Tool Comparisons

    Mixmax vs PersistIQ: Cold Email Platform vs Sales Engagement Platform Comparison

    Compare Mixmax (cold email platform) and PersistIQ (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Editorial illustration for Mixmax vs PersistIQ
    August 19, 2026Updated September 2, 20265 min read
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    The short answer

    Mixmax is a cold email platform starting free with paid tiers up to $105/mo, built around AI-powered email sequences and email tracking. PersistIQ is a sales engagement platform with custom pricing, built for multi-channel sales outreach and prospecting across email, phone, and social. Budget-conscious teams fit Mixmax; SDR teams running multi-channel sequences fit PersistIQ.

    Key takeaways

    • Mixmax's Free plan allows 50 sequence recipients per month and 20 tracked emails, while its top tier, Mixmax Suite, costs $105/mo with unlimited emails.
    • PersistIQ uses custom pricing across all plans, requiring buyers to contact sales for a quote.
    • Mixmax lists 10 features on its site compared to 8 listed by PersistIQ.
    • Mixmax integrates with 9 tools including Google Workspace, Slack, Zoom, and Calendly, while PersistIQ integrates with 7 tools including Copper and Outlook.
    • Both platforms share integrations with Gmail, Salesforce, HubSpot, Pipedrive, and Zapier.
    • PersistIQ offers a 14-day free trial, while Mixmax offers a permanently free entry plan.

    Reviewed and updated September 2, 2026

    Mixmax vs PersistIQ: Cold Email Platform vs Sales Engagement Platform Comparison

    Mixmax is a cold email platform; PersistIQ is a sales engagement platform. Whether you need one, the other, or both depends on which part of the workflow you are buying for: cold email outreach on one side, multi-channel sales outreach and engagement tracking on the other. This guide lays out what each vendor publishes.

    The Quick Answer

    Mixmax is a cold email platform for cold email outreach; PersistIQ is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Mixmax lists ai-powered email sequences and email tracking and analytics, and PersistIQ lists multi-channel sales outreach and prospecting.

    Mixmax publishes an entry price of $0/mo; PersistIQ uses custom pricing, so the two cannot be compared on list price.

    If your priority is sending campaigns that land in the inbox and generate replies, Mixmax is the one built for it; for coordinating outreach across email, phone, and social channels, that is PersistIQ. Many teams run one of each.

    Understanding the Core Difference

    Mixmax is Sales engagement platform for Gmail with AI-powered sequences, email tracking, meeting scheduling, and conversation intelligence.

    PersistIQ is Sales engagement platform for small teams that builds prospect lists, automates personalized email, call and task sequences, and syncs activity with a CRM.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    Pricing panels: Pricing Comparison (Mixmax, PersistIQ, Free, All plans)

    FreeMixmax entry plan

    Free

    Contact SalesPersistIQ entry plan

    All plans

    Entry pricing for Mixmax and PersistIQ, as published on each vendor's own pricing page.

    Mixmax Pricing (as of September 2026)

    PlanPriceContactsEmails
    FreeFree50 sequence recipients/month20 tracked emails
    Inbox Copilot$34/moN/AUnlimited tracked emails
    Meeting Copilot$34/moN/A20 tracked emails
    Engagement Copilot$65/mo1,500 sequence recipients/monthUnlimited
    Mixmax Suite$105/mo1,500 sequence recipients/monthUnlimited

    Source: Mixmax Pricing

    PersistIQ Pricing (as of September 2026)

    PlanPrice
    All plansContact Sales

    Source: PersistIQ Pricing

    Pricing Analysis

    One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.

    Mixmax offers 5 pricing tiers compared to PersistIQ's 1, giving you more granularity as you scale.

    Mixmax includes a free tier, letting you test the platform before committing financially.

    Features Breakdown

    Mixmax lists
    • AI-powered email sequences
    • Email tracking and analytics
    • Meeting scheduling (1-click)
    • Conversation intelligence
    • Multichannel sequences
    • AI email personalization
    • and 4 more listed below
    PersistIQ lists
    • Multi-channel Sales Outreach
    • Prospecting
    • Sales Email AI
    • Chrome Extension
    • A/B test
    • Reporting
    • and 2 more listed below
    What Mixmax and PersistIQ each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Mixmax Key Features

    • AI-powered email sequences
    • Email tracking and analytics
    • Meeting scheduling (1-click)
    • Conversation intelligence
    • Multichannel sequences
    • AI email personalization
    • Inbox categorization and smart signals
    • CRM auto-sync
    • Custom branding (add-on)
    • Dialer and SMS (add-on)

