Tool Comparisons

    Muraena vs Revenue.io: Data Enrichment Tool vs Sales Engagement Platform Comparison

    Compare Muraena (data enrichment tool) and Revenue.io (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    September 4, 20266 min read
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    The short answer

    Compare Muraena (data enrichment tool) and Revenue.io (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.

    Reviewed and updated September 4, 2026

    Muraena vs Revenue.io: Data Enrichment Tool vs Sales Engagement Platform Comparison

    Sales teams building an outbound stack often weigh Muraena, a data enrichment tool for B2B lead data and contact enrichment, against Revenue.io, a sales engagement platform for multi-channel sales outreach and engagement tracking. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.

    The Quick Answer

    Muraena is a data enrichment tool for B2B lead data and contact enrichment; Revenue.io is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Muraena lists b2b contact and company database and technographics data, and Revenue.io lists salesforce-native dialer with auto-logged calls and power, preview and auto dialing modes.

    Muraena publishes an entry price of $0/mo; Revenue.io uses custom pricing, so the two cannot be compared on list price.

    If your priority is finding accurate contact data for target accounts, Muraena is the one built for it; for coordinating outreach across email, phone, and social channels, that is Revenue.io. Many teams run one of each.

    Understanding the Core Difference

    Muraena is Muraena is a B2B lead database and AI search tool with 180M+ personas, 30M companies, 280M emails and 25M phone numbers, technographics and buyer intent insights. Plans are per user per month by email credits, with export to CSV, Pipedrive and lemlist.

    Revenue.io is Salesforce-native revenue platform that combines dialing, real-time coaching, conversation intelligence and guided-selling cadences across call, email and SMS, with every interaction logged in Salesforce.

    The two platforms take different approaches to solving the same core challenge.

    Pricing Comparison

    FreeMuraena entry plan

    Free

    Contact SalesRevenue.io entry plan

    Activate

    Entry pricing for Muraena and Revenue.io, as published on each vendor's own pricing page.

    Muraena Pricing (as of September 2026)

    PlanPriceEmails
    FreeFree50 email credits / month
    Basic$19/mo1,000 email credits / month
    Business$89/mo10,000 email credits / month

    Source: Muraena Pricing

    Revenue.io Pricing (as of September 2026)

    PlanPriceContacts
    ActivateContact SalesBuilt for Salesforce teams of 15+ seats
    EngageContact SalesBuilt for Salesforce teams of 15+ seats
    OrchestrateContact SalesBuilt for Salesforce teams of 15+ seats

    Source: Revenue.io Pricing

    Pricing Analysis

    One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.

    Muraena includes a free tier, letting you test the platform before committing financially.

    Features Breakdown

    Muraena lists
    • B2B contact and company database
    • Technographics data
    • Buyers intent insights
    • Unlimited AI search
    • Advanced search filters
    • Export to CSV, Pipedrive and lemlist
    • and 1 more listed below
    Revenue.io lists
    • Salesforce-native dialer with auto-logged calls
    • Power, preview and auto dialing modes
    • Local presence dialing in 40+ countries
    • Moments real-time call guidance with battlecards and objection cues
    • Live listen, whisper and call monitoring
    • Guided Selling cadences
    • and 4 more listed below
    What Muraena and Revenue.io each list on their own pages. The split is by exact wording, so a capability both offer can appear on both sides under different names.

    Muraena Key Features

    • B2B contact and company database
    • Technographics data
    • Buyers intent insights
    • Unlimited AI search
    • Advanced search filters
    • Export to CSV, Pipedrive and lemlist
    • API access

    Revenue.io Key Features

    • Salesforce-native dialer with auto-logged calls
    • Power, preview and auto dialing modes
    • Local presence dialing in 40+ countries
    • Moments real-time call guidance with battlecards and objection cues
    • Live listen, whisper and call monitoring
    • Guided Selling cadences
    • Email and SMS sequencing
    • AI-assisted email drafting
    • Conversation intelligence with talk metrics and sentiment analysis
    • Deal Health Scores and Revenue Intelligence dashboards

    The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

    Listed only by Muraena

    • B2B contact and company database
    • Technographics data
    • Buyers intent insights
    • Unlimited AI search
    • Advanced search filters
    • Export to CSV, Pipedrive and lemlist
    • API access

    Listed only by Revenue.io

    • Salesforce-native dialer with auto-logged calls
    • Power, preview and auto dialing modes
    • Local presence dialing in 40+ countries
    • Moments real-time call guidance with battlecards and objection cues
    • Live listen, whisper and call monitoring
    • Guided Selling cadences
    • Email and SMS sequencing
    • AI-assisted email drafting
    • Conversation intelligence with talk metrics and sentiment analysis
    • Deal Health Scores and Revenue Intelligence dashboards

    Integration Ecosystem

    Muraena Integrations

    Muraena connects with: Pipedrive, HubSpot, lemlist.

    Revenue.io Integrations

    Revenue.io connects with: Salesforce, HubSpot, Microsoft Teams, Microsoft Outlook, Zoom, Gmail, Google Meet, Google Calendar, LinkedIn.

    Shared Integrations

    Both tools integrate with: HubSpot.

    Integrations listed only by Muraena: Pipedrive, lemlist.

    Integrations listed only by Revenue.io: Salesforce, Microsoft Teams, Microsoft Outlook, Zoom, Gmail, Google Meet, Google Calendar, LinkedIn.

    Use Case Recommendations

    Best Fit for Muraena

    • Budget-conscious teams looking for an affordable data enrichment tool
    • Teams that want to start free and scale up as needs grow
    • Revenue operations teams building targeted prospect lists
    • Marketing teams enriching CRM data for segmentation

    Best Fit for Revenue.io

    • Teams that need a wide feature set (10 capabilities listed)
    • Organizations with complex tech stacks needing broad integration support (9 integrations)
    • Enterprise buyers who prefer custom pricing and dedicated support

    Feature Comparison Summary

    FeatureMuraenaRevenue.io
    Starting PriceFreeContact Sales
    Top Tier Price$89/moContact Sales
    Total Features Listed710
    Integrations39
    FoundedN/A2012

    Getting Started Checklist

    1. Define your B2B lead data and contact enrichment and multi-channel sales outreach and engagement tracking requirements and monthly budget
    2. Estimate your expected data credits or contact lookups and sequences and engagement actions to find the right tier
    3. List the integrations your team currently relies on
    4. Sign up for free trials or demos of both platforms
    5. Run a small test with each tool before making a commitment
    6. Evaluate the onboarding experience and support quality

    Final Thoughts

    Muraena serves the B2B lead data and contact enrichment side of an outbound stack and Revenue.io the multi-channel sales outreach and engagement tracking side. Muraena publishes an entry price (a free tier), while Revenue.io uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.

    Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

    Pricing and features verified as of September 2026. Visit Muraena and Revenue.io for current information.

    MuraenaRevenue.ioData Enrichment ToolSales Engagement PlatformComparisondata-enrichmentsales-engagement
    Byline

    About the author.

    Tim Carden

    Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.

    Tim Carden · CMO / CTO

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