Act! vs Skylead: CRM Platform vs Sales Engagement Platform Comparison
Compare Act! (CRM platform) and Skylead (sales engagement platform) side by side. See pricing, features, and integrations to decide which one, or both, your stack needs.
Act! is a CRM platform for customer relationship management and sales pipeline tracking, priced from $30/mo, while Skylead is a sales engagement platform for multi-channel outreach across email and LinkedIn, priced from $100/mo. Teams choose based on workflow: pipeline management favors Act!, coordinated outreach favors Skylead, and many teams run both together.
Key takeaways
- Act! Advantage Standard starts at $30/mo and includes 2,500 email sends per month.
- Skylead's All-in-one plan starts at $100/mo for one seat with 100,000 emails per month.
- Act! offers 5 pricing tiers while Skylead offers 2, giving Act! more granularity as teams scale.
- Act! lists full-featured CRM and mobile app plus email marketing as key features, while Skylead lists smart sequences that branch by lead behaviour and social automation for LinkedIn.
- Skylead's Agency plan costs $999/mo and supports 50 seats.
Reviewed and updated September 4, 2026
Act! vs Skylead: CRM Platform vs Sales Engagement Platform Comparison
Act! is a CRM platform; Skylead is a sales engagement platform. Whether you need one, the other, or both depends on which part of the workflow you are buying for: customer relationship management and sales pipeline tracking on one side, multi-channel sales outreach and engagement tracking on the other. This guide lays out what each vendor publishes.
The Quick Answer
Act! is a CRM platform for customer relationship management and sales pipeline tracking; Skylead is a sales engagement platform for multi-channel sales outreach and engagement tracking. By each vendor's own wording, Act! lists full-featured crm and mobile app and email marketing, and Skylead lists smart sequences that branch by lead behaviour and social automation for linkedin connection requests and messages.
Act! offers a lower entry point at $30/mo compared to Skylead at $100/mo.
If your priority is organizing contacts, tracking deals, and forecasting revenue, Act! is the one built for it; for coordinating outreach across email, phone, and social channels, that is Skylead. Many teams run one of each.
Understanding the Core Difference
Act! is Act! is a CRM and marketing automation platform for small and midsize businesses that unites sales, marketing and customer management in one platform. It is sold as Act! Advantage cloud plans and an Act! Premium Desktop on-premises edition.
Skylead is Cloud-based outreach tool that runs smart sequences combining LinkedIn social automation and email automation, with email discovery, warm-up, AI enrichment and an AI SDR for reply handling.
The two platforms take different approaches to solving the same core challenge.
Pricing Comparison
Act! Advantage Standard
All-in-one
Act! Pricing (as of September 2026)
| Plan | Price | Emails |
|---|---|---|
| Act! Advantage Standard | $30/mo | Basic Email Marketing (includes 2,500 sends/mo) |
| Act! Advantage Professional | $45/mo | Email Marketing Plus (includes 25,000 sends/mo) |
| Act! Advantage Ultimate | $60/mo | Marketing Automation (includes 50,000 sends/mo) |
| Act! Premium Desktop | $40/mo | - |
| Enterprise Engagement | Contact Sales | - |
Source: Act! Pricing
Skylead Pricing (as of September 2026)
| Plan | Price | Contacts | Emails |
|---|---|---|---|
| All-in-one | $100/mo | One seat | 100 000 emails per month |
| Agency | $999/mo | 50 seats | - |
Source: Skylead Pricing
Pricing Analysis
Act! is more affordable at the entry level ($30/mo vs $100/mo). For teams with tight budgets or those just getting started with customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking, this price difference matters.
Act! offers 5 pricing tiers compared to Skylead's 2, giving you more granularity as you scale.
Features Breakdown
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- and 4 more listed below
- Smart sequences that branch by lead behaviour
- Social automation for LinkedIn connection requests and messages
- Unlimited email automation across unlimited email accounts
- Infinite email warm-up
- Email finder and verifier
- AI SDR for conversations and meeting booking
- and 4 more listed below
Act! Key Features
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Skylead Key Features
- Smart sequences that branch by lead behaviour
- Social automation for LinkedIn connection requests and messages
- Unlimited email automation across unlimited email accounts
- Infinite email warm-up
- Email finder and verifier
- AI SDR for conversations and meeting booking
- AI data enrichment with icebreaker generation
- Account-based prospecting with a B2B database
- Image and GIF personalization with spintax and liquid syntax
- Smart Inbox with A/B testing and reporting
The two lists below are a diff of each vendor's own feature list by exact wording, so a capability both tools offer can appear on either side under a different name.
