Tool Comparisons

    Mailshake vs Regie.ai: Cold Email Platform vs Sales Engagement Platform Comparison

    Compare Mailshake (cold email platform) and Regie.ai (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Mailshake vs Regie.ai
    August 17, 2026Updated September 2, 20266 min read
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    The short answer

    Mailshake is a cold email platform built for sending campaigns that land in the inbox and generate replies, priced from $29/mo. Regie.ai is a sales engagement platform for coordinating multi-channel outreach across email, phone, and social, with a free entry tier starting at $0/mo. Many teams run both tools together.

    Key takeaways

    • Mailshake's Starter plan costs $29/mo and includes 1,500 email sends per month with unlimited uploaded contacts.
    • Regie.ai's Free plan offers 250 one-time credits, while its Pro plan costs $49/mo for 5,000 credits every month.
    • Mailshake offers four pricing tiers (Starter, Email Outreach, Sales Engagement, Agency Plan) compared to Regie.ai's three tiers (Free, Pro, Enterprise).
    • Both platforms list HubSpot as a shared integration, but Mailshake also connects to Salesforce, Pipedrive, and Zapier while Regie.ai connects to Gmail, Microsoft Outlook, and LinkedIn.
    • Mailshake lists unlimited email warmup and unlimited campaigns as key features, while Regie.ai lists AI agents for sourcing, ranking, call prep, and follow-ups.

    Reviewed and updated September 2, 2026

    Mailshake vs Regie.ai: Cold Email Platform vs Sales Engagement Platform Comparison

    Mailshake (cold email platform) and Regie.ai (sales engagement platform) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.

    The Quick Answer

    Mailshake is a cold email platform for cold email outreach; Regie.ai is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Mailshake lists unlimited email warmup and unlimited campaigns, and Regie.ai lists ai agents for sourcing, ranking, call prep and follow-ups and relevant messaging trained on your voice and company pitch.

    Regie.ai offers a lower entry point at $0/mo compared to Mailshake at $29/mo.

    If your priority is sending campaigns that land in the inbox and generate replies, Mailshake is the one built for it; for coordinating outreach across email, phone, and social channels, that is Regie.ai. Many teams run one of each.

    Understanding the Core Difference

    Mailshake is Sales engagement platform with email outreach, VOIP dialer, and LinkedIn automation for sales teams.

    Regie.ai is Agentic sales workspace (RegieGO) with built-in enrichment, emailing, dialing and workflows, plus multi-channel outreach plays across email, phone and social run from a single chat interface.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing table: Pricing Comparison (Mailshake, Regie.ai, Starter, Free)

    $29/moMailshake entry plan

    Starter

    FreeRegie.ai entry plan

    Free

    Entry pricing for Mailshake and Regie.ai, as published on each vendor's own pricing page.

    Mailshake Pricing (as of September 2026)

    PlanPriceContactsEmails
    Starter$29/moUNLIMITED uploaded contacts1,500 email sends per month
    Email Outreach$49/moUNLIMITED uploaded contactsUNLIMITED email sends per month
    Sales Engagement$99/moUNLIMITED uploaded contactsUNLIMITED email sends per month
    Agency PlanContact SalesUNLIMITED uploaded contactsUNLIMITED email sends per month

    Source: Mailshake Pricing

    Regie.ai Pricing (as of September 2026)

    PlanPriceContacts
    FreeFree250 credits to get started (one-time)
    Pro$49/mo5,000 credits every month
    EnterpriseContact SalesVolume credits, priced to your team

    Source: Regie.ai Pricing

    Pricing Analysis

    Regie.ai offers the lower entry point ($0/mo vs $29/mo). Teams watching their budget will appreciate the savings, especially when starting out.

    Mailshake offers 4 pricing tiers compared to Regie.ai's 3, giving you more granularity as you scale.

    Regie.ai includes a free tier, which is helpful for evaluating the platform without upfront cost.

    Features Breakdown

    Mailshake lists
    • Unlimited email warmup
    • Unlimited campaigns
    • Mail merge
    • A/B testing
    • AI email writing
    • Email rotation
    • and 4 more listed below
    Regie.ai lists
    • AI Agents for sourcing, ranking, call prep and follow-ups
    • Relevant Messaging trained on your voice and company pitch
    • Channel Orchestration across phone, email and social
    • Multi-channel outreach plays with an execution timeline
    • Built-in enrichment, emailing, dialing and workflows
    • Always-On Pipeline with why-now signal tracking
    • and 4 more listed below
    What Mailshake and Regie.ai each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Mailshake Key Features

    • Unlimited email warmup
    • Unlimited campaigns
    • Mail merge
    • A/B testing
    • AI email writing
    • Email rotation
    • Unified inbox
    • LinkedIn automation (Sales Engagement+)
    • VOIP dialer (US/Canada unlimited)
    • Lead Catcher

