Act! vs Salesforge: CRM Platform vs Sales Engagement Platform Comparison
Compare Act! (CRM platform) and Salesforge (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Act! is a CRM platform for organizing contacts, tracking deals, and forecasting revenue, starting at $30/mo. Salesforge is a sales engagement platform for multi-channel outreach across email and LinkedIn, starting at $48/mo. They solve different problems, and many teams run both rather than choosing one over the other.
Key takeaways
- Act! Advantage Standard starts at $30/mo with 2,500 email sends included, while Salesforge Pro starts at $48/mo with 5,000 emails and 1,000 active contacts in sequence.
- Act! offers 5 pricing tiers ranging from $30/mo to Enterprise Engagement (Contact Sales), giving more granularity than Salesforge's 3 tiers.
- Salesforge's Agent Frank AI SDR plan costs $499/mo and supports up to 1,000 active contacts.
- Act! lists features such as full-featured CRM, mobile app, and marketing automation, while Salesforge lists cold email automation, LinkedIn automation, and a Primebox unified inbox.
- Salesforge includes a Lead Finder with over 500 million verified B2B leads and an Email Finder API for verified B2B emails at scale.
Reviewed and updated September 4, 2026
Act! vs Salesforge: CRM Platform vs Sales Engagement Platform Comparison
Act! (CRM platform) and Salesforge (sales engagement platform) sit next to each other in many outbound stacks. They are not substitutes for each other on every job, so this comparison covers pricing, features, and integrations for each and points out where the two meet.
The Quick Answer
Act! is a CRM platform for customer relationship management and sales pipeline tracking; Salesforge is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Act! lists full-featured crm and mobile app and email marketing, and Salesforge lists cold email automation at scale and linkedin automation.
Act! offers a lower entry point at $30/mo compared to Salesforge at $48/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Act! is the one built for it; for coordinating outreach across email, phone, and social channels, that is Salesforge. Many teams run one of each.
Understanding the Core Difference
Act! is Act! is a CRM and marketing automation platform for small and midsize businesses that unites sales, marketing and customer management in one platform. It is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.
Salesforge is Multichannel outreach platform that runs cold email and LinkedIn sequences from unlimited mailboxes and LinkedIn senders, with AI personalization, built-in warm-up, and an optional AI SDR agent.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Act! Advantage Standard
Pro Plan
Act! Pricing (as of September 2026)
| Plan | Price | Emails |
|---|---|---|
| Act! Advantage Standard | $30/mo | Basic Email Marketing (includes 2,500 sends/mo) |
| Act! Advantage Professional | $45/mo | Email Marketing Plus (includes 25,000 sends/mo) |
| Act! Advantage Ultimate | $60/mo | Marketing Automation (includes 50,000 sends/mo) |
| Act! Premium Desktop | $40/mo | - |
| Enterprise Engagement | Contact Sales | - |
Source: Act! Pricing
Salesforge Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| Pro Plan | $48/mo | 1,000 Active Contacts in Sequence | 5,000 Emails/Month |
| Growth Plan | $96/mo | 10,000 Active Contacts in Sequence | 50,000 Emails/Month |
| Agent Frank (AI SDR) | $499/mo | Up to 1,000 Active Contacts | - |
Source: Salesforge Pricing
Pricing Analysis
Act! is more affordable at the entry level ($30/mo vs $48/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking, this price difference matters.
Act! offers 5 pricing tiers compared to Salesforge's 3, giving you more granularity as you scale.
Features Breakdown
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- and 4 more listed below
- Cold email automation at scale
- LinkedIn automation
- Multichannel outreach across email and LinkedIn
- Automated follow-ups for email and LinkedIn
- Primebox unified inbox for LinkedIn messages and emails
- Agent Frank AI SDR with auto-pilot and co-pilot modes
- and 4 more listed below
Act! Key Features
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Salesforge Key Features
- Cold email automation at scale
- LinkedIn automation
- Multichannel outreach across email and LinkedIn
- Automated follow-ups for email and LinkedIn
- Primebox unified inbox for LinkedIn messages and emails
- Agent Frank AI SDR with auto-pilot and co-pilot modes
- Unlimited mailboxes and unlimited premium warm-up
- AI personalization for every lead
- Email Finder API for verified B2B emails at scale
- Lead Finder over 500M+ verified B2B leads
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Act!
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Listed only by Salesforge
- Cold email automation at scale
- LinkedIn automation
- Multichannel outreach across email and LinkedIn
- Automated follow-ups for email and LinkedIn
- Primebox unified inbox for LinkedIn messages and emails
- Agent Frank AI SDR with auto-pilot and co-pilot modes
- Unlimited mailboxes and unlimited premium warm-up
- AI personalization for every lead
- Email Finder API for verified B2B emails at scale
- Lead Finder over 500M+ verified B2B leads
Integration Ecosystem
Act! Integrations
Act! connects with: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Salesforge Integrations
Salesforge connects with: Salesforce, HubSpot, Pipedrive, GoHighLevel, Clay, Make, Zapier, n8n, Slack, Google Workspace, Microsoft 365, SMTP.
Shared Integrations
Both tools integrate with: Slack.
Integrations listed only by Act!: Outlook, Google Contacts, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Integrations listed only by Salesforge: Salesforce, HubSpot, Pipedrive, GoHighLevel, Clay, Make, Zapier, n8n, Google Workspace, Microsoft 365, SMTP.
Use Case Recommendations
Best Fit for Act!
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (16 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Salesforge
- Budget-conscious teams looking for an affordable sales engagement platform
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
- Revenue teams coordinating email, phone, and social touches
Feature Comparison Summary
| Feature | Act! | Salesforge |
|---|---|---|
| Starting Price | $30/mo | $48/mo |
| Top Tier Price | Contact Sales | $499/mo |
| Total Features Listed | 10 | 10 |
| Integrations | 16 | 12 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected contacts and deals and sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Act! serves the customer relationship management and sales pipeline tracking side of an outbound stack and Salesforge the multi-channel sales outreach and engagement tracking side. Act! offers a more accessible entry point at $30/mo, while Salesforge starts at $48/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Act! and Salesforge for current information.
Frequently asked questions.
Frequently asked questions- What's the main difference between Act! and Salesforge?
- Act! is a CRM platform built for customer relationship management and sales pipeline tracking, while Salesforge is a sales engagement platform built for multi-channel sales outreach and engagement tracking. Act! unites sales, marketing, and customer management in one platform, while Salesforge runs cold email and LinkedIn sequences with AI personalization and warm-up.
- Which is cheaper, Act! or Salesforge?
- Act! is cheaper at the entry level, starting at $30/mo for Act! Advantage Standard compared to Salesforge's Pro Plan at $48/mo. Act! also offers 5 pricing tiers versus Salesforge's 3, giving more granularity as a team scales its usage.
- Can I use Act! and Salesforge together?
- Yes, the article notes that many teams run one of each because they serve different jobs. Act! handles organizing contacts, tracking deals, and forecasting revenue, while Salesforge coordinates outreach across email, phone, and social channels.
- Does Salesforge include an AI SDR feature?
- Yes, Salesforge offers Agent Frank, an AI SDR with auto-pilot and co-pilot modes, priced at $499/mo and supporting up to 1,000 active contacts. This sits alongside its Pro and Growth plans, which are priced at $48/mo and $96/mo respectively.
- What kind of features does Act! offer that Salesforge doesn't list?
- Act! lists features such as full-featured CRM and mobile app, interactive quotes and payments, online appointment scheduling, forms and surveys, reports and dashboards, marketing automation, lead scoring, project management, and accounting integration. These are listed only by Act!, not by Salesforge.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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