for current information.
Frequently asked questions.
Frequently asked questions- Which is cheaper, Mailshake or NuReply?
- NuReply's Starter plan costs $25/mo, which is less than Mailshake's Starter plan at $29/mo. Both figures reflect each vendor's entry level pricing as published on their pricing pages as of September 2026.
- What is the main difference between Mailshake and NuReply?
- Mailshake is a sales engagement platform that combines email outreach with a VOIP dialer and LinkedIn automation, while NuReply is an AI cold email platform focused on personalization, sender warmup, and multi-step campaigns across many connected sending accounts.
- Do Mailshake and NuReply integrate with the same tools?
- Both platforms integrate with HubSpot and Zapier. Beyond those shared integrations, Mailshake also connects with Salesforce and Pipedrive, while NuReply also connects with Gmail, Outlook, and SMTP.
- Which platform is recommended for high-volume outbound campaigns?
- NuReply is recommended for sales teams running high-volume outbound email campaigns and for agencies managing multiple client outreach programs. Its highest tier, Enterprise at $400/mo, supports 1,500 email accounts and 1,000,000 monthly emails.
- How many pricing tiers does each platform have?
- Mailshake offers four tiers: Starter, Email Outreach, Sales Engagement, and an Agency Plan that requires contacting sales. NuReply offers six tiers: Starter, Launch, Growth, Scale, Pro, and Enterprise, ranging from $25/mo to $400/mo.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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