    Regie.ai Key Features

    • AI Agents for sourcing, ranking, call prep and follow-ups
    • Relevant Messaging trained on your voice and company pitch
    • Channel Orchestration across phone, email and social
    • Multi-channel outreach plays with an execution timeline
    • Built-in enrichment, emailing, dialing and workflows
    • Always-On Pipeline with why-now signal tracking
    • Website visitor identification
    • Lead enrichment with a multi-provider waterfall
    • Pre-built plays ready to run
    • Sales-Ready AI with pre-baked prompts and automations

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Mailshake

    • Unlimited email warmup
    • Unlimited campaigns
    • Mail merge
    • A/B testing
    • AI email writing
    • Email rotation
    • Unified inbox
    • LinkedIn automation (Sales Engagement+)
    • VOIP dialer (US/Canada unlimited)
    • Lead Catcher

    Listed only by Regie.ai

    • AI Agents for sourcing, ranking, call prep and follow-ups
    • Relevant Messaging trained on your voice and company pitch
    • Channel Orchestration across phone, email and social
    • Multi-channel outreach plays with an execution timeline
    • Built-in enrichment, emailing, dialing and workflows
    • Always-On Pipeline with why-now signal tracking
    • Website visitor identification
    • Lead enrichment with a multi-provider waterfall
    • Pre-built plays ready to run
    • Sales-Ready AI with pre-baked prompts and automations

    Integration Ecosystem

    Integration grid: Integration Ecosystem (Mailshake, Regie.ai, HubSpot, Salesforce)

    Mailshake Integrations

    Mailshake connects with: Salesforce, Pipedrive, HubSpot, Zapier.

    Regie.ai Integrations

    Regie.ai connects with: Gmail, Microsoft Outlook, HubSpot, LinkedIn.

    Shared Integrations

    Both tools integrate with: HubSpot.

    Integrations listed only by Mailshake: Salesforce, Pipedrive, Zapier.

    Integrations listed only by Regie.ai: Gmail, Microsoft Outlook, LinkedIn.

    Use Case Recommendations

    Best Fit for Mailshake

    • Budget-conscious teams looking for an affordable cold email platform
    • Enterprise buyers who prefer custom pricing and dedicated support
    • Sales teams running high-volume outbound email campaigns
    • Agencies managing multiple client outreach programs

    Best Fit for Regie.ai

    • Budget-conscious teams looking for an affordable sales engagement platform
    • Teams that want to start free and scale up as needs grow
    • Enterprise buyers who prefer custom pricing and dedicated support

    Feature Comparison Summary

    FeatureMailshakeRegie.ai
    Starting Price$29/moFree
    Top Tier PriceContact SalesContact Sales
    Total Features Listed1010
    Integrations44

    Getting Started Checklist

    Before-and-after steps: Getting Started Checklist (Define cold email, Estimate expected email, List integrations, Sign up)

    1. Define your cold email outreach and multi-channel sales outreach and engagement tracking requirements and monthly budget
    2. Estimate your expected email sending volume and sequences and engagement actions to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Mailshake serves the cold email outreach side of an outbound stack and Regie.ai the multi-channel sales outreach and engagement tracking side. Regie.ai offers a more accessible entry point, while Mailshake starts at $29/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Mailshake and Regie.ai for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    Is Mailshake or Regie.ai cheaper to start with?
    Regie.ai is cheaper to start with since it offers a free entry tier with 250 one-time credits, while Mailshake's lowest paid plan costs $29/mo for 1,500 email sends per month with unlimited uploaded contacts.
    What is the main difference between Mailshake and Regie.ai?
    Mailshake is a cold email platform focused on sending campaigns that land in the inbox and generate replies, while Regie.ai is a sales engagement platform for coordinating outreach across email, phone, and social channels using AI agents.
    Do Mailshake and Regie.ai integrate with the same tools?
    They share one listed integration, HubSpot. Mailshake also integrates with Salesforce, Pipedrive, and Zapier, while Regie.ai integrates with Gmail, Microsoft Outlook, and LinkedIn.
    Can I use both Mailshake and Regie.ai together?
    Yes, many teams run both platforms together, using Mailshake for cold email outreach and Regie.ai for coordinating multi-channel engagement across email, phone, and social channels.
    How many pricing tiers does each platform offer?
    Mailshake offers four pricing tiers: Starter, Email Outreach, Sales Engagement, and Agency Plan. Regie.ai offers three tiers: Free, Pro, and Enterprise, giving Mailshake one more level of pricing granularity.
    MailshakeRegie.aiCold Email PlatformSales Engagement PlatformComparisonemail-sendingsales-engagement
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

    Connect on LinkedIn →
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