PersistIQ vs Scrupp: Sales Engagement Platform vs Data Enrichment Tool Comparison
Compare PersistIQ (sales engagement platform) and Scrupp (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
PersistIQ is a sales engagement platform for multi-channel outreach and engagement tracking, priced through custom sales quotes. Scrupp is a data enrichment tool for B2B lead and contact data, with a free tier and a $29/mo plan for 1,000 credits. Teams needing outreach coordination should pick PersistIQ, teams needing contact data should pick Scrupp, and many run both together.
Key takeaways
- PersistIQ uses custom, contact-sales pricing across all its plans, with no published list price.
- Scrupp offers a free tier with 100 credits and a $29/mo subscription tier that includes 1,000 credits per month.
- PersistIQ lists 8 features including Multi-channel Sales Outreach, Sales Email AI, and a 14-day free trial.
- Scrupp lists 8 features including Sales Navigator export, verified email enrichment, and REST API access.
- PersistIQ integrates with 7 tools including Salesforce, HubSpot, and Zapier, while Scrupp integrates with 8 tools including Google Sheets, Clay, and Notion.
Reviewed and updated September 5, 2026
PersistIQ vs Scrupp: Sales Engagement Platform vs Data Enrichment Tool Comparison
Sales teams building an outbound stack often weigh PersistIQ, a sales engagement platform for multi-channel sales outreach and engagement tracking, against Scrupp, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
PersistIQ is a sales engagement platform for multi-channel sales outreach and engagement tracking; Scrupp is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, PersistIQ lists multi-channel sales outreach and prospecting, and Scrupp lists sales navigator export and linkedin export.
Scrupp publishes an entry price of $0/mo; PersistIQ uses custom pricing, so the two cannot be compared on list price.
If your priority is coordinating outreach across email, phone, and social channels, PersistIQ is the one built for it; for finding accurate contact data for target accounts, that is Scrupp. Many teams run one of each.
Understanding the Core Difference
PersistIQ is Sales engagement platform for small teams that builds prospect lists, automates personalized email, call and task sequences, and syncs activity with a CRM.
Scrupp is Cloud-based LinkedIn, Sales Navigator and Apollo scraper that exports leads and enriches them with verified emails, phone numbers and company data. Credits are charged only when a contact detail is found.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
All plans
Free
PersistIQ Pricing (as of September 2026)
| Plan | Price |
|---|---|
| All plans | Contact Sales |
Source: PersistIQ Pricing
Scrupp Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Free | Free | 100 credits |
| Subscription | $29/mo | 1,000 credits / month |
| One-time credit pack | Usage-based | 1,000 credits |
Source: Scrupp Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Scrupp offers 3 pricing tiers compared to PersistIQ's 1, giving you more granularity as you scale.
Scrupp includes a free tier, which is helpful for evaluating the platform without upfront cost.
Features Breakdown
- Multi-channel Sales Outreach
- Prospecting
- Sales Email AI
- Chrome Extension
- A/B test
- Reporting
- and 2 more listed below
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- and 2 more listed below
PersistIQ Key Features
- Multi-channel Sales Outreach
- Prospecting
- Sales Email AI
- Chrome Extension
- A/B test
- Reporting
- CRM Integrations
- 14-day free trial
Scrupp Key Features
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- CSV file enrichment
- REST API access
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by PersistIQ
- Multi-channel Sales Outreach
- Prospecting
- Sales Email AI
- Chrome Extension
- A/B test
- Reporting
- CRM Integrations
- 14-day free trial
Listed only by Scrupp
- Sales Navigator export
- LinkedIn export
- Apollo export
- Google Maps & local business scraping
- Verified email enrichment
- Direct phone enrichment
- CSV file enrichment
- REST API access
Integration Ecosystem
PersistIQ Integrations
PersistIQ connects with: Salesforce, Copper, Pipedrive, HubSpot, Gmail, Outlook, Zapier.
Scrupp Integrations
Scrupp connects with: Google Sheets, HubSpot, Salesforce, Clay, Notion, Pipedrive, Slack, Airtable.
Shared Integrations
Both tools integrate with: Salesforce, Pipedrive, HubSpot.
Integrations listed only by PersistIQ: Copper, Gmail, Outlook, Zapier.
Integrations listed only by Scrupp: Google Sheets, Clay, Notion, Slack, Airtable.
Use Case Recommendations
Best Fit for PersistIQ
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
- Revenue teams coordinating email, phone, and social touches
Best Fit for Scrupp
- Budget-conscious teams looking for an affordable data enrichment tool
- Organizations with complex tech stacks needing broad integration support (8 integrations)
- Teams that want to start free and scale up as needs grow
Feature Comparison Summary
| Feature | PersistIQ | Scrupp |
|---|---|---|
| Starting Price | Contact Sales | Free |
| Top Tier Price | Contact Sales | Usage-based |
| Total Features Listed | 8 | 8 |
| Integrations | 7 | 8 |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected sequences and engagement actions and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
PersistIQ serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Scrupp the B2B lead data and contact enrichment side. Scrupp publishes an entry price (a free tier), while PersistIQ uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit PersistIQ and Scrupp for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between PersistIQ and Scrupp?
- PersistIQ is a sales engagement platform built for multi-channel outreach and engagement tracking, while Scrupp is a data enrichment tool built for B2B lead and contact enrichment. They cover different parts of the sales workflow rather than competing directly, so many teams use both.
- How much does PersistIQ cost compared to Scrupp?
- PersistIQ does not publish list pricing and requires contacting sales for a quote on all its plans. Scrupp publishes a free tier with 100 credits and a $29 per month subscription tier that includes 1,000 credits per month, plus a usage-based one-time credit pack option.
- Which tool has more integrations, PersistIQ or Scrupp?
- Scrupp lists 8 integrations, including Google Sheets, Clay, Notion, and Slack, while PersistIQ lists 7, including Salesforce, HubSpot, Gmail, Outlook, and Zapier. Both tools share Salesforce, Pipedrive, and HubSpot as common integrations.
- Is Scrupp a good choice for budget-conscious teams?
- Yes, Scrupp is positioned as a fit for budget-conscious teams because it offers a free tier that lets teams evaluate the platform without upfront cost before scaling to a paid subscription as their contact data needs grow.
- Who should choose PersistIQ over Scrupp?
- PersistIQ best fits SDR teams running multi-channel outreach sequences, sales managers tracking team engagement metrics, revenue teams coordinating email, phone, and social touches, and enterprise buyers who prefer custom pricing with dedicated support.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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