Act! vs Kommo: CRM Platform Comparison

Act! vs Kommo: CRM Platform Comparison

Finding the right CRM platform can directly impact your revenue pipeline. Act! and Kommo both aim to solve the same core problem (organizing contacts, tracking deals, and forecasting revenue), yet they approach it differently. Let's break down the specifics.

The Quick Answer

By each vendor's own wording, Act! lists full-featured crm and mobile app and email marketing, while Kommo lists sales pipelines and unified inbox. A capability both offer can appear under different names, so read both feature lists below.

Kommo offers a lower entry point at $25/mo compared to Act! at $30/mo.

If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.

Understanding the Core Difference

Act! is Act! is a CRM and marketing automation platform for small and midsize businesses that unites sales, marketing and customer management in one platform. It is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.

Kommo is Kommo is an AI-powered CRM built for messenger-based sales, with sales pipelines, a unified inbox across WhatsApp, Instagram and other channels, and AI reply and task suggestions. Plans are per user with lead and AI credit allowances and channel limits.

The two platforms take different approaches to solving the same core challenge.

Pricing Comparison

$30/moAct! entry plan

Act! Advantage Standard

$25/moKommo entry plan

Base

Act! Pricing (as of September 2026)

Source: Act! Pricing

Kommo Pricing (as of September 2026)

Source: Kommo Pricing

Pricing Analysis

Kommo offers the lower entry point ($25/mo vs $30/mo). Teams watching their budget will appreciate the savings, especially when starting out.

Act! offers 5 pricing tiers compared to Kommo's 4, giving you more granularity as you scale.

Features Breakdown

Act! lists

• Full-featured CRM and mobile app
• Email marketing
• Interactive quotes and payments
• Online appointment scheduling
• Forms, surveys, website chat and event management
• Reports and interactive dashboards
• and 4 more listed below

Kommo lists

• Sales pipelines
• Unified inbox
• Dashboard
• Calendar
• AI reply suggestions
• AI task suggestions
• and 5 more listed below

Act! Key Features

• Full-featured CRM and mobile app
• Email marketing
• Interactive quotes and payments
• Online appointment scheduling
• Forms, surveys, website chat and event management
• Reports and interactive dashboards
• Marketing automation
• Lead scoring
• Project management
• Accounting integration

Kommo Key Features

• Sales pipelines
• Unified inbox
• Dashboard
• Calendar
• AI reply suggestions
• AI task suggestions
• AI summaries
• AI writing assistance
• Booking page and scheduling link
• Dynamic segments and audience sync to ad platforms
• Sales and marketing analytics

The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.

Listed only by Act!

• Full-featured CRM and mobile app
• Email marketing
• Interactive quotes and payments
• Online appointment scheduling
• Forms, surveys, website chat and event management
• Reports and interactive dashboards
• Marketing automation
• Lead scoring
• Project management
• Accounting integration

Listed only by Kommo

• Sales pipelines
• Unified inbox
• Dashboard
• Calendar
• AI reply suggestions
• AI task suggestions
• AI summaries
• AI writing assistance
• Booking page and scheduling link
• Dynamic segments and audience sync to ad platforms
• Sales and marketing analytics

Integration Ecosystem

Act! Integrations

Act! connects with: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.

Kommo Integrations

Kommo connects with: WhatsApp Business, TikTok, Facebook Messenger, Instagram, Zapier, Calendly, Mailchimp, Make, Dropbox, Typeform, Telegram, Viber, Twilio, RingCentral, Wufoo, ActiveCampaign, Zendesk, Google Ads, Google Analytics, Jotform, Shopify, Slack, CloudTalk, Gmail, Google Calendar, Google Sheets.

Shared Integrations

Both tools integrate with: Slack, Wufoo, Shopify, Zendesk.

Integrations listed only by Act!: Outlook, Google Contacts, Eventbrite, SurveyMonkey, BigCommerce, Ecwid, Volusion, Facebook, Freshdesk, FreshBooks, QuickBooks Online, Xero.

Integrations listed only by Kommo: WhatsApp Business, TikTok, Facebook Messenger, Instagram, Zapier, Calendly, Mailchimp, Make, Dropbox, Typeform, Telegram, Viber, Twilio, RingCentral, ActiveCampaign, Google Ads, Google Analytics, Jotform, CloudTalk, Gmail, Google Calendar, Google Sheets.

Use Case Recommendations

Best Fit for Act!

• Budget-conscious teams looking for an affordable CRM platform
• Enterprise buyers who prefer custom pricing and dedicated support
• Sales teams tracking deals from first touch to close
• Managers who need pipeline visibility and forecasting

Best Fit for Kommo

• Budget-conscious teams looking for an affordable CRM platform
• Teams that need a wide feature set (11 capabilities listed)
• Organizations with complex tech stacks needing broad integration support (26 integrations)
• Enterprise buyers who prefer custom pricing and dedicated support

Feature Comparison Summary

Getting Started Checklist

1. Define your customer relationship management and sales pipeline tracking requirements and monthly budget
2. Estimate your expected contacts and deals to find the right tier
3. List the integrations your team currently relies on
4. Sign up for free trials or demos of both platforms
5. Run a small test with each tool before making a commitment
6. Evaluate the onboarding experience and support quality

Final Thoughts

Act! and Kommo both serve the customer relationship management and sales pipeline tracking market. Kommo offers a more accessible entry point at $25/mo, while Act! starts at $30/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.

Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.

Pricing and features verified as of September 2026. Visit Act! and Kommo for current information.