Listed only by Act!
- Full-featured CRM and mobile app
- Email marketing
- Interactive quotes and payments
- Online appointment scheduling
- Forms, surveys, website chat and event management
- Reports and interactive dashboards
- Marketing automation
- Lead scoring
- Project management
- Accounting integration
Listed only by Skylead
- Smart sequences that branch by lead behaviour
- Social automation for LinkedIn connection requests and messages
- Unlimited email automation across unlimited email accounts
- Infinite email warm-up
- Email finder and verifier
- AI SDR for conversations and meeting booking
- AI data enrichment with icebreaker generation
- Account-based prospecting with a B2B database
- Image and GIF personalization with spintax and liquid syntax
- Smart Inbox with A/B testing and reporting
Integration Ecosystem
Act! Integrations
Act! connects with: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Skylead Integrations
Skylead connects with: HubSpot, Pipedrive, Salesforce, Sendspark, Webhooks, API.
Integrations listed only by Act!: Outlook, Google Contacts, Slack, Eventbrite, SurveyMonkey, Wufoo, BigCommerce, Ecwid, Shopify, Volusion, Facebook, Freshdesk, Zendesk, FreshBooks, QuickBooks Online, Xero.
Integrations listed only by Skylead: HubSpot, Pipedrive, Salesforce, Sendspark, Webhooks, API.
Use Case Recommendations
Best Fit for Act!
- Budget-conscious teams looking for an affordable CRM platform
- Organizations with complex tech stacks needing broad integration support (16 integrations)
- Enterprise buyers who prefer custom pricing and dedicated support
Best Fit for Skylead
- SDR teams running multi-channel outreach sequences
- Sales managers tracking team engagement metrics
- Revenue teams coordinating email, phone, and social touches
Feature Comparison Summary
| Feature | Act! | Skylead |
|---|---|---|
| Starting Price | $30/mo | $100/mo |
| Top Tier Price | Contact Sales | $999/mo |
| Total Features Listed | 10 | 10 |
| Integrations | 16 | 6 |
Getting Started Checklist
- Define your customer relationship management and sales pipeline tracking and multi-channel sales outreach and engagement tracking requirements and monthly budget
- Estimate your expected contacts and deals and sequences and engagement actions to find the right tier
- List the integrations your team currently relies on
- Sign up for free trials or demos of both platforms
- Run a small test with each tool before making a commitment
- Evaluate the onboarding experience and support quality
Final Thoughts
Act! serves the customer relationship management and sales pipeline tracking side of an outbound stack and Skylead the multi-channel sales outreach and engagement tracking side. Act! offers a more accessible entry point at $30/mo, while Skylead starts at $100/mo. Your decision should weigh pricing against the specific features that matter most for your workflow.
Start with a trial of each to see which platform fits your team's daily process. The best tool is the one your team actually uses consistently.
Pricing and features verified as of September 2026. Visit Act! and Skylead for current information.
Frequently asked questions.
Frequently asked questions- What is the main difference between Act! and Skylead?
- Act! is a CRM platform built for customer relationship management and sales pipeline tracking, while Skylead is a sales engagement platform built for multi-channel sales outreach and engagement tracking across email, phone, and social channels. They solve different parts of the sales workflow rather than competing directly.
- Which is cheaper, Act! or Skylead?
- Act! is cheaper at the entry level, starting at $30/mo compared to Skylead's $100/mo starting price. Act! also offers 5 pricing tiers versus Skylead's 2, giving buyers more granularity as they scale their usage.
- Can I use both Act! and Skylead together?
- Yes, the article notes that many teams run one of each since they serve different functions. Act! handles organizing contacts, tracking deals, and forecasting revenue, while Skylead coordinates outreach across email, phone, and social channels.
- What features does Skylead offer that Act! does not list?
- Skylead lists smart sequences that branch by lead behaviour, social automation for LinkedIn connection requests and messages, unlimited email automation, infinite email warm-up, an email finder and verifier, an AI SDR for conversations and meeting booking, AI data enrichment with icebreaker generation, account-based prospecting, image and GIF personalization, and a Smart Inbox with A/B testing.
- How much does Skylead's Agency plan cost?
- Skylead's Agency plan costs $999/mo and supports 50 seats, compared to the All-in-one plan at $100/mo for one seat with 100,000 emails per month.
About the author.
Tim Carden is CMO / CTO at RevenueFlow, which builds and operates outbound revenue engines for B2B companies. Studied at McGill University.
Tim Carden · CMO / CTO
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