11x vs Common Room: Sales Engagement Platform vs Data Enrichment Tool Comparison
Compare 11x (sales engagement platform) and Common Room (data enrichment tool) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
11x is a sales engagement platform built around AI digital workers, Alice for outbound and Julian for inbound, that runs multi-channel sequences, consented calling, and managed mailboxes. Common Room is a buyer intelligence platform for B2B contact enrichment and account scoring starting at $2500 per month. Teams needing outreach coordination pick 11x, teams needing accurate contact data pick Common Room, and many use both together.
Key takeaways
- Common Room's Essential plan is priced at $2500 per month and includes up to 100,000 contacts, 5 seats, 5,000 RoomieAI research credits, and 2,500 Prospector credits.
- 11x uses custom pricing across all three tiers, Growth, Pro, and Enterprise, so it cannot be compared to Common Room on list price.
- 11x's Growth plan supports up to 5 end users and 2,000 new prospects per month, while its Enterprise plan supports unlimited end users and 10,000 or more prospects per month.
- Salesforce, HubSpot, and Slack are integrations shared by both 11x and Common Room.
- 11x is built around Alice for outbound sequences and Julian for inbound lead qualification across phone, chat, SMS, and WhatsApp.
Reviewed and updated September 4, 2026
11x vs Common Room: Sales Engagement Platform vs Data Enrichment Tool Comparison
Sales teams building an outbound stack often weigh 11x, a sales engagement platform for multi-channel sales outreach and engagement tracking, against Common Room, a data enrichment tool for B2B lead data and contact enrichment. They cover different parts of the workflow, so this comparison covers what each one does, what each one costs, and where they overlap.
The Quick Answer
11x is a sales engagement platform for multi-channel sales outreach and engagement tracking; Common Room is a data enrichment tool for B2B lead data and contact enrichment. By each vendor's own wording, 11x lists multi-channel sequences and sequence builder, and Common Room lists person360 and account & contact scoring.
Common Room publishes an entry price of $2500/mo; 11x uses custom pricing, so the two cannot be compared on list price.
If your priority is coordinating outreach across email, phone, and social channels, 11x is the one built for it; for finding accurate contact data for target accounts, that is Common Room. Many teams run one of each.
Understanding the Core Difference
11x is AI digital worker platform for pipeline generation, built around Alice for outbound and Julian for inbound. Alice runs multi-channel sequences with deep research and AI personalization, consented outbound calling and managed mailboxes, while Julian qualifies inbound leads across phone, chat, SMS and WhatsApp.
Common Room is Buyer intelligence platform that unifies first-party data, enrichment and real-world buying signals into identity-resolved person and account profiles, with AI agents and embedded workflows.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Growth
Essential
11x Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Growth | Contact Sales | Up to 5 End Users; 2,000 New Prospects per Month | 11x Managed Gmail Mailboxes, including domain setup, warmup, inbox rotation and monitoring |
| Pro | Contact Sales | Up to 10 End Users; 5,000 New Prospects per Month | 11x Managed Gmail Mailboxes; Multi-language Outreach (105+) |
| Enterprise | Contact Sales | Unlimited End Users; 10,000+ Prospects per Month | 11x Managed Gmail Mailboxes; Custom Integrations + API |
Source: 11x Pricing
Common Room Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Essential | $2500/mo | Up to 100k contacts, 5 seats included, 5k RoomieAI research credits and 2.5k Prospector credits |
| Advanced | Contact Sales | Up to 250k contacts, 15 seats included, 7.5k RoomieAI research credits and 7.5k Prospector credits |
| Enterprise | Contact Sales | Up to 750k contacts, 30 seats included, 10K RoomieAI research credits and 15K Prospector credits |
Source: Common Room Pricing
Pricing Analysis
One or both platforms use custom or contact-based pricing for some tiers. Reach out to their sales teams for exact quotes based on your usage needs.
