Act! vs Salesmate: CRM Platform Comparison
Compare Act! and Salesmate side by side. See pricing, features, and integrations to choose the right CRM platform for your needs.
Act! and Salesmate are CRM platforms serving different budgets and workflows. Salesmate starts at $23 per month while Act! starts at $30 per month. Act! offers a broader feature set with 10 listed capabilities and 16 integrations, while Salesmate focuses on AI-powered automation with 8 features and 9 integrations. Four integrations overlap between both.
Key takeaways
- Salesmate's entry plan costs $23 per month compared to Act!'s $30 per month entry plan.
- Act! offers 5 pricing tiers, Act! Advantage Standard, Professional, Ultimate, Premium Desktop, and Enterprise Engagement, while Salesmate offers 4 tiers: Basic, Pro, Business, and Enterprise.
- Act! lists 10 key features including marketing automation and lead scoring, while Salesmate lists 8 features including power dialer and sequences.
- Both platforms share four integrations: Slack, BigCommerce, QuickBooks Online, and Xero.
- Act! integrates with 16 tools including Outlook, Shopify, and Zendesk, while Salesmate integrates with 9 tools including Dialpad, Zapier, and Zoom.
Reviewed and updated September 4, 2026
Act! vs Salesmate: CRM Platform Comparison
Sales teams evaluating customer relationship management and sales pipeline tracking tools often narrow their shortlist to Act! and Salesmate. Both target the same job, but they cater to different workflows and budgets. This comparison covers pricing, features, and integrations so you can pick the right fit.
The Quick Answer
By each vendor's own wording, Act! lists full-featured crm and mobile app and email marketing, while Salesmate lists contact, company management and deal pipeline management. A capability both offer can appear under different names, so read both feature lists below.
Salesmate offers a lower entry point at $23/mo compared to Act! at $30/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, both tools target it. The right choice depends on your budget, team size, and the specific capabilities you need most.
Understanding the Core Difference
Act! is Act! is a CRM and marketing automation platform for small and midsize businesses that unites sales, marketing and customer management in one platform. It is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.
Salesmate is Salesmate helps mid-market and enterprise teams unify customer operations on one AI-powered platform with CRM, marketing automation, customer support, communication, workflows and AI. It includes built-in calling and texting alongside deal pipelines, sequences and smart flow automation.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Act! Advantage Standard
Basic
Act! Pricing (as of September 2026)
| Plan | Price | Emails |
|---|---|---|
| Act! Advantage Standard | $30/mo | Basic Email Marketing (includes 2,500 sends/mo) |
| Act! Advantage Professional | $45/mo | Email Marketing Plus (includes 25,000 sends/mo) |
| Act! Advantage Ultimate | $60/mo | Marketing Automation (includes 50,000 sends/mo) |
| Act! Premium Desktop | $40/mo | - |
| Enterprise Engagement | Contact Sales | - |
Source: Act! Pricing
Salesmate Pricing (as of September 2026)
| Plan | Price | Contacts |
|---|---|---|
| Basic | $23/mo | 5K Credits / User / Month |
| Pro | $39/mo | 10K Credits / User / Month |
| Business | $63/mo | 15K Credits / User / Month |
| Enterprise | Contact Sales | - |
Source: Salesmate Pricing
Pricing Analysis
Salesmate offers the lower entry point ($23/mo vs $30/mo). Teams watching their budget will appreciate the savings, especially when starting out.
Act! offers 5 pricing tiers compared to Salesmate's 4, giving you more granularity as you scale.
Features Breakdown
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- and 4 more listed below
- Contact, company management
- Deal pipeline management
- Full email sync
- Meeting scheduler
- Sequences
- Sales and marketing automation (Smart flows)
- and 2 more listed below
Act! Key Features
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Salesmate Key Features
- Contact, company management
- Deal pipeline management
- Full email sync
- Meeting scheduler
- Sequences
- Sales and marketing automation (Smart flows)
- Power dialer
- Custom dashboard and reports with goals
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Act!
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Listed only by Salesmate
- Contact, company management
- Deal pipeline management
- Full email sync
- Meeting scheduler
- Sequences
- Sales and marketing automation (Smart flows)
- Power dialer
- Custom dashboard and reports with goals
Integration Ecosystem
Act! Integrations
Act! connects with: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Salesmate Integrations
Salesmate connects with: Slack, Dialpad, BigCommerce, Squarespace, Xero, QuickBooks Online, WordPress, Zapier, Zoom.
Shared Integrations
Both tools integrate with: Slack, BigCommerce, QuickBooks Online, Xero.
Integrations listed only by Act!: Outlook, Google Contacts, Eventbrite, SurveyMonkey, Wufoo, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks.
Integrations listed only by Salesmate: Dialpad, Squarespace, WordPress, Zapier, Zoom.
Use Case Recommendations
Best Fit for Act!
- Budget-conscious teams looking for an affordable CRM platform
- Teams that need a wide feature set (10 capabilities listed)
- Organizations with complex tech stacks needing broad integration support (16 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Salesmate
- Budget-conscious teams looking for an affordable CRM platform
- Enterprise buyers who prefer custom pricing and dedicated support
- Sales teams tracking deals from first touch to close
- Managers who need pipeline visibility and forecasting
Feature Comparison Summary
| Feature | Act! | Salesmate |
|---|---|---|
| Starting Price | $30/mo | $23/mo |
| Top Tier Price | Contact Sales | Contact Sales |
| Total Features Listed | 10 | 8 |
| Integrations | 16 | 9 |
| Founded | N/A | 2016 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking requirements and monthly budget
- Estimate your expected contacts and deals to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Act! and Salesmate both serve the customer relationship management and sales pipeline tracking market. Salesmate offers a more accessible entry point at $23/mo, while Act! starts at $30/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Act! and Salesmate for current information.
Frequently asked questions.
Frequently asked questions- Which CRM is cheaper, Act! or Salesmate?
- Salesmate is cheaper at entry level, starting at $23 per month for its Basic plan, compared to Act!'s Advantage Standard plan at $30 per month. Act! includes basic email marketing with 2,500 sends per month at that price, while Salesmate's Basic plan includes 5,000 credits per user per month.
- What integrations do Act! and Salesmate have in common?
- Act! and Salesmate share four integrations: Slack, BigCommerce, QuickBooks Online, and Xero. Beyond these shared tools, Act! connects with 12 additional platforms such as Outlook, Shopify, and Zendesk, while Salesmate connects with 5 additional platforms such as Dialpad, Zapier, and Zoom.
- How many pricing plans does each platform have?
- Act! offers 5 pricing tiers: Advantage Standard, Advantage Professional, Advantage Ultimate, Premium Desktop, and an Enterprise Engagement plan that requires contacting sales. Salesmate offers 4 tiers: Basic, Pro, Business, and an Enterprise plan that also requires contacting sales.
- What features does Act! have that Salesmate doesn't list?
- Act! lists features not found on Salesmate's own feature list, including full-featured CRM and mobile app, email marketing, interactive quotes and payments, online appointment scheduling, forms and surveys, marketing automation, lead scoring, project management, and accounting integration.
- Is Act! or Salesmate better for budget-conscious teams?
- The article identifies Act! as a fit for budget-conscious teams looking for an affordable CRM platform, even though Salesmate has the lower entry price at $23 per month versus Act!'s $30 per month. Act! is also positioned as suited for teams needing a wide feature set and broad integration support.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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