    PersistIQ Key Features

    • Multi-channel Sales Outreach
    • Prospecting
    • Sales Email AI
    • Chrome Extension
    • A/B test
    • Reporting
    • CRM Integrations
    • 14-day free trial

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Mixmax

    • AI-powered email sequences
    • Email tracking and analytics
    • Meeting scheduling (1-click)
    • Conversation intelligence
    • Multichannel sequences
    • AI email personalization
    • Inbox categorization and smart signals
    • CRM auto-sync
    • Custom branding (add-on)
    • Dialer and SMS (add-on)

    Listed only by PersistIQ

    • Multi-channel Sales Outreach
    • Prospecting
    • Sales Email AI
    • Chrome Extension
    • A/B test
    • Reporting
    • CRM Integrations
    • 14-day free trial

    Integration Ecosystem

    Integration flow: Integration Ecosystem (Mixmax, PersistIQ, Gmail, Salesforce)

    Mixmax Integrations

    Mixmax connects with: Gmail, Google Workspace, Salesforce, HubSpot, Pipedrive, Slack, Zoom, Calendly, Zapier.

    PersistIQ Integrations

    PersistIQ connects with: Salesforce, Copper, Pipedrive, HubSpot, Gmail, Outlook, Zapier.

    Shared Integrations

    Both tools integrate with: Gmail, Salesforce, HubSpot, Pipedrive, Zapier.

    Integrations listed only by Mixmax: Google Workspace, Slack, Zoom, Calendly.

    Integrations listed only by PersistIQ: Copper, Outlook.

    Use Case Recommendations

    Best Fit for Mixmax

    • Budget-conscious teams looking for an affordable cold email platform
    • Teams that need a wide feature set (10 capabilities listed)
    • Organizations with complex tech stacks needing broad integration support (9 integrations)
    • Teams that want to start free and scale up as needs grow

    Best Fit for PersistIQ

    • Enterprise buyers who prefer custom pricing and dedicated support
    • SDR teams running multi-channel outreach sequences
    • Sales managers tracking team engagement metrics
    • Revenue teams coordinating email, phone, and social touches

    Feature Comparison Summary

    FeatureMixmaxPersistIQ
    Starting PriceFreeContact Sales
    Top Tier Price$105/moContact Sales
    Total Features Listed108
    Integrations97
    Founded2014N/A

    Getting Started Checklist

    Before-and-after steps: Getting Started Checklist (Define cold email, Estimate expected email, List integrations, Sign up)

    1. Define your cold email outreach and multi-channel sales outreach and engagement tracking requirements and monthly budget
    2. Estimate your expected email sending volume and sequences and engagement actions to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Mixmax serves the cold email outreach side of an outbound stack and PersistIQ the multi-channel sales outreach and engagement tracking side. Mixmax publishes an entry price (a free tier), while PersistIQ uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Mixmax and PersistIQ for current information.

    Questions

    Frequently asked questions.

    Frequently asked questions
    What is the main difference between Mixmax and PersistIQ?
    Mixmax is a cold email platform focused on AI-powered email sequences and email tracking, while PersistIQ is a sales engagement platform built for multi-channel sales outreach across email, phone, and social channels. The choice depends on whether you need cold email outreach or coordinated multi-channel engagement tracking.
    How much does Mixmax cost compared to PersistIQ?
    Mixmax has published pricing starting at Free and going up to $105/mo for the Mixmax Suite plan, with five tiers total. PersistIQ uses custom pricing across all its plans, meaning you have to contact its sales team directly for a quote, so the two cannot be compared on list price.
    Does Mixmax offer a free plan?
    Yes, Mixmax offers a Free plan that includes 50 sequence recipients per month and 20 tracked emails, letting teams test the platform before committing financially. PersistIQ does not list a free plan but instead offers a 14-day free trial.
    Which integrations do Mixmax and PersistIQ share?
    Mixmax and PersistIQ both integrate with Gmail, Salesforce, HubSpot, Pipedrive, and Zapier. Mixmax additionally integrates with Google Workspace, Slack, Zoom, and Calendly, while PersistIQ additionally integrates with Copper and Outlook.
    Which teams are the best fit for PersistIQ versus Mixmax?
    PersistIQ best fits enterprise buyers who prefer custom pricing and dedicated support, SDR teams running multi-channel outreach sequences, and revenue teams coordinating email, phone, and social touches. Mixmax best fits budget-conscious teams wanting an affordable cold email platform with a wide feature set and broad integration support.
    MixmaxPersistIQCold Email PlatformSales Engagement PlatformComparisonemail-sendingsales-engagement
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

    Connect on LinkedIn →
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