Features Breakdown
- Multi-Channel Sequences
- Sequence Builder
- Smart Replies
- Multi-Lingual Outreach
- Consented Outbound Calling
- Deep Research
- and 3 more listed below
- Person360
- Account & Contact Scoring
- Ask CR Anything
- Spark Notifications
- Spark Briefs
- Custom Signals
- and 2 more listed below
11x Key Features
- Multi-Channel Sequences
- Sequence Builder
- Smart Replies
- Multi-Lingual Outreach
- Consented Outbound Calling
- Deep Research
- AI Personalization
- Signals and Triggers
- Deliverability & Mailbox Health
Common Room Key Features
- Person360
- Account & Contact Scoring
- Ask CR Anything
- Spark Notifications
- Spark Briefs
- Custom Signals
- Job Changes Tracking
- Aggregated Signals
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by 11x
- Multi-Channel Sequences
- Sequence Builder
- Smart Replies
- Multi-Lingual Outreach
- Consented Outbound Calling
- Deep Research
- AI Personalization
- Signals and Triggers
- Deliverability & Mailbox Health
Listed only by Common Room
- Person360
- Account & Contact Scoring
- Ask CR Anything
- Spark Notifications
- Spark Briefs
- Custom Signals
- Job Changes Tracking
- Aggregated Signals
Integration Ecosystem
11x Integrations
11x connects with: Salesforce, HubSpot, Pipedrive, Zoho, Gmail, Slack, G2.
Common Room Integrations
Common Room connects with: Slack, Salesforce, HubSpot, GitHub, Discord, LinkedIn, Snowflake, Marketo, Outreach, Zapier.
Shared Integrations
Both tools integrate with: Salesforce, HubSpot, Slack.
Integrations listed only by 11x: Pipedrive, Zoho, Gmail, G2.
Integrations listed only by Common Room: GitHub, Discord, LinkedIn, Snowflake, Marketo, Outreach, Zapier.
Use Case Recommendations
Best Fit for 11x
- Teams that need a wide feature set (9 capabilities listed)
- Enterprise buyers who prefer custom pricing and dedicated support
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
Best Fit for Common Room
- Mid-market to enterprise teams with established B2B lead data and contact enrichment budgets
- Organizations with complex tech stacks needing broad integration support (10 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Feature Comparison Summary
| Feature | 11x | Common Room |
|---|---|---|
| Starting Price | Contact Sales | $2500/mo |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 9 | 8 |
| Integrations | 7 | 10 |
Getting Started Checklist
- Define your multi-channel sales outreach and engagement tracking and B2B lead data and contact enrichment requirements and monthly budget
- Estimate your expected sequences and engagement actions and data credits or contact lookups to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
11x serves the multi-channel sales outreach and engagement tracking side of an outbound stack and Common Room the B2B lead data and contact enrichment side. Common Room publishes an entry price of $2500/mo, while 11x uses custom pricing for its plans, so compare on features and on the quote you receive. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit 11x and Common Room for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between 11x and Common Room?
- 11x is a sales engagement platform for multi-channel sales outreach and engagement tracking, built around AI digital workers Alice and Julian. Common Room is a data enrichment tool for B2B lead data, offering person profiles and account scoring. They cover different parts of the outbound workflow, and many teams use both.
- How much does Common Room cost?
- Common Room's Essential plan costs $2500 per month and includes up to 100,000 contacts, 5 seats, 5,000 RoomieAI research credits, and 2,500 Prospector credits. Higher tiers, Advanced and Enterprise, require contacting sales for a quote and offer up to 250,000 and 750,000 contacts respectively.
- Does 11x publish its pricing?
- No, 11x uses custom pricing across all three of its plans, Growth, Pro, and Enterprise, requiring buyers to contact sales for a quote. This means 11x cannot be directly compared to Common Room's published $2500 per month entry price.
- Which integrations do 11x and Common Room have in common?
- 11x and Common Room both integrate with Salesforce, HubSpot, and Slack. Beyond that, 11x also connects with Pipedrive, Zoho, Gmail, and G2, while Common Room connects with GitHub, Discord, LinkedIn, Snowflake, Marketo, Outreach, and Zapier.
- Which tool should I choose for outbound sales versus contact data?
- Choose 11x if the priority is coordinating outreach across email, phone, and social channels through multi-channel sequences. Choose Common Room if the priority is finding accurate contact data for target accounts through enrichment and account scoring. Many teams run both tools together to cover the full workflow.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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